Meet the Pentax K-x DSLR rainbow

GOLDEN, CO.: If you've been waiting for a chance to purchase a PENTAX K-x digital SLR in a color other than black, white, red or navy, your wait is over!  PENTAX Imaging Company just announced that the K-x digital SLR is now available exclusively for pre-order on www.pentaxwebstore.com in limited edition bright blue, orange, green and purple. Each fresh new color comes in a kit with an 18-55mm lens and an array of advanced features including Live View, HD video and photographic performance that challenges higher class models.

Since the popular PENTAX K-x first shipped in October 2009, the camera has received high acclaim as one of the most affordable and well-equipped digital SLRs on the market today.

Priced at $649.95 USD (for body with DA L 18-55mm lens), the extremely compact and lightweight PENTAX K-x offers one-handed shooting design and simple, easy-to-use operation making it perfect for users stepping up from a point and shoot digital camera to their first digital SLR. The PENTAX K-x offers photographic performance that challenges higher class DSLR models and offers several features that set this camera apart in the entry-level category:

    * High resolution 12.4 megapixel CMOS image sensor features sensor-shift Shake Reduction for stabilized image and video capture up to 4 stops max.

    * Large 2.7 inch LCD features Live View with Face Detection autofocus (up to 16 faces).

    * Widescreen HD video capture in full 720p resolution (1280x720) at 24 FPS cinematic framerate, using any PENTAX 35mm lens.

    * True High Dynamic Range (HDR) image capture blends 3 bracketed images into a single picture with outstanding shadow, highlight, and midrange detail.

    * Fast 4.7 FPS capture speed and 1/6000 second maximum shutter speeds are possible with the PENTAX PRIME II image processing engine.

    * PENTAX Auto Picture and scene modes for almost any situation to help new photographers learn DSLR photography.

    * Captures up to 1900 shots with universally available, easy-to-find AA lithium batteries (also compatible with AA NiMH rechargeable and alkaline batteries).

The above is an unedited press release provided by Pentax of America, Inc.