{"id":2247,"date":"2011-10-29T17:37:17","date_gmt":"2011-10-29T17:37:17","guid":{"rendered":"http:\/\/dev.wordpress\/?p=2247"},"modified":"2025-05-01T15:09:05","modified_gmt":"2025-05-01T19:09:05","slug":"giants-ink-adorama-as-official-electronics-retailer","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/giants-ink-adorama-as-official-electronics-retailer\/","title":{"rendered":"Giants Ink Adorama as Official Electronics Retailer"},"content":{"rendered":"

East Rutherford, NJ (PRWEB) October 14, 2011<\/em> The New York Football Giants announced today that they have entered into a multi-year partnership with Adorama, making New York\u2019s popular photo and electronics supplier the team\u2019s official electronics retailer. In addition to being named an official sponsor, Adorama will have a cross-channel presence across all Giants media\u2014online at Giants.com and their social networking sites, during their TV and radio programming, as well as through in-stadium signage and promotions. Exclusive in-store and online deals will be complemented by special game-time events such as the fan photograph of the week, to be shown on MetLife Stadium\u2019s video-boards. Other promotions and instant contests have already been leveraged using the huge video displays at the stadium. As the season progresses, Adorama will roll out many more programs in the stadium and tied to television and radio, in conjunction with some of the world\u2019s top consumer electronics manufacturers. \u201cIt was important to us to choose a retail partner who stays ahead of the curve and can take advantage of the new technology opportunities both in MetLife Stadium and online to engage our fans,\u201d said Giants Senior Vice President, Chief Marketing Officer Michael Stevens. \u201cThe Giants and Adorama are an excellent fit. We are very excited by all the engagement opportunities, from the new MetLife Stadium TV to radio and beyond. We live in a time when fans, whether in the stadium or on the couch, are interacting with their personal devices to enhance the game,\u201d said Brian Green, the company\u2019s Vice President of Marketing. \u201cAs one of the nation\u2019s largest electronics retailers, we\u2019re thrilled to push the boundaries of digital innovation while helping fans capture those exciting moments.\u201d Adorama, a well-known and respected photography retailer for over 30 years, has grown with the imaging industry in the past years to offer the widest array of consumer and professional electronics available. About the New York Football Giants:<\/strong> A cornerstone franchise of the National Football League, the New York Football Giants<\/a> began play in 1925. With seven championships, including a victory over the 18-0 New England Patriots in Super Bowl XLII at the conclusion of the 2007 season, and with more than 600 victories, the Giants are considered one of sports\u2019 all-time great franchises. Headquartered at the TIMEX Performance Center in East Rutherford, NJ, the Giants enter their 87th season this fall. About Adorama: <\/strong>As one of the nation\u2019s largest electronics retail and mail order suppliers, Adorama<\/a> has served its customers\u2019 technology and photographic needs for 33 years. It has recently expanded its service to include online photo education (the Adorama Learning Center<\/a> and Adorama TV<\/a>) and on-site workshops, programs that make it a unique customer resource. Adorama\u2019s vast product offerings now encompass home entertainment, mobile computing, and professional audio, while its services include an in-house photo lab (AdoramaPix<\/a>) and pro equipment rental (Adorama Rental Company<\/a>), supported by knowledgeable staff and unbeatable pricing. Adorama is more than a camera store\u2014it\u2019s a one-stop shop for all your imaging, photo and technology needs. Visit Adorama.com<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

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