{"id":54791,"date":"2020-12-28T10:00:06","date_gmt":"2020-12-28T15:00:06","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=54791"},"modified":"2024-01-12T14:00:34","modified_gmt":"2024-01-12T19:00:34","slug":"8-new-years-resolutions-for-photographers-that-boost-creativity","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/8-new-years-resolutions-for-photographers-that-boost-creativity\/","title":{"rendered":"8 New Year’s Resolutions for Photographers That Boost Creativity"},"content":{"rendered":"\n

As we kick off 2024, we reflect on the last 12 months and renew our commitment to our creative pursuits. A new year serves a reminder for a new start and changes on the horizon. For those who are in the creative industry, or for those who dream of taking that next step into determining their own destiny and starting their own freelance, creative business, creative-focused New Year’s resolutions could be just what you need.<\/p>\n\n\n\n

Whether you want to make the jump into influencing, videography, photography, design \u2014 anything that ignited that creative fire inside of you \u2014 this new year can be a fresh start and a step in the right direction of realizing your potential and making your dreams a reality. So to start that process, here are eight New Year’s resolutions that you can accomplish in the new year.<\/p>\n\n\n

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\"Cape
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

1. Just start<\/h2>\n\n\n\n

This sounds pretty basic, but starting can be the most difficult hurdle you face in accomplishing your creative goals and dreams. You\u2019re going to have obstacles that make you think twice about starting this journey. It could be the cost of entry, and the equipment and gear you need to get started. It could be the daunting unknowns, like creating a website, forming your business or LLC, or the legal and tax formalities<\/a> that come with any business. Or maybe, it\u2019s the disapproval of people close to you, that don\u2019t understand your dream, or don\u2019t think it will work. Let me remind you that most successful people started out as rookies. We’ve all been beginners. <\/p>\n\n\n\n

If you take the time to understand the industry you\u2019re going into, know the risks and rewards, set clear and effective goals, and most importantly, not jump in fully until you\u2019ve built up your client or follower base, it will be an exhilarating and fulfilling experience. Finally, if you surround yourself with people that believe in you, push you to be your best, are trustworthy, and understand the \u201cnot so fun\u201d aspects of running a business, you will thrive. Learn from them and lean on them, especially when times get challenging.<\/p>\n\n\n\n

Taking that first step in starting your creative dream can come with a lot of weight. But once you place your feet and begin to walk, it can be the most freeing moment of your life.<\/p>\n\n\n

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\"Photo
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

2. Spend more time in the field<\/h2>\n\n\n\n

This is incredibly important for any creative that wants to get better and master their craft. When I started my journey as an influencer and photographer, I was bad… like, really bad<\/em>. I look back on my past work, only a few years ago, and I\u2019m shocked how much I\u2019ve grown and developed. That development comes not just through education, but action and putting yourself in the field you\u2019re in.<\/p>\n\n\n\n

If you have a free weekend or vacation time, don\u2019t just waste it! Take the time off and plan a trip \u2014 once travel is safe again, of course, or venture out to your own back yard \u2014 that will enhance your professional career. Practice truly makes you better. It\u2019s one thing to listen, read, or learn. It\u2019s another thing to just go there and do it. So in 2024, do yourself a favor and take more time in field.<\/p>\n\n\n

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\"Photo
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

3. Take more risks<\/h2>\n\n\n\n

A lot of people think that as soon as you enter the field, you get approached by clients. That is the biggest mistake creatives can make in growing their career. You can completely stunt your growth by doing that. It took around a year since I went full-time to be approached by brands and clients.<\/p>\n\n\n\n

You have to be bold and reach out to the brands and clients you want to work with. I can’t tell you how many emails I\u2019ve sent and calls I\u2019ve made, in just one week, yet alone years of starting my influencing and photography journey. Sometimes you can send out 100 emails, and only get a few responses. But those “yes” responses could be what propels you to the next level. Don\u2019t ever think a brand is too big for you. Be confident, take risks, and let your work speak for itself. Taking more risks should absolutely be one of your resolutions.<\/p>\n\n\n

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\"Photo
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

4. Get connected with other creatives<\/h2>\n\n\n\n

There\u2019s a trap that a lot of creatives fall into, and it\u2019s that you have to succeed and do things on your own. While that\u2019s possible to do, a great resolution for those who want to branch out and work with others is to get connected and network. Find people who share the same passion and focus you do. Shoot them an email or DM them on social media, and get the conversation going.<\/p>\n\n\n\n

This can offer two main benefits to your career:<\/p>\n\n\n\n

Firstly, teaming up with others and developing a collective of creatives can allow for much greater success. This is especially true when working with brands, companies, or accommodations when you travel. You can form a team that can offer a more diverse set of creative skills, rather than solo. Your team can also delegate tasks, which allows for more organized results and much better, more varied content. <\/p>\n\n\n\n

Secondly, teaming up and connecting with other creatives allows for your to learn through others. It could be technical or editing skills, or simply learning about a new piece of gear that improves your creative process. Networking is one of the best ways to learn and grow in your creative field. Add it to your resolutions list.<\/p>\n\n\n

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\"Photo
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

5. Upgrade your gear<\/h2>\n\n\n\n

You might know this already, but sometimes you grow out of your gear. I started with a Nikon D5500, and while it was a great camera for beginners<\/a>, I learned quickly that I needed a camera that could handle my work and the expectations of my clients.<\/p>\n\n\n\n

Yes, 2024 can be the year that you take your equipment and gear to the next level. Make one of your resolutions to invest in the quality and performance of your work. It is a little daunting, especially if your next level of equipment might cost you thousands of dollars. But if you can see a positive return in your equipment investment in the first year you purchase, and that investment will help you land bigger jobs and clients, you should go for it. Make this the year you upgrade your gear.<\/p>\n\n\n

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\"Photo
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

6. Brand yourself<\/h2>\n\n\n\n

Marketing-wise, this is a step I want all creatives to master as one of your resolutions. You should treat yourself like a brand, and develop branding guidelines you never stray from. Follow our 4 steps to branding your creative business<\/a> to get started. Create editing presets that you want to be known for, develop a style that lasts and don\u2019t stray from it. Of course, stay true to your creative focus.<\/p>\n\n\n\n

Find ways to stand out and stay consistent, and do it well. If that means deleting half of your page or portfolio to start fresh, or editing hundreds of frames, do it. Let 2024 be the year you brand yourself. Once you start developing who you are and what you look like, clients and followers alike will discover why they want to follow or work with you.<\/p>\n\n\n

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\"Nathan
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

7. Recognize your value<\/h2>\n\n\n\n

This is something that is hugely important for those just starting out in their journey. It should be one of your must-do resolutions. You have to realize that at least once in your career, you will have clients, brands, and customers try to take advantage of your lack of knowledge. You will have people undercut your value and purposefully quote you low on a project.<\/p>\n\n\n\n

While it\u2019s good to earn your stripes, it\u2019s important to know your worth. Be prepared to have industry standard pricing sheets for all of your creative services, whether it\u2019s photography, videography, social media promotion, or design work. You need to develop a pricing structure that grows as you grow<\/a>, whether that’s associated with your social media following or experience working with clients.<\/p>\n\n\n\n

Never undervalue your time or experience. Once you have become established in your field, never get shy about pricing. If you undervalue your original quote, there\u2019s no turning back. Set the tone and be confident in your pricing structure when negotiating with clients. Remember, you can always negotiate down. You can rarely negotiate up.<\/p>\n\n\n\n

Pricing and evaluation of your content can seem very daunting. It\u2019s important, but not that difficult to understand once you find reliable sources. <\/p>\n\n\n\n

Or, if you know a creative or influencer that you\u2019re close to, and he or she has much more experience than you in this area, reach out, grab coffee, and walk through it together. Knowledge is power, my friends. Knowing your value can not only protect you from people trying to take advantage of you and your work, but also give you confidence that you are getting paid fairly and growing your personal business.<\/p>\n\n\n

\n
\"Nathan
Photo by Nathan Lee Allen<\/figcaption><\/figure>\n<\/div>\n\n\n

8. Make it official<\/h4>\n\n\n\n

Finally, your resolutions list should include making it official and going full time into your personal business. Normally, it takes time to develop your business venture, and I always recommend taking several months, to a year, minimum, to test and see if you can be fully self-sufficient and have consistent, revenue from your business. Once you are able to prove your business works, it\u2019s time to go all the way in and take that final step from, \u201cpart-time\u201d or \u201cside gig,\u201d to full-time growing and profitable business.<\/p>\n\n\n\n

Feature photo by Nathan Lee Allen<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

As we kick off 2024, we reflect on the last 12 months and renew our commitment to our creative pursuits. A new year serves a reminder for a new start and changes on the horizon. 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