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For Your Photo Business To Thrive, Know Your Customers

Almost all customers for photo and other boutique businesses fall into one of these five categories

ArticleProfessional Imaging Techniques and How-Tos - by Guest Author, May 2, 2012

What customer types do you have--Big Fish, Steady Eddies, Matchmakers, The Choir, or Taste Testers? In this excerpt from their book Worth Every Penny (Greenleaf), Sarah Petty and Erin Verbeck describe how to tell what kind of customers you have, and how to best approach each type.

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TAGS: professional,  advice,  book,  business,  photo business 

Working with Models—AdoramaTV

Digital Photography 1 on 1

ArticleAdorama TV Techniques and How-Tos - by Mark Wallace, December 27, 2011

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AdoramaTV Presents Digital Photography One on One.

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TAGS: photography,  digital,  DSLR,  photographer,  digital SLR,  D-SLR,  photography tips,  photography tip,  model release,  modeling,  business 

Portrait Photographer Sue Bryce—AdoramaTV

reDefine with Tamara Lackey

ArticleAdorama TV Techniques and How-Tos - by Tamara Lackey, December 7, 2011

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In this episode of reDefine, we caught up with the very talented Sue Bryce, Australia's Portrait Photographer of the Year.

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TAGS: photography,  career,  photographer,  photographs,  photography tips,  photography tip,  business,  interview 

Wedding Photographer: Ryan Brenizer—AdoramaTV

How'd They Do That?

ArticleAdoramaTV - How'd They Do That? Techniques and How-Tos - by Mark Wallace, December 6, 2011

Adorama Photography TV presents "How'd They Do That?" featuring wedding photographer and visual storyteller, Ryan Brenizer.

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TAGS: wedding,  photographer,  wedding photography,  weddings,  photography tips,  photo technique,  photography tip,  event photography,  photo tips,  business,  interview 

Advertising and Editorial Photographer, Scott Witter-AdoramaTV

How'd They Do That?

ArticleAdorama TV Techniques and How-Tos - by Mark Wallace, November 15, 2011

Adorama Photography TV presents "How'd They Do That?" featuring advertising and editorial photographer Scott Witter.

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TAGS: photography,  creative,  photographer,  photographs,  photography tips,  photography tip,  creativity,  commercial photography,  business,  Creative Light,  interview 

Art Streiber, Part 1—AdoramaTV

reDefine with Tamara Lackey

ArticleAdorama TV Techniques and How-Tos - by Tamara Lackey, November 9, 2011

On today's episode of reDefine we talk to iconic portrait artist, Art Streiber.

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TAGS: photography,  career,  photographer,  photography tips,  photography tip,  photo tips,  business,  Tamara Lackey,  interview 

Wedding Photographer Jasmine Star—AdoramaTV

reDefine with Tamara Lackey

ArticleAdorama TV Techniques and How-Tos - by Tamara Lackey, October 25, 2011

In this episode of reDefine, we talked with celebrated wedding photographer Jasmine Star, recently selected as one of the top 10 wedding photographers in the world by American Photo Magazine. 

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TAGS: photography,  professional,  tips,  photographer,  photography tips,  photo technique,  photography tip,  photo tips,  business,  photo business,  Tamara Lackey,  interview 

The Untour with Khara and Emir Plicanic—AdoramaTV

How'd They Do That?

ArticleAdorama TV Techniques and How-Tos - by Mark Wallace, October 4, 2011

Adorama Photography TV presents "How'd They Do That?" featuring professional photographer Khara Plicanic and her husband Emir Plicanic, co-founders of The Untour.

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TAGS: photography,  wedding,  photographer,  wedding photography,  weddings,  photography tips,  photo technique,  photography tip,  event photography,  photo tips,  business,  photo business,  Mark Wallace 

Chase Jarvis—AdoramaTV

reDefine with Tamara Lackey

ArticleAdorama TV Techniques and How-Tos - by Tamara Lackey, September 28, 2011

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This episode is part one of our two part interview with photographer and director Chase Jarvis. Tamara met with him in his sleek Seattle studio.

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TAGS: photography,  Kodak,  career,  photographer,  photography tips,  photography tip,  photo tips,  inspiration,  business,  photo business,  kodak playsport,  interview 

How Much Should I Charge?—AdoramaTV

Digital Photography 1 on 1

ArticleAdorama TV Techniques and How-Tos - by Mark Wallace, September 13, 2011

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In this week's episode Mark answers a question he gets asked all the time: How much should I charge my clients?

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TAGS: professional,  career,  business 

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