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Sony Cyber-Shot DSC-RX100 III Digital Camera, 20.1MP, 1" Exmor R Sensor, F1.8 Zeiss Vario-Sonnar T* Lens 24-70mm, OLED Viewfinder, Selfie Ready 3" LCD, Wi-Fi, NFC

Absolutely stunning picture quality
Absolutely stunning picture quality, compact enough to take anywhere. Now your photos maintain soft background defocus even when zoomed in with the improved f1.8-2.8 24-70mm Zeiss lens. There's even a pop-up electronic viewfinder for eye-level framing and a 180? tilt screen for 20.1MP selfies. Lastly, the ultra-fast BIONZ X processor adds speed and accuracy for stills as well as beautiful HD video.

20.1 MP 1-inch Exmor R Sensor
Featuring a large 1.0" Exmor R CMOS image sensor. The back-illuminated technology doubles light sensitivity and combines with Sony's Column A/D Conversion to reduce noise levels - a great help when photographing in dimly lit environments. Markedly reduced noise is evident even when high-sensitivity settings are used for capturing night landscapes or indoor scenes.

Bright F1.8 Carl Zeiss Vario-Sonnar T* lens (24-70mm)
The DSC-RX100 III sports an all new bright F1.8-2.8 Carl Zeiss Vario-Sonnar T* lens with 24-70mm zoom. The lens is perfect for portraits and macro shots with beautiful defocused - bokeh backgrounds. A premium multi-layered T* coating also dramatically reduces ghost and flare caused by light reflection.

Built-in SVGA OLED viewfinder with ZEISS T* coating
View every scene in rich detail with the bright and retractable SVGA OLED Tru-Finder, which features. The viewfinder faithfully displays what will appear in your recording, including the effects of your camera settings, so you can accurately monitor the results. The ZEISS T* coating enhances clarity and reduces flare and reflection in the eyepiece optics.

Selfie-ready multi-angle 3" Xtra Fine LCD display
Selfies have never been easier with a beautiful 3" (1,229k dots) Xtra Fine LCD Display that rotates in multiple angles. This also makes it easy to photograph over crowds or low to capture pets eye to eye by swinging up and down approx. 180°. Easily scroll through menus and preview life thanks to WhiteMagic technology that dramatically increases visibility in bright daylight. The large display delivers brilliant-quality still images and movies while enabling easy focusing operation.

Versatile shooting w/ XAVC S2, AVCHD and MP4 codes
The DSC-RX100 III records HD movies1 in the XAVC S2 format, which uses MPEG-4 AVC/H.264 for video compression and linear PCM for audio compression, while saving files in a MP4 wrapper. The highly compressed files allow extensive record times. With 50Mbps Full HD (1920x1080) 60p high quality video recording, XAVC S enables beautiful video recording with minimal compression noise even in scenes with a lot of movement. Linear PCM is adopted for audio compression.

Built-in ND filter for wider-ranging photographic expression
Realize a wider range of photographic expression with the built-in 1/8 (3 EV steps) ND filter that allows exposure adjustment in bright scenes.

• 20.1 MP 1-inch Exmor R Sensor
• Bright F1.8 Carl Zeiss Vario-Sonnar T* lens (24-70mm)
• Built-in SVGA OLED viewfinder w/ZEISS T* coating
• Selfie-ready multi-angle 3" Xtra Fine LCD display
• Versatile shooting w/XAVC S2, AVCHD and MP4 codes
• Built-in ND filter for wider-ranging photographic expression
• HDMI clear output for uncompressed video recordings
• Comfortable control ring for manual operation
• Simple connectivity to smartphones via Wi-Fi w/NFC
• Enhance your camera with PlayMemoriesCamera Apps

The Sony RX-100 III is commonly used for Family photos, Low light, Travel and more.The Sony RX-100 III is most used by customers who consider themselves to be a Pro photographer among others.The Sony RX-100 III is popular because customers like the following qualities of the Sony RX-100 III: Compact, Easy to use and Great resolution