Hasselblad H4D-40 Ferrari Limited Edition Medium Format DSLR Camera Kit with 80mm f/2.8 HC Lens

SKU: HSH4D40F MFR: 70480512

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Hasselblad H4D-40: Picture 1 regular

About Hasselblad H4D-40

The Hasselblad H4D-40 Ferrari Limited Edition Medium Format DSLR Camera Kit with 80mm f/2.8 HC Lens is the result of 2 renowned companies coming together to produce one extraordinary camera. Ferrari and Hasselblad enthusiasts alike will both appreciate the H4D-40 Ferrari Limited Edition, which is being produced in an exclusive run of 499 models. This version of the H4D-40 features Ferrari's unique color "rosso fuoco" and bears the legendary Ferrari Racing Shield. This truly special camera is presented in a handmade box with a glass top, likewise labeled with the Racing Shield, making it equally ideal for storage and display purposes. The interior of this stunning box features dual layers (one for the camera and a lower level for the lens and accessories) which are lined with a luxurious soft and rich material.

The H4D-40 delivers unsurpassed image quality via an outstanding set of powerful features and precision optics. One of the most notable features in this dynamic camera is True Focus technology with Absolute Position Lock (APL) which allows you to capture close distance shots with a unique yaw sensor to measure angular velocity. The yaw sensor accurately measures and computes correct focus and makes it much easier to utilize selective focus to gain a shallow depth of field that is often desirable in commercial applications.

The features of this camera meet the needs of professional photographers while on location or in the studio. The low noise color filter of the H4D-40's sensor provides for increased clarity and a perceived overall increase in depth of field. The Natural Color Solution (HNCS) achieves consistent color reproduction using a single color profile and digital lens correction perfects each image captured through HC/HCD lenses by removing any trace of distortion, vignetting, or chromatic aberrations.

The Hasselblad HC 80mm f/2.8 is the standard lens for the H system. The high-performance design ensures great color correction, a flat image plane and low distortion. The wide aperture facilitates photography in poor light and provides a bright viewfinder image. A lens suited for almost any task in general photography. The H4D-40 Kit with 80mm f/2.8 HC Lens also comes bundled with Hasselblad's Phocus 2.0 imaging software, featuring a dramatically reduced learning curve, enabling the average photographer to be up to speed in less than 30 minutes and a feature set that matches the industry standards defined by Adobe and Apple.The H4D-40 takes full benefit from all the flexibility of the impressive H camera system. Photographers get a camera that is as easy to use and delivers the image quality professionals expect from Hasselblad.

Hasselblad H4D-40 Features

  • The H4D-40 camera allows information from the lens and exact capture conditions to be fed to the camera processor for ultra-fine tuning of the auto-focus mechanism, taking into account the design specifications of the lens and the optical specifications of the sensor
  • True Focus helps solve one of the most lingering challenges that face serious photographers today: true, accurate focusing throughout the image field. Hasselblad has used modern yaw rate sensor technology to measure angular velocity in an innovative way
  • Building on the success of the Audio Exposure Feedback technology, Hasselblad has created Instant Approval Architecture (IA), an enhanced set of feedback tools, designed to enable the photographer to focus on the shoot rather than the selection process
  • The H4D-40 provides the ability to combine working tethered and un-tethered to get the most of your camera system both on location and in the studio
  • Hasselblad allows the option of processing your raw images in Hasselblad's Phocus imaging toolbox, or working with your raw images directly in Apple or Adobe imaging environments
  • Using the H4D-40 gives you the choice of combining point-and-shoot and tilt/shift to solve creative commercial challenges
  • Two basic options are available for tilt/shift work with H4D-40. A simple-to-use, portable adapter solution and the classic view camera solution. The HTS tilt/shift adapter for H4D-40 allows for portable tilt/shift with the HC/HCD lens range from 28mm to 100mm
  • The H4D-40 offers a choice of storage devices: CF cards or a computer hard drive. With these operating and storage options, you are able to select a mode to suit the nature of the work in hand, whether in the studio or on location
  • Camera electronics delivering the basis for True Focus and ultra fast Auto Focus
  • Extra large 3" display on the H4D-40 provides a realistic, high quality and perfect contrast image view, even in bright sunlight
  • Extended exposure time up to 4 min (256 sec) exposure
  • AF assist lights for working in dark environments
  • 80 MB/sec read-write performance on Extreme Pro cards from SanDisk

Hasselblad H4D-40 Specifications

Camera Type
Large sensor medium format DSLR
40MP (7304 x 5478 pixels)
33.1 x 44.2mm
Bit Depth
File Formats
Lossless compressed Hasselblad RAW 3FR
File Size
RAW 3FR capture 50MB on average
TIFF 8-bit: 120MB
Color Management System
Hasselblad Natural Color Solution
Storage Type
CF card type U-DMA (e.g. SanDisk extreme IV) or tethered to Mac or PC
Storage Capacity
4GB CF card: 75 images on average
Capture Rate
1.1 sec per capture
50 captures per minute
IR filter mounted on CCD sensor
Audible Alarm
HC 80mm f/2.8
Focus Type
Angle of View @ Infinity
46deg./38deg./29deg. (diag/hor/vert)
Focus Range
2.3' (0.7 m) - infinity
Aperture Range
f/2.8 - 32
Filter Size
Electronic lens shutter
Autofocus metering with passive central cross-type sensor
Ultra focus digital feedback
Instant manual focus override
Metering range: EV1 - 19 at ISO 100
Shutter Speeds
256 - 1/800 sec
Metering Options
Center Weighted
Metering range:
Spot: EV2 - 21
Center weighted: EV1 - 21
CenterSpot: EV1 - 21
Remote Control
100, 200, 400, 800, 1600
External Flash Connection
Max Sync Speed
Flash can be used at all shutter speeds
Flash Control
Automatic TTL center weighted system
Uses built-in flash or flashes compatible with SCA3002 (Metz)
Output can be adjusted from -3 to +3EV
For manual flashes a built-in metering system is available
3" TFT type, 24-bit color, 230,400 pixels
FireWire 800 (IEEE 1394b)
System & Software Requirements
Macintosh: OSX
Windows: XP (32 and 64 bit), Vista (32 and 64 bit), Windows 7 (32 and 64 bit).
Battery Type
Rechargeable Li-ion battery (7.2VDC, 1850mAh).
Operating Temperature
32 - 113deg.F (0 - 45deg.C)
Dimensions (W x H x D)
6.02 x 5.16 x 8.39" (153 x 131 x 213mm)
5.05 lb (2.29 kg)
Mfr #
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