{"id":67128,"date":"2021-01-21T11:39:33","date_gmt":"2021-01-21T16:39:33","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=67128"},"modified":"2021-02-05T10:45:02","modified_gmt":"2021-02-05T15:45:02","slug":"introducing-the-new-sony-alpha-1","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/introducing-the-new-sony-alpha-1\/","title":{"rendered":"Introducing the New Sony Alpha 1: 50MP, 30FPS shooting, and 8K Video at 30p"},"content":{"rendered":"<p>Today, Sony revealed an astonishing new addition to its beloved Alpha lineup: the <a href=\"https:\/\/www.adorama.com\/isoa1.html\"><strong>Sony Alpha 1<\/strong><\/a>. This powerhouse of a camera delivers an unbelievable array of features, including a 50-megapixel resolution with the world-first speed of 30 frames per second\u2014and that hardly scratches the surface of what to expect with this camera. Here\u2019s a first look at the <a href=\"https:\/\/www.adorama.com\/isoa1.html\">Sony Alpha 1<\/a>, which is available for <a href=\"https:\/\/www.adorama.com\/isoa1.html\">preorder<\/a> now.<\/p>\n<div class=\"iframe-container\"><div class=\"lyte-wrapper\" title=\"Sony Alpha 1 | Hands On Overview\" style=\"width:1280px;max-width:100%;margin:5px;\"><div class=\"lyMe hidef\" id=\"WYL_0F98vFrrtvg\" itemprop=\"video\" itemscope itemtype=\"https:\/\/schema.org\/VideoObject\"><div><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/i.ytimg.com\/vi\/0F98vFrrtvg\/maxresdefault.jpg\" \/><meta itemprop=\"embedURL\" content=\"https:\/\/www.youtube.com\/embed\/0F98vFrrtvg\" \/><meta itemprop=\"duration\" content=\"PT9M9S\" \/><meta itemprop=\"uploadDate\" content=\"2021-02-04T15:00:02Z\" \/><\/div><div id=\"lyte_0F98vFrrtvg\" data-src=\"https:\/\/i.ytimg.com\/vi\/0F98vFrrtvg\/maxresdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\" itemprop=\"name\">Sony Alpha 1 | Hands On Overview<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/0F98vFrrtvg\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.ytimg.com\/vi\/0F98vFrrtvg\/0.jpg\" alt=\"Sony Alpha 1 | Hands On Overview\" width=\"1280\" height=\"700\" \/><br \/>Watch this video on YouTube<\/a><\/noscript><meta itemprop=\"description\" content=\"Content Creator Sal D\u2019Alia takes Sony\u2019s most technologically advanced and innovative camera, the Sony Alpha 1 out for a helicopter ride to shoot 50MP images and beautiful 8K video. As well as, 30fps stills and slow-motion footage of a professional dancer in-studio. If that wasn&#039;t enough, he decides to test its lowlight, S-Cinetone, and weather resistance, all during a blizzard in Times Square. \u2718 Sony Alpha 1 Mirrorless Digital Camera https:\/\/www.adorama.com\/isoa1.html Key Features: \u25ba 50.1MP Full-frame Exmor RS stacked CMOS image sensor with integral memory \u25ba 8x more powerful*, next-generation BIONZ XR image processing engine \u25ba Ultra-fast sensor readout speed and next-gen. BIONZ XR image processing delivers: \u25ba Blackout free shooting up to 30fps with 120 AF\/AE calculations per second \u25ba Real-time AF tracking, Real-time Eye-AF for humans, animals, and birds \u25ba Silent, vibration-free, anti-distortion electronic shutter \u25ba High-frequency flicker-free shooting \u25ba Electronic shutter flash sync (FF 1\/200sec., APS-C 1\/250sec.) \u25ba 8.6K oversampling for 8K 30p 10-bit 4:2:0 and up to 4K 120p 10-bit 4:2:2 \u25ba Drastically reduced rolling shutter \u25ba World\u2019s first* 240 fps refresh rate, 9.44M** dot 0.64\u201d QXGA OLED EVF \u25ba 5-axis IBIS with Active mode \u25ba 15+ stops dynamic range (15-stops still image, 15.5-15+ stops movie) \u25ba World\u2019s first* anti-flicker mechanical and electronic shutter \u25ba World\u2019s fastest mechanical shutter flash sync speed to 1\/400 sec. \u25ba Dual card slots, both compatible with CFexpress Type A and SD \u25ba 16-bit 4K\/60p RAW output via HDMI \u25ba No 29min. 59sec. rec. limit \u25ba Long battery life extendable via USB Type C with Power Delivery \u25ba Picture Profiles including S-Cinetone, HLG, and S-Log 2 &amp; 3 \u25ba 10 customizable creative looks \u25ba MI shoe with digital audio interface \u25ba USB-C and Ethernet wired LAN (via optional adaptor) \u2192 Article Introducing the New Sony Alpha 1: 50MP, 30FPS shooting, and 8K Video at 30p https:\/\/www.adorama.com\/alc\/introducing-the-new-sony-alpha-1\/ SUBSCRIBE AND BE PART OF THE ADORAMA FAMILY: \u27a5 https:\/\/www.youtube.com\/user\/adoramaTV __________________________________ \u2718 PRODUCTS USED: Sony FE 35mm f\/1.4 GM Lens https:\/\/www.adorama.com\/iso3514gm.html Sony FE 24-70mm f\/2.8 GM (G Master) E-Mount Lens https:\/\/www.adorama.com\/iso2470gm.html DJI RS 2 Pro Combo Camera Stabilizer https:\/\/www.adorama.com\/djirs2sc2pc.html Atomos Ninja V W\/500GB AtomX SSDmini Drive https:\/\/www.adorama.com\/atomnjav01o.html IDX PRO Series SL-F70 9900mAh Battery for Sony L https:\/\/www.adorama.com\/idxslf70.html Profoto B10 AirTTL Off Camera Flash Head https:\/\/www.adorama.com\/pp901163.html Profoto TTL-S Air Remote for Sony Cameras https:\/\/www.adorama.com\/pp901045.html Glow EZ Lock Octa Small Quick Softbox (25&quot;) https:\/\/www.adorama.com\/glsbez25octa.html Litepanels Astra 6X 105W Bi-Color LED Panel https:\/\/www.adorama.com\/lpas6bc.html \u2718 PRODUCTION EQUIPMENT USED: Sony Alpha a7S III Mirrorless Digital Camera Body https:\/\/www.adorama.com\/isoa7sm3.html Sigma 24-70mm F2.8 DG DN Art Lens for Sony E https:\/\/www.adorama.com\/sg2470dgsoe.html Sennheiser AVX-MKE2 SET https:\/\/www.adorama.com\/seavxmke2s4u.html Sony TOUGH 160GB CFexpress Type A Memory Card https:\/\/www.adorama.com\/soceag160t.html #sonyalpha #sonya1 #adorama __________________________________ \u2750 LET&#039;S GET SOCIAL \u274f \u27a5 Facebook https:\/\/www.facebook.com\/adorama\/ \u27a5 Instagram https:\/\/www.instagram.com\/adorama\/ \u27a5 Twitter https:\/\/twitter.com\/adorama \u2750 MORE ADORAMA \u274f \u27a5 Podcast https:\/\/www.adorama.com\/g\/adorama-podcast# \u27a5 Blog https:\/\/www.adorama.com\/alc\/ \u27a5 Shop https:\/\/www.adorama.com\/ __________________________________ Dancer: Lucy Travaglino https:\/\/www.instagram.com\/lifecoachlucy\/ Host: Sal D&#039;Alia https:\/\/www.instagram.com\/timbuz\/ Cinematographer: Fernando Martinez https:\/\/www.instagram.com\/filmfernando\/ Gaffer: Seth Miranda https:\/\/www.instagram.com\/lastxwitness\/ Flight Company: FlyNYON https:\/\/www.flynyon.com\/ Filming location: Glasshouse Studio __________________________________ THANKS SO MUCH FOR WATCHING!\"><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:1280px;margin:5px;\"><\/div><\/div>\n<h2><strong>Sony Alpha 1 for Photography: 50MP Resolution and 30FPS Shooting<\/strong><\/h2>\n<p>The powerful, 50-megapixel <a href=\"https:\/\/www.adorama.com\/isoa1.html\">Sony Alpha 1<\/a> boasts 15 stops of dynamic range and impeccable autofocus and auto-exposure at up to 120x per second. And the autofocus perks don&#8217;t stop there. The Alpha 1&#8217;s autofocus with 759 AF points tracks subjects with sharp accuracy\u2014even when those subjects move quickly and unpredictably across the scene, which is great for sports, wildlife, and nearly all action scenarios. And, listen up birders: Real-time eye autofocus\u2014praised for its accuracy in humans and animals\u2014is now available for birds.<\/p>\n<p>The <a href=\"https:\/\/www.adorama.com\/isoa1.html\">Sony Alpha 1<\/a> is also capable of blackout-free shooting, which means photographers will have no black-out moments while continuously photographing through the viewfinder. And, speaking of the viewfinder, the Alpha 1 viewfinder has an exceptional 9.44 million dots, and features the highest-resolution OLED in its class.<\/p>\n<figure id=\"attachment_67362\" aria-describedby=\"caption-attachment-67362\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-67362 size-large\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00438-1024x684.jpg\" alt=\"Sony A1\" width=\"640\" height=\"428\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00438-1024x684.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00438-300x200.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00438-50x33.jpg 50w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00438.jpg 1500w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67362\" class=\"wp-caption-text\">Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<h2><strong>Sony Alpha 1 for Videography: 8K Shooting at 30p<\/strong><\/h2>\n<p>Videographers will relish the 8K 30p shooting, a first for the Alpha series. Oversampling with 8.6K allows creators to capture images with an unprecedented level of depth. 4K at 120p promises gorgeous slow-motion footage as well.<\/p>\n<p>This can be used with the camera\u2019s real-time eye autofocus, even at 8K. It also supports S-Cinetone, which delivers cinematic expression. Adding to that, 10bit S-Log 3 offers 15 stops of dynamic range. Creative Look can be used for videos and stills, and a 5.5-step, 5-axis in-body stabilization means handheld mobile shooting will also be better and smoother than ever.<\/p>\n<figure id=\"attachment_67361\" aria-describedby=\"caption-attachment-67361\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67361\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00435-1024x684.jpg\" alt=\"Sony A1\" width=\"640\" height=\"428\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00435-1024x684.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00435-300x200.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00435-50x33.jpg 50w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00435.jpg 1500w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67361\" class=\"wp-caption-text\">Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<h2>Sony A1 Photography Samples<\/h2>\n<p>Photographer and filmmaker Sal D&#8217;Alia, featured in our <a href=\"https:\/\/www.youtube.com\/watch?v=0F98vFrrtvg\">Sony A1 Hands-On Video<\/a>, took the Sony A1 for a spin for some portrait and aerial photography work. Here are sample images to showcase the power and crispness you can expect with the new Sony A1:<\/p>\n<figure id=\"attachment_67360\" aria-describedby=\"caption-attachment-67360\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67360\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_500s-1024x682.jpg\" alt=\"Taken with Sony A1\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_500s-1024x682.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_500s-300x200.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_500s-50x33.jpg 50w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_500s.jpg 2000w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67360\" class=\"wp-caption-text\">Shutter speed: 1\/500s | Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<figure id=\"attachment_67359\" aria-describedby=\"caption-attachment-67359\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67359\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_400s-1024x682.jpg\" alt=\"Taken with Sony A1\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_400s-1024x682.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_400s-300x200.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_400s-50x33.jpg 50w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_400s.jpg 2000w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67359\" class=\"wp-caption-text\">Shutter speed: 1\/400s | Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<figure id=\"attachment_67370\" aria-describedby=\"caption-attachment-67370\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67370\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_160s-1024x683.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_160s-1024x683.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_160s-300x200.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_160s.jpg 1200w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/1_160s-50x33.jpg 50w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67370\" class=\"wp-caption-text\">1\/160s | Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<figure id=\"attachment_67369\" aria-describedby=\"caption-attachment-67369\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67369\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00104-683x1024.jpg\" alt=\"Photo with Sony A1\" width=\"640\" height=\"960\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00104-683x1024.jpg 683w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00104-200x300.jpg 200w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00104-33x50.jpg 33w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00104.jpg 1000w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67369\" class=\"wp-caption-text\">Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<figure id=\"attachment_67368\" aria-describedby=\"caption-attachment-67368\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67368\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00105-683x1024.jpg\" alt=\"Photo with Sony A1\" width=\"640\" height=\"960\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00105-683x1024.jpg 683w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00105-200x300.jpg 200w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00105-33x50.jpg 33w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00105.jpg 1200w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67368\" class=\"wp-caption-text\">Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<figure id=\"attachment_67367\" aria-describedby=\"caption-attachment-67367\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-67367\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00092-1024x683.jpg\" alt=\"Photo taken with Sony A1\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00092-1024x683.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00092-300x200.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00092.jpg 1200w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/01\/DSC00092-50x33.jpg 50w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-67367\" class=\"wp-caption-text\">Image by Sal D&#8217;Alia<\/figcaption><\/figure>\n<h2><strong>Key Features<\/strong><\/h2>\n<ul>\n<li>50MP sensor<\/li>\n<li>30 frames per second shooting<\/li>\n<li>8K video at 30p<\/li>\n<li>4K video at 120p<\/li>\n<li>50.1 million effective pixels for high-resolution shooting<\/li>\n<li>15 stops of dynamic range<\/li>\n<li>Autofocus and autoexposure at up to 120x per second<\/li>\n<li>Lossless compressed raw image format<\/li>\n<li>Viewfinder has 9.44 million dots<\/li>\n<li>240fps refresh rate<\/li>\n<li>Flicker-free photography<\/li>\n<li>Non-vibrating electronic and silent shutter<\/li>\n<li>Anti-distortion shutter<\/li>\n<\/ul>\n<p>The <a href=\"https:\/\/www.adorama.com\/isoa1.html\">Sony Alpha 1<\/a> is available for preorder starting January 27, 2021, at 10 a.m. ET for&nbsp;<span class=\"dynamic-data\" data-type=\"price\" data-sku=\"ISOA1\"><\/span>&nbsp;<\/p>\n<p><em>Feature image by Sal D&#8217;Alia<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, Sony revealed an astonishing new addition to its beloved Alpha lineup: the Sony Alpha 1. This powerhouse of a camera delivers an unbelievable array of features, including a 50-megapixel resolution with the world-first speed of 30 frames per second\u2014and that hardly scratches the surface of what to expect with this camera. Here\u2019s a first [&hellip;]<\/p>\n","protected":false},"author":11111158,"featured_media":67358,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[21,17815,4,642,3],"tags":[17403,11524,17404,276,11716],"class_list":["post-67128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gear","category-news","category-photo","category-photography-642","category-trending","tag-announcement","tag-livestream","tag-photo-news","tag-sony-276","tag-sony-alpha"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Introducing the New Sony Alpha 1: 50MP, 30FPS shooting<\/title>\n<meta name=\"description\" content=\"The new Sony Alpha 1 delivers an unbelievable array of features: 50 megapixel resolution and the world-first speed of 30 frames per second.\" 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