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This is a great Kodak film in 110 format, which is getting more and more diffucult to find, sadly.
It takes great photos and has very fine grain and wonderful color. Highly recommended.
Be warned however....this film is way too fast (light sensitive) for most junk, cheapie 110 cameras. (Most were made for films with speeds of about 80 to 100 ASA). In low end cameras this film will most likely be severely overexposed. Use it in ONLY 110 cameras that use 400 speed films and then only after trimming the tab off the right end of the film cassette, as this film is loaded in Kodak cassettes that key the higher end 110 cameras to slower film speeds. (By trimming the ridge off the right end of the cassette you'll actually allow the cassette to key the camera to 400 ASA film.)
But overall it's a great film (the same formulation as 35mm Kodak 400ASA) and does a wonderful job. Get it and use it while you can.
from St. Louis, MO on 3/19/2008
Use for family photos & vacations. I'm getting very tired of having film that will not advance in my camera & having to throw away at least 1 out of every 7 or 8 rolls. It's not the camera it's the film.