Customers most agreed on the following attributes:
Good stuff. Someone stepped on it while it was open on the floor; I easily straightened it out and it still works fine. LOVE IT!
Great, easy to use, lightweight wonderful soft light
We travel a lot. Compactness and versatility is very important to us. This is a great alternative to a softbox. Plus with all the different configurations it has the potential to solve all kinds of lighting problems. Plus it's quick and easy set-up.
I am still playing with it, and the more I do, the more I like it. Has a few uses. Regular umbrella, and softbox. The set although not real difficut, takes a little. The neck piece that goes over the light I find a little tight but still liking the whole thing. Nice light and easier then setting up my bank. Much easier to travel with and still have a softbox.
This umbrella is fantastic. It's incredibly easy to convert between modes, and very portable (much more so than normal softboxes).
I don't know why someone would choose a medium or small soft box over this product. It has a wonderful even soft light that is perfect for portrait and glamour shots. You can get the light very close to the subject without hot spots.