Welcome to Adorama's Hoya store, where we offer you a wide range of Hoya camera filters. The most popular Hoya Lens filters inlcude Color Conversion Filters, Special Effect Filters, Black & White Contrast Filters, Neutral Density Filters, Polarizing Filters, Infrared Filters, Close-Up Filters and UV filters. Since its establishment in 1941 as Japan's first specialty manufacturer of optical glass, Hoya has been manufacturing a full line of filters in standard, Hoya multi-coated and Hoya Super Multi-Coated (HMC) lines. In 1996 Hoya introduced its line of Super Multi-coated filters, which reduced light reflections off the filter surface to the lowest reflective rate on the market. What makes Hoya Super Multi-Coated (HMC) filters unique is that 12 layers of Super Multicoating are applied to the surfaces of the Skylight 1B and UV(0) models, which produces an average transmission of 99.7%. Hoya's ultra thin Circular Polarizing filters have seven layers of Multicoating applied to their rear surface to eliminate internal reflections and ghosting. Advanced thin selective film is used to guarantee perfectly polarised light with neutral color balance. Adorama offers extremely competitive pricing with the expertise in helping you choose the correct products for your photography and consumer electronic needs. Adorama also offers free shipping on many Hoya products throughout the continental United States. Trust Adorama to supply the right Hoya products for you.