By
Adorama News Writer
August 27, 2008
While Nikon was busy announcing its brand-spaking-new D90 DSLR, Eye-Fi provided the icing on the digital cake, revealing a version of its Eye-Fi card featuring enhanced integration with the N90. The D90 will have an Eye-Fi-specific menu item that gives users greater control over and customization of the wireless function. Users can disable the Eye-Fi menu when needed, and manage image uploading with greater flexibility.
For details, read the Eye-Fi press release:
EYE-FI COLLABORATES WITH NIKON TO INTRODUCE THE ‘EYE-FI CONNECTED’ NIKON D90 DIGITAL SLR CAMERA
MOUNTAIN VIEW, Calif., August 27, 2008 – Eye-Fi Inc. (www.eye.fi), makers of the world’s first wireless memory card for digital cameras, today announced that it collaborated with Nikon Corporation, a world leader in digital imaging and precision optics, to deliver enhanced integration of its Eye-Fi cards with Nikon’s newly announced digital SLR camera, Nikon D90. The D90 is Nikon’s second “Eye-Fi Connected” camera, following the Nikon D60, which was released earlier this year. Eye-Fi Connected cameras make it easier for photographers to use their Eye-Fi cards to wirelessly upload images to their computer or favorite online photo sharing site.
While Eye-Fi cards work seamlessly with conventional SD-compatible digital cameras, the Eye-Fi Connected Nikon D90 gives users an improved out-of- box experience and more control of wireless capabilities. The camera will detect when an Eye-Fi card is inserted and manage its power settings to ensure that photos upload effortlessly for sharing and storing. In addition, the Nikon D90 will include an Eye-Fi menu that allows users to turn the wireless function on or off, giving the user more freedom to customize how and when they want to use the Eye-Fi card. For example, if a user is in a hospital or on an airplane, or anywhere else where wireless connectivity is not allowed, the user may disable the wireless function through the Eye-Fi menu.
“Working with Nikon on this Eye-Fi Connected camera allows us to provide an even better experience for our users,” said Yuval Koren, chief product officer and co-founder of Eye-Fi. “This is a great example of how a non-wireless camera can be optimized for the Eye-Fi card to create the best experience possible. Together, we continue to find ways to make taking, saving and sharing digital memories as automatic and effortless as possible.”
The Eye-fi Connected Nikon D90 will be unveiled at Photokina in Cologne, Germany on September 23, 2008.
