{"id":39881,"date":"2017-11-27T09:00:55","date_gmt":"2017-11-27T14:00:55","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=39881"},"modified":"2018-11-16T07:55:59","modified_gmt":"2018-11-16T12:55:59","slug":"positano-italy-photo-permit-costs-more-than-airfare-to-get-there","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\/","title":{"rendered":"Positano, Italy: Photo Permit Costs More Than Airfare to Get There"},"content":{"rendered":"<p>The picturesque fishing village on the Amalfi coast is built on a slope, filled with pastel-hued houses, which seem to flow gently down to pure blue waters of the Tyrrhenian Sea. It seems perpetually ready for its close-up. But if you want to photograph this world-famous, lovely locale, as of Mid-November you now will have to fork over big bucks: a $1,160 &#8220;tax,&#8221; to be precise, to point and shoot in Positano, Italy.<\/p>\n<p>In an article in the <a href=\"https:\/\/www.thetimes.co.uk\/article\/italian-town-of-positano-imposes-photography-tax-fm2fljgqn\" target=\"_blank\" rel=\"nofollow noopener\"><em>Times<\/em><\/a>, Mayor Michele De Lucia says that if you intend to use the photos for advertising or commercial purposes, you&#8217;ll have to apply for a permit of 1,000 Euros (2,000 for commercial video).<\/p>\n<p>\u201cWe are also doing it to control the territory,&#8221; claims De Lucia. &#8220;Improvised film sets were blocking the passage of pedestrians in the town\u2019s key arteries.\u201d<\/p>\n<p>The article claims the fees are for professional photographers only; tourists can happily snap away. However, what if it&#8217;s a wedding party doing a destination wedding? Or what if you&#8217;re shooting casually but end up using a shot commercially? Does the photographer have to add this to the cost of the shoot? Where does the town rail the line? And what if you&#8217;re caught? According to La Republica, you&#8217;ll be made to pay the tax, and you&#8217;ll also be slapped with a 50% surcharge.<\/p>\n<figure id=\"attachment_54241\" aria-describedby=\"caption-attachment-54241\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54241 size-full\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2017\/11\/shutterstock_283645607.jpg\" alt=\"night shot of village in positano \" width=\"900\" height=\"600\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2017\/11\/shutterstock_283645607.jpg 900w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2017\/11\/shutterstock_283645607-300x200.jpg 300w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-54241\" class=\"wp-caption-text\">Image via Shutterstock<\/figcaption><\/figure>\n<p>The issue of destinations charging fees for photographers and video crews is a growing one, and you don&#8217;t have to stray far from home. Rutgers Gardens, in New Brunswick, NJ, for instance, charges $200 for commercial photography (but you can photograph the flowers for free); some national parks charge fees of $25-100. In Chesapeake Bay, the colonial London Town and Gardens charges from $25-175 per 2-hour block for professional photography use. Professional photographers are faced with a choice: Built the cost into their fees, or find other locations that don&#8217;t charge.<\/p>\n<p>But Positano&#8217;s photography tax is the biggest fee for photos that we&#8217;ve seen so far.<\/p>\n<p><em>Would you pay a hefty fee to photograph a photogenic location?<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The picturesque fishing village on the Amalfi coast is built on a slope, filled with pastel-hued houses, which seem to flow gently down to pure blue waters of the Tyrrhenian Sea. It seems perpetually ready for its close-up. But if you want to photograph this world-famous, lovely locale, as of Mid-November you now will have [&hellip;]<\/p>\n","protected":false},"author":11111127,"featured_media":54240,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,3],"tags":[10564,15728,206,15729,716,379],"class_list":["post-39881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photo","category-trending","tag-italy","tag-location-fee","tag-photography-206","tag-positano","tag-professional-716","tag-travel-379"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Positano, Italy: Photo Permit Costs More Than Airfare to Get There - Adorama<\/title>\n<meta name=\"description\" content=\"How much would you pay for a photo permit to photograph the picturesque Positano, Italy? 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Turns out, you might have to pay a lot.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adorama.com\/alc\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\/\" \/>\n<meta property=\"og:site_name\" content=\"Adorama\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/adorama\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-27T14:00:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-11-16T12:55:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2017\/11\/shutterstock_613510697-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"532\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mason Resnick\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@adorama\" \/>\n<meta name=\"twitter:site\" content=\"@adorama\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mason Resnick\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/\"},\"author\":{\"name\":\"Mason Resnick\",\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/#\\\/schema\\\/person\\\/7873174e05310ddee6330202fd946fda\"},\"headline\":\"Positano, Italy: Photo Permit Costs More Than Airfare to Get There\",\"datePublished\":\"2017-11-27T14:00:55+00:00\",\"dateModified\":\"2018-11-16T12:55:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/\"},\"wordCount\":365,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/shutterstock_613510697-1.jpg\",\"keywords\":[\"italy\",\"location fee\",\"Photography\",\"positano\",\"professional\",\"Travel\"],\"articleSection\":[\"Photo\",\"Trending\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/\",\"url\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/\",\"name\":\"Positano, Italy: Photo Permit Costs More Than Airfare to Get There - Adorama\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/positano-italy-photo-permit-costs-more-than-airfare-to-get-there\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/shutterstock_613510697-1.jpg\",\"datePublished\":\"2017-11-27T14:00:55+00:00\",\"dateModified\":\"2018-11-16T12:55:59+00:00\",\"description\":\"How much would you pay for a photo permit to photograph the picturesque Positano, Italy? 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