Weekend Wrap: The Great PhotoPlus Tweetup

140 characters meet face to face as PhotoPlus connects with the Twitterati


We were there because we all share an interest in photography, met on Twitter in recent months, and accepted an online invitation, via Twitter, of course, by @PhotoJack (real name: Jack Hollingsworth) to meet at the big pro photography trade show which continues today in New York City.

Hello, Tweeple! Jack Hollingsworth (right) addresses the crowd last night at the first-ever PhotoPlus Tweetup. Bonus points if you can find Jack Howard in this shot!

While I did indeed get to talk to several fellow Twitterers and, for the first time, was able to put names and faces to their Twitter nicknames (mine, by the way, is @adoramalearn. Feel free to follow), I was surprised to see about a dozen manufacturers with a handful of products laid out on tables throughout the press room. It was an unexpected, additional opportunity for Tweeple to meet with companies in a less hectic, more intimate setting.

Those of us in the press who go to press conferences and pre-show press previews get these kinds of opportunities on a fairly regular basis, and therefore may take them for granted. But for non-press pro shooters and serious hobbyists—the main audience for Photo Plus—such intimate settings are not as available. Many attendees seemed appreciative of the chance to network among their peers and to chat with representatives from companies like Nik, Sony, Leica, and others.


In fact, unlike on the wild scene at the Leica booth yesterday, where people were lining up two and three deep to see the latest models, there was no wait to play with the Leica X1 and M9 at the Tweetup!


And several members of the Adorama team were there as well. Jack Howard (@techtockblog), Ingrid Spangler (@adoramapix) and myself mingled and chatted, and made several new friends. We appreciated the opportunity to chat and get to know many of the attendees. I hope the feeling was mutual!

As Jack Hollingsworth said, this may have been the first PhotoPlus tweetup, but it won’t be the last. Word will get out, more manufacturers will see the value and participate. Next year, they’ll probably need a bigger venue!


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