{"id":33156,"date":"2017-06-07T14:02:28","date_gmt":"2017-06-07T18:02:28","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=33156"},"modified":"2017-06-07T14:05:04","modified_gmt":"2017-06-07T18:05:04","slug":"meet-a-pro-kelsey-fain-on-shooting-food-and-fashion-in-the-big-apple","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/meet-a-pro-kelsey-fain-on-shooting-food-and-fashion-in-the-big-apple\/","title":{"rendered":"Meet A Pro: Kelsey Fain on Shooting Food and Fashion in the Big Apple"},"content":{"rendered":"

Kelsey Fain was only 13 years old when she decided she would one day leave her hometown in rural Pennsylvania and move to New York City to become a fashion and commercial photographer. After graduating from Drexel University with a B.S. in Photography, that is exactly what she did.<\/p>\n

She spent her first years in NYC assisting a number of notable fashion, fine art, event, and commercial photographers. Then, in the summer of 2010, Fain was offered a coveted position with Leica Camera. During her time with Leica, she continued to develop her craft while having a unique opportunity to work with top photographers from all over the world.<\/p>\n

\"Photo
Photo of Kelsey Fain\u00a0Kelsey Fain\u00a0<\/a><\/figcaption><\/figure>\n

Today she\u2019s successful freelancer specializing in fashion, commercial, and food photography. Her go to outfit: Canon EOS 5D Mark III<\/a> with 24-70mm f.2.8L lens<\/a>. Her impressive client base includes Campari Liqueur, Century 21 Department Stores, and Name Activewear, and her images have appeared in top magazines including HUF<\/em>, Raine<\/em>, and Time Out New York<\/em>.<\/p>\n

\"\"<\/p>\n

While Kelsey Fain has always been highly creative and imaginative, she never thought of herself as an artist, so applying to traditional art schools didn\u2019t make much sense to her. She was drawn to Drexel, not only for its excellent media arts program but also because it\u2019s renowned for turning out great engineers and architects. At that time, digital photography was just emerging as a serious alternative to film, and it wasn\u2019t yet widely used by professional photographers. As a result, Fain spent two years in the darkroom learning classic 35mm and large-format photography techniques. \u201cI\u2019ve always greatly valued that time and having the opportunity to really learn and experience the roots of photography,\u201d notes Fain. \u201cMy professors all had their own unique approaches to the photographic process, ranging from documentary, to fine art and commercial. It was this well-rounded curriculum as well as some really tough personalities that prepared me for the real world.\u201d Indeed, during her junior year, instead of taking classes she assisted full-time for a leading commercial photographer in the area.<\/p>\n

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\u00a9 Kelsey Fain<\/figcaption><\/figure>\n
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\u00a9 Kelsey Fain<\/figcaption><\/figure>\n

One of the most important lessons Fain learned while assisting accomplished photographers such as Jonathan Pushnik and Laura Barisonzi is that much of what photographers do involves maintaining a good relationship with a multitude of different personalities –\u00a0and making sure that everyone is having a good time. Of course, she learned a great deal of practical and technical skills, too, but what she found most valuable was learning who she wanted to be as a photographer, and, more important, what her role would be as a person in the industry. Some of the photographers she worked for could be very cruel and unjustly demanding. The ones she really grew to respect were tough minded, but always level headed. \u201cIf I made a mistake, they\u2019d pull me aside and we\u2019d discuss a resolution privately rather than embarrassing anyone on the set. In short, the greatest lesson I learned was that there are two ways to make it in this industry – one, be a bully; \u00a0two, be genuinely kind to people and work hard at your craft.\u201d<\/p>\n

\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n
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\u00a9 Kelsey Fain<\/figcaption><\/figure>\n

When Fain applied for the job at Leica, she was only 24 and was working 3 different jobs just to stay afloat. Initially the position was to be the east coast specialist for the S-System, Leica\u2019s formidable medium-format digital competitor to Hasselblad, Mamiya, et al. She was responsible for aiding sales and marketing efforts, technical support, and acting as a liaison between top-tier photographers, high-end enthusiasts, commercial studios, dealers, and rental houses. \u201cLeica took a big chance on me and I will always look back at my experience there with extreme fondness and gratitude,\u201d says Fain. \u201cI literally went overnight from being the lowest person on the totem pole to being invited to the studio of Annie Leibovitz.”<\/p>\n

\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n

While she wasn\u2019t actually shooting for Leica, it was her job to know the ins and outs of the Leica S-System, so she set up test shoots from time to time, and was able to practice and learn new skills. She was also meeting with and attending Leica sponsored lectures given by some of the world\u2019s most famous photojournalists, fashion and portrait photographers\u2014Mary Ellen Mark, Mark Seliger, Cindy Sherman, Mark Mann, etc. And because she was fully engaged in their unique styles and approaches she would pick up priceless tidbits from each of them. At the same time she was learning invaluable lessons about the business of photography. Not all photographers have experience with the inner workings of corporate settings, and gaining this knowledge has helped her navigate productive, mutually beneficial relationships with her most prestigious clients.<\/p>\n

\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n
\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n

Kelsey Fain\u2019s strategy for growing her business is simple and straightforward: \u201cI take risks, I put myself out there a lot. and I\u2019m learning to put myself out there even more.\u201d Fortunately, most of her client base has come through word of mouth and professional references. And she knows that maintaining strong relationships is crucial to growing any enterprise in this fiercely competitive industry.<\/p>\n

Other guiding principles on her short list: Always try to make connections for other people\u2014they\u2019ll not only thank you, they\u2019ll reciprocate. Stick to your guns when it comes to valuing and pricing your work. You may get turned down a lot but you\u2019ll get respect. And always remember that photographers have a lot to offer in helping their clients\u2019 companies grow and increase their revenue. Being a commercial photographer is not a hobby but a business, and the entire industry is hurt when we reduce our rates to unlivable wages.<\/p>\n

\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n

How does Fain see her current mission as a professional fashion, food, and commercial photographer? Like all photographers she has days when she questions her work and wonders about her position within the industry. Some days she even questions if she really wants to continue being a photographer at all! \u201cIt\u2019s a grueling business sometimes,\u201d she wryly observes, \u201cand beyond that, it\u2019s extremely hard on your body. You\u2019re often on your feet for 8 or more hours at a time, usually standing on concrete, and schlepping really heavy equipment. It can be draining, and with the world valuing professional photography less, and putting more demand on photographers when they are hired, I sometimes wonder if it\u2019s realistic that I\u2019ll be able to physically and mentally maintain this career.\u201d<\/p>\n

\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n
\"\"
\u00a9 Kelsey Fain<\/figcaption><\/figure>\n

But at the end of the day, Kelsey Fain realizes that for her, it\u2019s more than just a career\u2014 it\u2019s who she is! And that\u2019s why she doesn\u2019t see herself quitting the profession anytime soon.<\/p>\n

Aside from being a photographer, Fain is also a Certified Health Coach and an advocate for women\u2019s health rights. \u201cGiven our present political climate I am finding myself drawn more and more to these areas,\u201d she asserts. \u201cAnd going forward I see photography as a tool to aid in my passionate advocacy, and I\u2019m open to any different pathways this may take me down.\u201d<\/p>\n

\"\"<\/p>\n

Over the next few years, Kelsey Fain hopes to attract more clients that align with her ethics and her vision. And as much as she loves the art of fashion photography, she greatly enjoys working in the food space, so lately she\u2019s been pitching her work to incentivize more food-related projects. \u201cI\u2019ve found that when I work with clients I\u2019m truly in alignment with, I do my best work, and together we achieve outstanding results,\u201d she explains. She also plans to explore an entirely new area – film documentary.<\/p>\n

\u201cThere\u2019s a documentary idea that\u2019s been calling me louder and louder\u201d she confides, \u201cand I am just beginning this process- something that\u2019s entirely new for me!\u201d It will be her first documentary and she admits being \u201ca bit terrified,\u201d but she also know it\u2019s something she just has to do. Fortunately she has built up an impressive reservoir of resources she can tap into and she\u2019ll be reaching out to the right partners that can help her bring this project to fruition. If her present work is any indication it\u2019s sure to be masterfully executed and visually stunning.<\/p>\n

See more of Kelsey Fain’s work:<\/p>\n

https:\/\/www.kelseyfainphoto.com\/<\/a><\/p>\n

https:\/\/www.instagram.com\/kelseyfain\/<\/p>\n","protected":false},"excerpt":{"rendered":"

Kelsey Fain was only 13 years old when she decided she would one day leave her hometown in rural Pennsylvania and move to New York City to become a fashion and commercial photographer. After graduating from Drexel University with a B.S. in Photography, that is exactly what she did. She spent her first years in […]<\/p>\n","protected":false},"author":178,"featured_media":33159,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17772,10714,10715,17770],"tags":[14975,14974,2302,2051,14915,14973,311],"class_list":["post-33156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-become-photographer","category-features","category-photo-features","category-photography","tag-canon-eos-mark-iii","tag-canon-shooters","tag-fashion-photography-2302","tag-food-photography-2051","tag-how-to-become-a-photographer","tag-kelsey-fain","tag-leica-311"],"acf":[],"yoast_head":"\nMeet A Pro: Kelsey Fain on Shooting Food and Fashion in the Big Apple - Adorama<\/title>\n<meta name=\"description\" content=\"Kelsey Fain was only 13 years old when she decided she would one day leave her hometown in rural Pennsylvania and move to New York City to 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