{"id":112434,"date":"2025-07-30T10:00:00","date_gmt":"2025-07-30T14:00:00","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=112434"},"modified":"2025-07-16T16:17:50","modified_gmt":"2025-07-16T20:17:50","slug":"photo-industry-recap-summer-2025","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/photo-industry-recap-summer-2025\/","title":{"rendered":"Photo Industry Recap Summer 2025"},"content":{"rendered":"\n<p>The photo industry moves fast\u2014and so do we. Think of this as your highlight reel of key updates, product launches, and standout stories from June through early July\u2014from new cameras and lenses to groundbreaking tripod innovations, fresh film stock, portable lighting, wireless audio solutions, and more. Whether you&#8217;re eyeing your next gear upgrade or want to stay in the loop, this photo industry recap will highlight what\u2019s making waves this month.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">CAMERAS<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Outdoor Photographers Rejoice for OM System\u2019s OM-5 Mark II<\/h3>\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"lyte-wrapper\" title=\"OM-5 Mark II Hands-On Review: What&amp;#039;s New + Real-World Test in Yellowstone with Austin James Jackson\" style=\"width:1280px;max-width:100%;margin:5px;\"><div class=\"lyMe hidef\" id=\"WYL_QzjyQStMhnE\" itemprop=\"video\" itemscope itemtype=\"https:\/\/schema.org\/VideoObject\"><div><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/i.ytimg.com\/vi\/QzjyQStMhnE\/maxresdefault.jpg\" \/><meta itemprop=\"embedURL\" content=\"https:\/\/www.youtube.com\/embed\/QzjyQStMhnE\" \/><meta itemprop=\"duration\" content=\"PT9M38S\" \/><meta itemprop=\"uploadDate\" content=\"2025-06-17T06:00:16Z\" \/><\/div><div id=\"lyte_QzjyQStMhnE\" data-src=\"https:\/\/i.ytimg.com\/vi\/QzjyQStMhnE\/maxresdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\" itemprop=\"name\">OM-5 Mark II Hands-On Review: What&#039;s New + Real-World Test in Yellowstone with Austin James Jackson<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/QzjyQStMhnE\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.ytimg.com\/vi\/QzjyQStMhnE\/0.jpg\" alt=\"OM-5 Mark II Hands-On Review: What&amp;#039;s New + Real-World Test in Yellowstone with Austin James Jackson\" width=\"1280\" height=\"700\" \/><br \/>Watch this video on YouTube<\/a><\/noscript><meta itemprop=\"description\" content=\"OM System has just released the successor to the ever-popular OM-5. Introducing the OM-5 Mark II, offering the same great compact nature of the original with added features that make capturing great images easier than ever before. In this video, Austin Jackson covers all of the new features on the new OM-5 Mark II and shares some behind-the-scenes on his trip to Yellowstone and the Grand Teton. Austin Jackson is a landscape and outdoor photographer based in Southern Utah. He loves capturing great light in some of the world\u2019s most stunning locations. In addition to capturing his own images, Austin enjoys the content creation aspect, creating numerous videos to help outdoor photographers enhance their craft. \u2718 OM SYSTEM OM-5 Mark II Camera, Black https:\/\/www.adorama.com\/iomom5m2b.html \u2718 OM SYSTEM OM-5 Mark II Camera, Silver https:\/\/www.adorama.com\/iomom5m2s.html \u2718 OM SYSTEM OM-5 Mark II Camera, Sandy Beige https:\/\/www.adorama.com\/iomom5m2sb.html \u2718 OM SYSTEM OM-5 Mark II, Black + M.ZUIKO Digital ED 12-45mm F4.0 PRO https:\/\/www.adorama.com\/iomom5m2bk.html \u2718 OM SYSTEM OM-5 Mark II, Silver + M.ZUIKO Digital ED 12-45mm F4.0 PRO https:\/\/www.adorama.com\/iomom5m2sk.html \u2718 OM SYSTEM OM-5 Mark II Black + M.ZUIKO Digital ED 14-150mm F4.0-5.6 II Lens Bundle https:\/\/www.adorama.com\/iomom5m2bk1.html \u2718 OM SYSTEM OM-5 Mark II, Silver + M.ZUIKO Digital ED 14-150mm F4.0-5.6 II Lens Bundle https:\/\/www.adorama.com\/iomom5m2sk1.html Key Features of the OM-5 Mark II \u25ba 20mp LiveMOS Sensor \u25ba 121 AF Points \u25ba Computational Photography Button \u25ba 50mp\/70mp High-res Shot Mode \u25ba 30fps Burst Shooting\/10fps in C-AF \u25ba 4K30p Video Recording in OMLog400 \u25ba Compact and Lightweight (418g) \u25ba Two New Video Color Profiles \u25ba Night Vision for Night Photography \u25ba Improved Grip \u25ba USB-C Charging \u25ba IP53 Weatherproofing 0:00 Introducing OM-5 Mark II 0:38 Basic Specs 1:37 Computational Photography Button 3:50 Night Photography 4:55 Videography 5:48 Additional Features 7:48 Who is this Camera For? 8:50 Final Thoughts SUBSCRIBE AND BE PART OF THE ADORAMA FAMILY: \u27a5 https:\/\/www.youtube.com\/user\/adoramaTV __________________________________ Be the first to shop our great deals and sales by signing up for emails from Adorama! https:\/\/www.adorama.com\/MyAccount\/Login \ud83d\udd37 Save 5% Every Day\u2020 or Special Financing* On purchases of &#36;199+ with the Adorama Edge Credit Card. Learn More: https:\/\/www.adorama.com\/g\/adorama-credit. __________________________________ \u2718 PRODUCTION EQUIPMENT USED: Sony ZV-E1 Mirrorless Camera, Black https:\/\/www.adorama.com\/isozve1b.html Sony FE 40mm f\/2.5 G Lens for Sony E: https:\/\/www.adorama.com\/iso4025.html DJI Mic Dual-Transmitter Compact Digital Wireless Microphone System\/Recorder https:\/\/www.adorama.com\/djimic.html #omsystem #om5markII #adorama __________________________________ \u2750 LET&#039;S GET SOCIAL \u274f \u27a5 TikTok https:\/\/www.tiktok.com\/@adoramanyc \u27a5 Facebook https:\/\/www.facebook.com\/adorama\/ \u27a5 Instagram https:\/\/www.instagram.com\/adorama\/ \u27a5 Twitter https:\/\/twitter.com\/adorama \u27a5 Discord https:\/\/www.adorama.com\/discord \u2750 MORE ADORAMA \u274f \u27a5 Shop https:\/\/www.adorama.com\/ \u27a5 Blog https:\/\/www.adorama.com\/alc\/ \u27a5 Adorama Events https:\/\/www.youtube.com\/@AdoramaEvents __________________________________ More of Austin Jackson https:\/\/www.austinjamesjackson.com https:\/\/www.instagram.com\/austin.james.jackson\/ __________________________________ THANKS SO MUCH FOR WATCHING!\"><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:1280px;margin:5px;\"><\/div><figcaption><\/figcaption><\/figure>\n\n\n<p><\/p>\n\n\n\n<p>The June 17 release of <a href=\"https:\/\/www.adorama.com\/iomom5m2s.html\">OM System&#8217;s OM-5 Mark II<\/a> hit the sweet spot for outdoor photographers, adventurers, and anyone who values portability, pro-level features, and an affordable price <a href=\"https:\/\/www.adorama.com\/iomom5m2s.html\">$1,199.99<\/a> (camera body only). Weighing just 418g, this compact mirrorless camera packs serious power, starting with a 20MP LiveMOS sensor and 121-point autofocus for crisp, fast shooting. A dedicated computational photography button unlocks creative tools like a 50MP\/70MP high-res shot mode and 30fps burst shooting (or 10fps with continuous AF).<\/p>\n\n\n\n<p>For video creators, it captures 4K30p with OMLog400 and includes two new color profiles for even more post-production flexibility. It also features USB-C charging, improved grip, IP53-rated weather-sealing, and a handy night vision mode for low-light shooting.<\/p>\n\n\n\n<p>Landscape photographer <a href=\"https:\/\/www.adorama.com\/alc\/article-author\/austin-james-jackson\/\">Austin James Jackson<\/a> recently took the OM-5 Mark II for a spin in Yellowstone National Park, sharing his thoughts on Adorama\u2019s <a href=\"https:\/\/www.adorama.com\/alc\/om-5-mark-ii-lightweight-mirrorless-for-creators-on-the-move\/\">Blog<\/a> and <a href=\"https:\/\/www.youtube.com\/watch?v=QzjyQStMhnE\">YouTube channel<\/a>. \u201cThe camera exceeded expectations and was small and compact, yet it didn\u2019t compromise on image quality or ease of use,\u201d he wrote. \u201cIn fact, it did some of the tedious in-field techniques used in landscape photography in-camera. I personally shot everything from landscapes, wildlife, portraits, nightscapes, and video, and found the OM-5 Mark II to be the jack of all trades. If you&#8217;re looking for the perfect compact travel camera that will make capturing amazing images easier than ever before, this might be the camera for you.&#8221; Read Austin\u2019s full review on the Adorama blog <a href=\"https:\/\/www.adorama.com\/alc\/om-5-mark-ii-lightweight-mirrorless-for-creators-on-the-move\/\">here<\/a>. Watch his video recap <a href=\"https:\/\/www.youtube.com\/watch?v=QzjyQStMhnE\">here<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Fujifilm\u2019s X-E5 New Mirrorless: Compact and Mighty<\/h3>\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"lyte-wrapper\" title=\"Meet the Fujifilm X-E5: Compact and Mighty | Omar Gonzalez\" style=\"width:1280px;max-width:100%;margin:5px;\"><div class=\"lyMe hidef\" id=\"WYL_vwLjxqxQt3o\" itemprop=\"video\" itemscope itemtype=\"https:\/\/schema.org\/VideoObject\"><div><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/i.ytimg.com\/vi\/vwLjxqxQt3o\/maxresdefault.jpg\" \/><meta itemprop=\"embedURL\" content=\"https:\/\/www.youtube.com\/embed\/vwLjxqxQt3o\" \/><meta itemprop=\"duration\" content=\"PT8M24S\" \/><meta itemprop=\"uploadDate\" content=\"2025-06-12T10:01:30Z\" \/><\/div><div id=\"lyte_vwLjxqxQt3o\" data-src=\"https:\/\/i.ytimg.com\/vi\/vwLjxqxQt3o\/maxresdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\" itemprop=\"name\">Meet the Fujifilm X-E5: Compact and Mighty | Omar Gonzalez<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/vwLjxqxQt3o\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.ytimg.com\/vi\/vwLjxqxQt3o\/0.jpg\" alt=\"Meet the Fujifilm X-E5: Compact and Mighty | Omar Gonzalez\" width=\"1280\" height=\"700\" \/><br \/>Watch this video on YouTube<\/a><\/noscript><meta itemprop=\"description\" content=\"The Fujifilm X-E5 is a 40-megapixel, interchangeable camera that street photographers, families, and travelers will enjoy. When paired with the Fujifilm 28mm 2.8 pancake lens, the X-E5 has a similar form factor to the ever-popular X100 series. Seasoned street photographers will welcome the small size and built-in film simulations. Video creators will appreciate the 6K, 10-bit 4:2:2 internal recording \u2014the perfect A or B camera. With a fully articulating screen, image stabilization, and easy Bluetooth connectivity, the X-E5 delivers a truly exceptional experience. Omar Gonzalez is a New Jersey-based professional photographer specializing in portrait, event, and mitzvah photography. He shares his techniques, reviews, and dorky antics on his YouTube channel. \u2718 Fujifilm X-E5 Body, Black https:\/\/www.adorama.com\/ifjxe5b.html \u2718 Fujifilm X-E5 Body, Black with XF23mmF2.8 Lens Kit https:\/\/www.adorama.com\/ifjxe5bk.html \u2718 Fujifilm X-E5 Body, Silver https:\/\/www.adorama.com\/ifjxe5s.html \u2718 Fujifilm X-E5 Body, Silver with XF23mmF2.8 Lens Kit https:\/\/www.adorama.com\/ifjxe5sk.html Fujifilm X-E5 Features: \u25ba Flexibility of interchangeable lenses \u25ba 40.2-megapixels \u25ba Customizable Film Simulation dial lets you access your own recipes \u25ba Up to seven stops of in-body image stabilization \u25ba 40.2-megapixel sensor with digital teleconverter option \u25ba Electronic viewfinder with multiple viewing modes \u2718 FUJINON XF23mmF2.8 R WR, Black https:\/\/www.adorama.com\/ifj2328b.html \u2718 FUJINON XF23mmF2.8 R WR, Silver https:\/\/www.adorama.com\/ifj2328s.html Fujifilm XF23 Features: \u25ba Light and portable, weighing just 90g (3.17oz) and measuring 23mm (0.91 inches) \u25ba Has two aspherical elements with an 11-blade aperture \u25ba Close focusing distance of 20cm (7.87 inches) from the sensor \u25ba Weather-resistant design keeps the lens protected from dust, moisture, and temperatures down to -10\u00b0C (14\u00b0F) \u25ba DC coreless motor that can autofocus for rapid subject acquisition Video Chapters 00:00 Fujifilm X-E5 first look &amp; design overview 01:00 Specs breakdown: 40MP sensor, IBIS, and lens flexibility 01:40 Autofocus, burst modes &amp; image quality performance 03:08 Film simulations &amp; saving custom recipes 04:30 Street photography experience with the X-E5 05:32 Teleconverter, crop modes &amp; flip screen features 06:19 6K video, stabilization &amp; hybrid shooting workflow 07:36 Bluetooth sharing, Instax printing &amp; final verdict SUBSCRIBE AND BE PART OF THE ADORAMA FAMILY: \u27a5 https:\/\/www.youtube.com\/user\/adoramaTV __________________________________ Be the first to shop our great deals and sales by signing up for emails from Adorama! https:\/\/www.adorama.com\/MyAccount\/Login \ud83d\udd37 Save 5% Every Day\u2020 or Special Financing* On purchases of &#36;199+ with the Adorama Edge Credit Card. Learn More: https:\/\/www.adorama.com\/g\/adorama-credit. #fujifilm #fujifilmcamera #XE5 __________________________________ \u2750 LET&#039;S GET SOCIAL \u274f \u27a5 TikTok https:\/\/www.tiktok.com\/@adoramanyc \u27a5 Facebook https:\/\/www.facebook.com\/adorama\/ \u27a5 Instagram https:\/\/www.instagram.com\/adorama\/ \u27a5 Twitter https:\/\/twitter.com\/adorama \u27a5 Discord https:\/\/www.adorama.com\/discord \u2750 MORE ADORAMA \u274f \u27a5 Shop https:\/\/www.adorama.com\/ \u27a5 Blog https:\/\/www.adorama.com\/alc\/ \u27a5 Adorama Events https:\/\/www.youtube.com\/@AdoramaEvents __________________________________ More of Omar Gonzalez Channel: www.youtube.com\/@ogonzilla Instagram: www.instagram.com\/@ogonzilla __________________________________ THANKS SO MUCH FOR WATCHING!\"><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:1280px;margin:5px;\"><\/div><figcaption><\/figcaption><\/figure>\n\n\n<p><\/p>\n\n\n\n<p>Announced on June 12 and slated for release later this summer, the <a href=\"https:\/\/www.adorama.com\/ifjxe5b.html\">Fujifilm X-E5<\/a> blends the brand\u2019s top-tier image quality and in-body stabilization with a tactile, old-school design that feels a lot like a more versatile, interchangeable-lens version of the X100VI. It\u2019s stylish, portable, and packed with modern features like AI-powered autofocus and strong video capabilities, all while keeping that classic film-camera vibe. It\u2019s also the first in the X series to feature a top plate made from machined aluminum.<\/p>\n\n\n\n<p>Built for photographers who want pro-level performance without the bulk, it delivers gorgeous 40.2MP stills with incredible detail\u2014even in low light\u2014making it a solid choice for night shoots or large prints. With its compact build and intuitive touchscreen, it\u2019s perfect for travel. Since it\u2019s compatible with Fujifilm\u2019s X Mount lenses, you\u2019ve got tons of creative flexibility. Plus, it captures sharp 6.2K video, making it just as great for content creation as it is for photography.<\/p>\n\n\n\n<p>Of course, seeing is believing, so check out New Jersey-based portrait and event photographer Omar Gonzalez\u2019s YouTube <a href=\"https:\/\/www.youtube.com\/watch?v=vwLjxqxQt3o&amp;t=2s\">video<\/a> and still photos gallery on the Adorama blog <a href=\"https:\/\/www.adorama.com\/alc\/fujifilm-x-e5-image-showcase\/\">here<\/a>. To purchase the X-E5 on the Adorama site, click <a href=\"https:\/\/www.adorama.com\/ifjxe5b.html\">here<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Combo Heaven: The Hasselblad X2D 100C + XCD 3, 4\/75P Kit <\/h3>\n\n\n<div id=\"HSCPHB954\"  class=\"west_sku_post\" data=\"HSCPHB954\"><\/div>\n\n\n\n<p>Who doesn\u2019t love a perfect pairing? Think wine and cheese, summer and road trips\u2014or in this case, the <a href=\"https:\/\/www.adorama.com\/hscphb954.html\">Hasselblad X2D 100C and the new XCD 75mm f\/3.4 P lens<\/a>. <a href=\"https:\/\/newsroom.notified.com\/transcontinentagroup\/posts\/pressreleases\/new-hasselblad-x2d-100c-portrait-kit-offers-u\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Released mid-June<\/a>, this combo kit is tailored for portrait pros and delivers on both performance and portability.<\/p>\n\n\n\n<p>Hasselblad basically took its high-res X2D 100C\u2014with that stunning 100MP medium format BSI CMOS sensor, 15 stops of dynamic range, 16-bit color depth, and built-in 5-axis stabilization\u2014and matched it with a new lightweight lens that\u2019s built for serious portrait work. The 75mm f\/3.4 P gives you a 59mm equivalent field of view and weighs just 398g. That\u2019s almost half the weight of similar lenses and barely over 70mm long\u2014super compact without cutting corners.<\/p>\n\n\n\n<p>Don\u2019t let the small size fool you. One aspherical and three ED elements mean crisp detail edge to edge, plus creamy bokeh that makes portraits pop. Autofocus is quick and whisper-quiet thanks to a linear stepper motor, and with a built-in leaf shutter syncing up to 1\/2000s, it\u2019s ideal for working with off-camera flash in bright conditions. For more information and pricing on the Adorama site, click <a href=\"https:\/\/www.adorama.com\/hscphb954.html\">here.<\/a><\/p>\n\n\n\n<p>Holding out for the rumored X2D II? Word on the street is the original late-June launch has quietly slid to October 2025 while firmware updates are being finalized. Stay tuned.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Camera Lust: Leica\u2019s M11-D Centenary Set<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Leica-M11-D-Centenary-with-50mm-1024x768.jpg\" alt=\"Leica's 100th Anniversary celebration of the Leica 1  with the Leitz Anastigmat-M 50mm f\/3.5,=\" class=\"wp-image-112440\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Leica-M11-D-Centenary-with-50mm-1024x768.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Leica-M11-D-Centenary-with-50mm-300x225.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Leica-M11-D-Centenary-with-50mm-120x90.jpg 120w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Leica-M11-D-Centenary-with-50mm.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Leica&#8217;s 100<sup>th<\/sup> Anniversary celebration of the Leica 1 continues! Announced at the end of June, the company is releasing a limited-edition Centenary Set to mark the occasion for the M11-D. This 60MP camera ditches the screen for a pure, distraction-free shooting experience. Additionally, it features solid brass top and bottom plates with a glossy black finish. The controls are nickel-colored anodized aluminum, and the design skips the signature red Leica dot and strap lugs\u2014echoing the minimalist look of the original Leica 1. This set includes two lenses: the Leitz Anastigmat-M 50mm f\/3.5, a modern nod to the fixed lens on the original Leica, and the contemporary Summilux-M 50mm f\/1.4 ASPH.<\/p>\n\n\n\n<p>Also included is a custom leather protector in rich cognac, complete with a strap and SD card holder. Only 100 individually numbered sets will be made, available exclusively at select Leica Stores starting in Spring 2026. Click <a href=\"https:\/\/leica-camera.com\/en-US\/photography\/cameras\/m\/m11-d-set-100-years?srsltid=AfmBOooz9bVN2_LhfNupQu6CwkLrdiOJ6teHWySj8-YGUUmXNVh2byhg\">here<\/a> for more information.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">LENSES<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Mirrorless Marvel: Laowa\u2019s 12mm F\/2.8 Lite Zero-D FF Lens \u00a0<\/h3>\n\n\n<div id=\"VE1228AFNKZ\"  class=\"west_sku_post\" data=\"VE1228AFNKZ\"><\/div>\n\n\n\n<p>On June 26, Laowa brought back its <a href=\"https:\/\/www.adorama.com\/ve1228afnkz.html\">12mm f\/2.8 Lite Zero-D FF lens<\/a>, a popular full-frame, ultra-wide-angle lens designed this time for mirrorless cameras. This updated version of Laowa\u2019s 12mm f\/2.8 Zero-D lens offers a lighter and more compact form factor and the added benefit of autofocus (available on the Nikon Z and Sony E mounts).<\/p>\n\n\n\n<p>One of the bigger draws of the updated \u201cLite\u201d version is how much lighter it is than the original. Plus, it\u2019s easier to travel with but still delivers that same sharp, ultra-wide, distortion-free look. The f\/2.8 aperture makes it a solid pick for low light and night shooting, too\u2014great when you need fast glass that won\u2019t weigh you down or break the bank at <a href=\"https:\/\/www.adorama.com\/ve1228afnkz.html\">$699<\/a> for both autofocus and manual focus (for Canon RF and L Mount). Click <a href=\"https:\/\/www.adorama.com\/ve1228afnkz.html\">here<\/a> for more information.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Thypoch Unveils the Simera 21mm f\/1.4: A Fast, Wide Manual Lens for M-Mount\u00a0<\/h3>\n\n\n<div id=\"TYTPS21MBK\"  class=\"west_sku_post\" data=\"TYTPS21MBK\"><\/div>\n\n\n\n<p>Thypoch recently dropped <a href=\"https:\/\/www.adorama.com\/tytps21mbk.html\">the Simera 21mm f\/1.4<\/a>, and it&#8217;s a seriously exciting wide-angle prime for Leica M-mount shooters. It&#8217;s fast, sharp, and built for that cinematic look, with a close focus distance of just 0.23m and beautiful, smooth bokeh thanks to a 14-blade aperture. The all-manual lens has a satisfying, tactile feel. It has a click\/de-click aperture ring and a little resistance bump around 0.7m to help with rangefinder focusing. It&#8217;s built like a tank but still compact enough to bring everywhere.<\/p>\n\n\n\n<p>Optically, it&#8217;s no slouch. The lens packs 13 elements (including aspherical and ED glass) for edge-to-edge sharpness and minimal distortion. Available in black or silver, it&#8217;s native to M-mount but easily adaptable to mirrorless systems. Some reviewers noted a bit of vignetting, but that&#8217;s fixable in post\u2014and honestly, it kind of adds to the vibe. If you&#8217;re after a fast, wide manual lens with real character, the Simera 21mm f\/1.4 is one to <a href=\"https:\/\/www.adorama.com\/tytps21mbk.html\">check out<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The Sigma 17-40mm F\/1.8 DC ART Lens<\/h3>\n\n\n<div id=\"SG1740SOE\"  class=\"west_sku_post\" data=\"SG1740SOE\"><\/div>\n\n\n\n<p>Sigma just gave APS-C shooters something to get excited about: the <a href=\"https:\/\/www.adorama.com\/sg1740x.html\">17-50mm f\/1.8 DC DN ART Lens<\/a><strong> is<\/strong> the long-awaited follow-up to the cult-favorite 18-35mm f\/1.8. That lens built a serious fan base for its sharpness, speed, and overall versatility\u2014and now Sigma\u2019s taken everything people loved about it and made it mirrorless-native, lighter, and even more flexible.<\/p>\n\n\n\n<p>What\u2019s exciting here is the versatility. At 17mm, you\u2019ve got room for wide shots, street scenes, and travel. At 40mm, you\u2019re stepping into portrait territory with creamy bokeh and crisp detail. Because it&#8217;s part of Sigma&#8217;s Art line, the optics are seriously sharp edge to edge, even wide open. This one\u2019s built from the ground up for mirrorless, with a high-speed stepping motor for snappy, quiet autofocus\u2014great for video and stills. It\u2019s also compact enough for gimbal use, bright enough for low-light work, and sharp enough for high-res video.<\/p>\n\n\n\n<p>Check out Adorama senior content producer Fernando Martinez&#8217;s hands-on review of the Sigma 17-40mm F1.8 DC DN Art Lens <a href=\"https:\/\/www.youtube.com\/watch?app=desktop&amp;v=SDFeRtNEmEw&amp;t=97\">here<\/a>. For pricing options, head over to <a href=\"https:\/\/www.adorama.com\/sg1740soe.html\">adorama.com<\/a>. For specific mounts, select the corresponding link: <a href=\"https:\/\/www.adorama.com\/sg1740soe.html\">Sigma 17-40mm f1.8 ART DC for Sony E<\/a>, <a href=\"https:\/\/www.adorama.com\/sg1740car.html\">for Canon<\/a>, <a href=\"https:\/\/www.adorama.com\/sg1740x.html\">for Fujifilm X<\/a>, <a href=\"https:\/\/www.adorama.com\/sg1740l.html\">for L-Mounts<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"lyte-wrapper\" title=\"FIRST LOOK at the Sigma 17-40mm F1.8 DC | Art Lens &ndash; The Filmmakers APS-C Zoom | Fernando Martinez\" style=\"width:1280px;max-width:100%;margin:5px;\"><div class=\"lyMe hidef qsa_\\&amp;start\\=97\" id=\"WYL_SDFeRtNEmEw\" itemprop=\"video\" itemscope itemtype=\"https:\/\/schema.org\/VideoObject\"><div><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/i.ytimg.com\/vi\/SDFeRtNEmEw\/maxresdefault.jpg\" \/><meta itemprop=\"embedURL\" content=\"https:\/\/www.youtube.com\/embed\/SDFeRtNEmEw\" \/><meta itemprop=\"duration\" content=\"PT4M49S\" \/><meta itemprop=\"uploadDate\" content=\"2025-06-17T05:00:34Z\" \/><\/div><div id=\"lyte_SDFeRtNEmEw\" data-src=\"https:\/\/i.ytimg.com\/vi\/SDFeRtNEmEw\/maxresdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\" itemprop=\"name\">FIRST LOOK at the Sigma 17-40mm F1.8 DC | Art Lens \u2013 The Filmmakers APS-C Zoom | Fernando Martinez<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/SDFeRtNEmEw\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.ytimg.com\/vi\/SDFeRtNEmEw\/0.jpg\" alt=\"FIRST LOOK at the Sigma 17-40mm F1.8 DC | Art Lens &ndash; The Filmmakers APS-C Zoom | Fernando Martinez\" width=\"1280\" height=\"700\" \/><br \/>Watch this video on YouTube<\/a><\/noscript><meta itemprop=\"description\" content=\"In this hands-on review, Fernando Martinez tests the new Sigma 17-40mm f\/1.8 DC DN Art lens, a compact and lightweight successor to the popular 18-35mm f\/1.8 DC DN Art lens. This video highlights its real-world performance, covering image quality, low-light capabilities, autofocus, and overall usability for both photo and video. Whether you&#039;re shooting content, filmmaking, or just looking for a versatile everyday zoom, this lens could be a game-changer for your APS-C setup. \u2718 Sigma 17-40mm f1.8 ART DC Lens for Sony E https:\/\/www.adorama.com\/sg1740soe.html \u2718 Sigma 17-40mm f1.8 ART DC Lens for Canon https:\/\/www.adorama.com\/sg1740car.html \u2718 Sigma 17-40mm f1.8 ART DC Lens for Fujifilm X https:\/\/www.adorama.com\/sg1740x.html \u2718 Sigma 17-40mm f1.8 ART DC Lens for L-Mounts https:\/\/www.adorama.com\/sg1740l.html Key Features for the Sigma 17-40mm f1.8 DC Art Lens: \u25ba Compatible with crop sensor (APS-C mirrorless) cameras \u25ba Max F1.8 aperture with F16 minimum aperture \u25ba Has a 67mm filter thread \u25ba Equipped with two AFL buttons \u25ba HLA-driven high-speed AF \u25ba Contains minimal focus breathing \u25ba Includes inner zoom \u25ba Water- and oil-repellent coating \u25ba Dust- and splash-resistant structure \u25ba Functions to support video production \u25ba Lens construction: 17 elements in 11 groups (4 SLD, 4 aspherical elements) \u25ba 11 Diaphragm Blades (Rounded Diaphragm) \u25ba Minimum Focusing Distance: 28cm \/ 11.1in. \u25ba Maximum Magnification Ratio: 1:4.8 at f=40mm \u25ba Weighs: 535g \/ 18.9oz. Chapters 00:00 Intro &amp; first look at the Sigma 17-40mm f\/1.8 00:22 How it compares to the Sigma 18-35mm f\/1.8 01:04 Focal range &amp; constant f\/1.8 performance 01:37 Design, build quality &amp; gimbal usability 02:19 Autofocus, close focus &amp; video features 03:19 Mount compatibility &amp; custom features 03:45 Final thoughts: Who this lens is for SUBSCRIBE AND BE PART OF THE ADORAMA FAMILY: \u27a5 https:\/\/www.youtube.com\/user\/adoramaTV __________________________________ Be the first to shop our great deals and sales by signing up for emails from Adorama! https:\/\/www.adorama.com\/MyAccount\/Login \ud83d\udd37 Save 5% Every Day\u2020 or Special Financing* On purchases of &#36;199+ with the Adorama Edge Credit Card. Learn More: https:\/\/www.adorama.com\/g\/adorama-credit. __________________________________ \u2718 GEAR USED ON CAMERA: Sony Alpha a6700 Mirrorless Camera https:\/\/www.adorama.com\/isoa6700.html NiSi JetMag Pro 82MAG Filmmaker Magnetic Filter Kit with 4x Adapter Rings https:\/\/www.adorama.com\/iamagfilmkit.html Turnstile Audio Station Series TASC700 Multi-Function Super Cardioid Condenser Shotgun Microphone https:\/\/www.adorama.com\/tasc700.html \u2718 PRODUCTION EQUIPMENT USED: Sony Alpha a7S III Mirrorless Camera https:\/\/www.adorama.com\/isoa7sm3.html Sigma 28-45mm f\/1.8 DG DN ART Lens Sony E https:\/\/www.adorama.com\/sg2845soe.html DJI Osmo Pocket 3 Gimbal Camera Creator Combo https:\/\/www.adorama.com\/djiop3cc.html #Sigma #Sigma1740mmArt #SigmaArt #adorama __________________________________ \u2750 LET&#039;S GET SOCIAL \u274f \u27a5 TikTok https:\/\/www.tiktok.com\/@adoramanyc \u27a5 Facebook https:\/\/www.facebook.com\/adorama\/ \u27a5 Instagram https:\/\/www.instagram.com\/adorama\/ \u27a5 Twitter https:\/\/twitter.com\/adorama \u27a5 Discord https:\/\/www.adorama.com\/discord \u2750 MORE ADORAMA \u274f \u27a5 Shop https:\/\/www.adorama.com\/ \u27a5 Blog https:\/\/www.adorama.com\/alc\/ \u27a5 Adorama Events https:\/\/www.youtube.com\/@AdoramaEvents __________________________________ More of Fernando Martinez https:\/\/www.instagram.com\/filmfernando\/ https:\/\/twitter.com\/FilmFernando __________________________________ THANKS SO MUCH FOR WATCHING!\"><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:1280px;margin:5px;\"><\/div>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">DZOFILM\u2019s Arles Lustre Cinema Prime Channels Old Hollywood Film Feel <\/h3>\n\n\n<div id=\"DZOAPG10PLI\"  class=\"west_sku_post\" data=\"DZOAPG10PLI\"><\/div>\n\n\n\n<p><a href=\"https:\/\/www.adorama.com\/dzoapg10pli.html\">DZOFILM\u2019s Arles Lustre series<\/a>, a fast prime lens lineup for large-format sensors that reimagines classic cinematic style, has an inherent soft glow inspired by the golden halation seen in vintage film. DZOFILM collaborated with over 20 cinematographers and photographers across art films, period dramas, and fashion campaigns. After more than 50 rounds of precise refinements, they landed on what&#8217;s now known as their \u201cLustre Look.\u201d<\/p>\n\n\n\n<p>With a wide T1.6 aperture and full-frame Vista Vision coverage, these lenses deliver soft flares, creamy bokeh, and slightly lowered contrast for an instant cinematic feel. An amber coating and dual aspherical elements help produce dreamy highlights and warm halation with minimal distortion, even at wider focal lengths.<\/p>\n\n\n\n<p>Spanning 10 focal lengths from 14mm to 180mm, the Lustre series offers a rich, nostalgic visual edge with modern precision. For more information, click <a href=\"https:\/\/dzofilm.com\/en\/products\/arles-lustre\">here<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Leica\u2019s Compact Vario-Elmarit-SL 28\u201370 f\/2.8 ASPH Zoom<\/h3>\n\n\n<div id=\"LC11196\"  class=\"west_sku_post\" data=\"LC11196\"><\/div>\n\n\n\n<p>Looking for a zoom lens that can keep up with everything? Wide-open landscapes to street scenes and spontaneous portraits? All that without weighing you down? The <a href=\"https:\/\/www.adorama.com\/lc11196.html\">Leica Vario-Elmarit-SL 28\u201370mm f\/2.8 ASPH<\/a> might just be your go-to. It\u2019s the most compact standard zoom in the SL-System lineup, with a constant f\/2.8 aperture throughout the zoom range and a fast, quiet, and accurate autofocus system that\u2019s built for both stills and video.<\/p>\n\n\n\n<p>Weighing in at just <strong>572 grams<\/strong> and measuring <strong>102mm<\/strong> in length, this lens is impressively travel-friendly without compromising image quality. Inside, <strong>aspherical elements<\/strong> keep things sharp from edge to edge, even wide open. And thanks to its <strong>dust- and splash-resistant metal housing<\/strong>, it\u2019s ready for unpredictable weather and rougher shooting conditions.<\/p>\n\n\n\n<p>With L-Mount compatibility, it&#8217;s a versatile pick for hybrid creators or anyone who wants one lens that can do a little bit of everything\u2014beautifully. Click <a href=\"https:\/\/www.adorama.com\/lc11196.html\">here<\/a> for more information.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FILM<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Kono Color 200 Negative Film<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"796\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Kono-Color-200-Negative-Film-1024x796.jpg\" alt=\"Kono Color 200 Negative Film\" class=\"wp-image-112442\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Kono-Color-200-Negative-Film-1024x796.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Kono-Color-200-Negative-Film-300x233.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2025\/07\/Kono-Color-200-Negative-Film.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Germany-based Kono Manufaktur has dropped a new color negative film, Kono Color 200. You can grab it as a standard 36-exposure roll in a reused cartridge, or as a 30.5-meter bulk roll if you&#8217;re into loading your own.<\/p>\n\n\n\n<p>Keep in mind, this isn\u2019t a rebranded stock\u2014Color 200 is built on a brand-new formula developed in partnership with a pro lab in Germany, then spooled and packaged by Kono using its own custom-designed machines. The company, which has been doing what it does best since 2014, says the release of this 35mm, ISO 200 C-41 film is all about celebrating analog creativity. Kono sold some of the first repurposed motion picture film with early releases like Rotwild and Kolorit 400T. In 2015, it started producing its own emulsions with unique names, including Sunstroke, Moonstruck, and Galaxy. Over the years, they\u2019ve expanded into both 35mm and 120 formats, creating everything from traditional film stocks to \u201ceffect\u201d films such as Liebe, Luft, and UFO.<\/p>\n\n\n\n<p>Kono Color 200 marks the company\u2019s 45th release\u2014a milestone they\u2019re calling a global first\u2014and they\u2019re already onto teasing another new analog project in the pipeline. For more information and pricing, click <a href=\"https:\/\/konomanufaktur.com\/shopnow\/konocolor200\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">here<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Stability Systems: Tripods (and Tripod Bags)<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Manfrotto ONE: The One Tripod That Does It All<\/h3>\n\n\n<div id=\"BGMTONEA\"  class=\"west_sku_post\" data=\"BGMTONEA\"><\/div>\n\n\n\n<p>Unveiled in June and estimated to release this month, Manfrotto\u2019s new ONE tripod lives up to its name. The all-in-one system is designed to handle everything from still photography to video and even lighting setups. No need to carry multiple tripods or stands ever again. The modular center column lets you level your shots easily or go flat for overheads, and it slides smoothly when you need to adjust. You can even remove the column completely to shoot from ground level. And with Manfrotto\u2019s patented XTEND tech, all three legs extend at once, so you\u2019re able to shoot in seconds. Whether you&#8217;re framing a static shot or shooting on the move. Setups are quick and seamless\u2014no fuss, no muss!<\/p>\n\n\n\n<p>Available in both aluminum and carbon fiber builds, the tripod reaches a maximum height of 67.1&#8243; and comes with pre-set leg angles, a carry handle, and modular feet options.<\/p>\n\n\n\n<p>The real star of the show is the XCHANGE system, which lets you swap out heads, sliders, and accessories in seconds. Switching over from photo to video? Done. Need it as a lighting stand? Easy. It\u2019s incredibly versatile but still lightweight and travel-friendly\u2014yet sturdy enough to support up to 20kg of camera or lighting gear.  <a href=\"https:\/\/www.manfrotto.com\/global\/collections\/supports\/manfrotto-one\/\"><\/a><a href=\"https:\/\/www.adorama.com\/bgmtonea.html\">Manfrotto ONE<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Manfrotto\u2019s XCHANGE: A New Stability System for Hybrid Creators<\/h3>\n\n\n<div id=\"BGMAONEQR\"  class=\"west_sku_post\" data=\"BGMAONEQR\"><\/div>\n\n\n\n<p>As mentioned above, Manfrotto introduced the XCHANGE quick release system back in June when it launched the ONE Tripod series. The XCHANGE plate is designed to let you easily swap between cameras, tripod heads, or any other gear mounted with it, essentially transforming your tripod into a multi-purpose tool.<\/p>\n\n\n\n<p>The 60mm top plate uses a standard 3\/8\u201d-16 screw and simply drops and twists into the base to lock in place. The base itself also has a 3\/8\u201d-16 thread, works with a range of support setups, and can handle up to 44 pounds\u2014all in a sleek, low-profile design. Even better, you can buy the base and plate as a set or pick them up individually.<\/p>\n\n\n\n<p>For more information about Manfrotto\u2019s XCHANGE system, including a 500X Fluid Head that features a Fluid Drag System (FDS) for pan and tilt. As well as a Counterbalance System (CBS) for stability, and a quick-release plate for easy camera mounting, click <a href=\"https:\/\/www.adorama.com\/bgmaoneqr.html\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Manfrotto Pro Light Tripod Bags<\/h3>\n\n\n<div id=\"BGMBPLTB80\"  class=\"west_sku_post\" data=\"BGMBPLTB80\"><\/div>\n\n\n\n<p>If your tripod is an essential part of your kit\u2014whether you&#8217;re shooting on the job or just sharpening your skills\u2014Manfrotto\u2019s new Pro Light tripod bags are built to keep it safe, protected, and easy to carry. Designed for everything from studio sessions to rugged outdoor shoots, these bags hit a sweet spot between smart, functional design and tough, travel-ready durability.<strong><\/strong><\/p>\n\n\n\n<p>Thoughtful details include extra padding around the tripod head for shock absorption, smooth-gliding YKK zippers for fast access, and a padded shoulder strap that&#8217;s removable (and comfier on larger sizes). There are options for how you carry it, too, thanks to dual side and top handles. The abrasion-resistant base helps it stack or slide into place without a fuss.<\/p>\n\n\n\n<p>Inside, there\u2019s a zippered pocket for small items, a hidden spot for a tracking tag, and even a name tag holder on the outside for easy ID. An adjustable interior strap keeps your tripod locked down in transit. The whole lineup is designed to stack neatly. When you&#8217;re ready to pack up and move on, so is your gear. <a href=\"https:\/\/www.adorama.com\/bgmbpltb80.html\">Manfrotto Pro Light Tripod Bags<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">PORTABLE FLASH<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Flashpoint\u2019s iT30Pro TTL Portable iFlash<\/h3>\n\n\n<div id=\"FPLFIT30PBF\"  class=\"west_sku_post\" data=\"FPLFIT30PBF\"><\/div>\n\n\n\n<p>The <a href=\"https:\/\/www.adorama.com\/fplfit30pbf.html\">Flashpoint iT30Pro TTL Portable iFlash<\/a>, designed for photographers who want pro-level lighting without the bulk, weighs in at just 120g and 65 x 46 x 47mm. It\u2019s perfect for on-the-go shooting and packs a serious punch, full of the features you&#8217;d expect from a much larger unit\u2014TTL and manual modes, high-speed sync, global shutter support, and wireless control all wrapped in a palm-sized design that slips easily into your bag or pocket.<\/p>\n\n\n\n<p>It plays well with Sony&#8217;s global shutter cameras, syncing up to 1\/80000s, and still manages a speedy 1.5-second recycle time at full power. It has a built-in touchscreen, USB-C charging, and 560 full-power pops per charge. Additionally, it sports a solid wireless range. This flash is built to keep up with fast-moving creatives who need reliable performance in any setting. From the studio to the street, or wherever the shoot takes you. Check it out at Adorama <a href=\"https:\/\/www.adorama.com\/fplfit30pbs.html\">here.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SOFTWARE<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Adobe Releases New Features for Lightroom Classic <\/h3>\n\n\n\n<p><a href=\"https:\/\/www.adobe.com\/home\" target=\"_blank\" rel=\"noreferrer noopener\">Adobe<\/a> recently rolled out a bunch of updates for Lightroom and Photoshop, including improvements to tools like Remove Reflections and Enhance. But one of the most exciting changes\u2014especially for Fujifilm shooters\u2014is that Lightroom Classic now supports native tethered capture for Fuji cameras.<\/p>\n\n\n\n<p>Until now, only Canon, Nikon, and Sony users could shoot tethered directly in Lightroom Classic. Fuji users had to rely on clunky plug-ins that didn\u2019t always work smoothly. With the new Lightroom Classic 14.4 update, that\u2019s finally changed. Native tethering is now built in, making life a lot easier for Fujifilm creatives.<\/p>\n\n\n\n<p>The update supports a wide range of Fuji bodies\u2014from the X-T1 all the way through to the X-T5, plus X-H and X-Pro models, X-S10, and GFX medium format cameras. Adobe also expanded support for Canon, adding the EOS R1, R5 Mark II, and R50 V to the mix. Learn more <a href=\"https:\/\/helpx.adobe.com\/lightroom-classic\/kb\/tethered-camera-support.html\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n\n\n\n<p>Other updates released in June include a People feature within the Distraction Removal tool that automatically detects and removes distracting or extra people from your images, as well as a Reflections Removal feature and Performance Improvements to aid in interactive editing tasks. Read more <a href=\"https:\/\/helpx.adobe.com\/lightroom-classic\/help\/whats-new\/2025-4.html\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">WIRELESS AUDIO<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Hollyland Lark A1 Wireless Mic<\/h3>\n\n\n<div id=\"HLLARKA1SG\"  class=\"west_sku_post\" data=\"HLLARKA1SG\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p>The <a href=\"https:\/\/www.adorama.com\/hllarka1sg.html\">Hollyland Lark A1<\/a>wireless mic makes it easy to capture crystal-clear audio straight from your smartphone. With a simple plug-and-play setup, it delivers impressive 48kHz\/24-bit sound quality that picks up every detail. Yes, even the subtleties that often get lost in the mix. It\u2019s built-in 3-level noise cancellation helps cut through background distractions. This way, your voice stays front and center, whether you&#8217;re filming on a busy street or in a crowded room.<\/p>\n\n\n\n<p>Fine-tune your sound with adjustable EQ, reverb, and six levels of gain control. The auto-limit function keeps your audio levels in check to prevent distortion. Additionally, the compact design is magnetic for easy placement, with a dual transmitter system that swaps out seamlessly in the charging case. You can easily get up to 54 hours of uninterrupted use. It even maintains a stable connection up to 200 meters away. Purchase the Hollyland Lark A1 on the Adorama blog <a href=\"https:\/\/www.adorama.com\/hllarka1sg.html\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The photo industry moves fast\u2014and so do we. Think of this as your highlight reel of key updates, product launches, and standout stories from June through early July\u2014from new cameras and lenses to groundbreaking tripod innovations, fresh film stock, portable lighting, wireless audio solutions, and more. Whether you&#8217;re eyeing your next gear upgrade or want [&hellip;]<\/p>\n","protected":false},"author":11111173,"featured_media":112449,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17770],"tags":[],"class_list":["post-112434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photography"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Photo Industry Recap Summer 2025 - Adorama<\/title>\n<meta name=\"description\" content=\"Whether you&#039;re eyeing your next gear upgrade or want to stay informed, this photo industry recap highlights what\u2019s making waves this month.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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