{"id":74788,"date":"2021-10-18T17:03:40","date_gmt":"2021-10-18T21:03:40","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=74788"},"modified":"2021-10-19T12:27:08","modified_gmt":"2021-10-19T16:27:08","slug":"apple-unleases-macbook-pro","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/apple-unleases-macbook-pro\/","title":{"rendered":"Apple Unleashes New MacBook Pro, Homepod Mini, Airpods, and More"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">For the tech industry, fall is the most exciting time of year \u2014 especially for Apple fans. Apple held its <\/span><a href=\"https:\/\/www.adorama.com\/alc\/apple-new-products-npa\/\"><span style=\"font-weight: 400;\">annual iPhone event<\/span><\/a><span style=\"font-weight: 400;\"> last month, which introduced the latest lineup, <a href=\"https:\/\/www.adorama.com\/acmkn53lla.html?gclid=Cj0KCQjwtrSLBhCLARIsACh6RmibrQ3VR97P5gHgU7S94qvufqsu_z07AqhP0A0w-LW8FBNVktKg-lgaAk86EALw_wcB&amp;gclid=Cj0KCQjwtrSLBhCLARIsACh6RmibrQ3VR97P5gHgU7S94qvufqsu_z07AqhP0A0w-LW8FBNVktKg-lgaAk86EALw_wcB&amp;utm_source=adl-gbase-p\" target=\"_blank\" rel=\"noopener\">Apple Watch Series 7<\/a> and ninth-generation <a href=\"https:\/\/www.adorama.com\/acmk2k3lla.html?\" target=\"_blank\" rel=\"noopener\">iPad<\/a> and <a href=\"https:\/\/www.adorama.com\/acmk7m3lla.html?\" target=\"_blank\" rel=\"noopener\">iPad Mini<\/a>. Although, the company still had a few products left to unveil in 2021. Apple\u2019s additional livestream event, which took place today, introduced products such as a redesigned <a href=\"https:\/\/www.adorama.com\/new-products\/l\/?sel=brand_Apple\" target=\"_blank\" rel=\"noopener\"><strong>MacBook Pro, HomePod,<\/strong> and <strong>AirPods<\/strong><\/a>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The start of the livestream showed the Apple logo with a &#8220;warp speed&#8221; effect, along with the tagline &#8220;Unleashed.&#8221; It&#8217;s apparent that <a href=\"https:\/\/www.apple.com\/\" target=\"_blank\" rel=\"noopener\">Apple<\/a> was trying to tease fast performance and it did just that with techno-inspired music blasting while waiting for the event to start.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The stream began with a song created in Logic Pro using a variety of sounds from Apple notifications to an AirPods case closing and opening. Before revealing the news we&#8217;ve been waiting for, they built anticipation to its peak. It was one of the most exciting Apple events I&#8217;ve seen in a long time. Here\u2019s everything we know about Apple\u2019s announcement today.<\/span><\/p>\n<h2><b>Key Highlights of\u00a0<\/b><b>Apple\u2019s \u201cUnleashed\u201d Event:<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">M1Pro, M1Max Silicon Chips<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">14-inch and 16-inch Redesigned MacBook Pros<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New HomePod Mini colors\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AppleMusic Voice Plan\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AirPods 3rd Generation<\/span><\/li>\n<\/ul>\n<h2><b>Apple Music<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The new<\/span><a href=\"https:\/\/www.apple.com\/apple-music\/\"><span style=\"font-weight: 400;\"> Apple Music<\/span><\/a><span style=\"font-weight: 400;\"> plan will be available exclusively through Siri and will cost half as much as its regular individual plan. The Apple Music Voice plan will launch later this fall and will cost $4.99\/month. Siri voice commands will let listeners launch any song, pick from hundreds of preset playlists, and access Apple Music Radio with full playback controls including unlimited skipping.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Certain features of Apple Music Voice will be missing \u2014 including the ability to create your own playlists. Apple Music is now available in three great ways: voice plan, family plan, and individual plan. Take advantage of expertly crafted playlists and Apple Music with your voice.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74811 size-full\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/homepod-e1634589927263.jpg\" alt=\"apple homepod\" width=\"1000\" height=\"352\" \/><\/p>\n<h2><b>Home Pod Mini<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">A new variety of colors (yellow, orange, and blue) are infused into the fabric and controls. Brighten up your home and sync up with multi-room audio via Siri. Ask Siri to set reminders and calendar events. Rally everyone to dinner using Siri as an intercom in rooms where there\u2019s a HomePod mini. It will look great in any room of your home. The new<a href=\"https:\/\/www.adorama.com\/acmj2d3lla.html\" target=\"_blank\" rel=\"noopener\"> <strong>Home Pod Mini<\/strong>\u00a0<\/a>\u00a0is available for preorder for $99.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74816 size-full\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/Airpods_PDP_Image_Position-1__en-US.jpg\" alt=\"apple airpods\" width=\"1000\" height=\"1000\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/Airpods_PDP_Image_Position-1__en-US.jpg 1000w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/Airpods_PDP_Image_Position-1__en-US-150x150.jpg 150w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/Airpods_PDP_Image_Position-1__en-US-300x300.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/Airpods_PDP_Image_Position-1__en-US-256x256.jpg 256w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><b>Airpods<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">More artists are creating music using spatial audio and<\/span><a href=\"https:\/\/www.dolby.com\/technologies\/dolby-atmos\/\"><span style=\"font-weight: 400;\"> Dolby Atmos<\/span><\/a><span style=\"font-weight: 400;\"> than ever before. Airpods Pro and Max offer spatial tracking and now, the full spatial audio experience is available in the 3rd generation AirPods with spatial audio. A new sensor gives you more control over your music and phone calls.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A brand new low distortion driver was created just for AirPods that provides powerful bass and crisp high frequencies. The new generation is also sweat and water-resistant, which was a highly sought-after feature.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since everyone&#8217;s ears are unique, there&#8217;s a new contour design that directs sound to the ear, as well as a new adaptive EQ available exclusively on the Pro models. With real-time frequency adjustment, music is heard as it was intended. AirPods automatically pair with all of your Apple devices with one touch. Battery life was improved and can now last up to six hours on a single charge. A five-minute fast charge will give you up to an hour of use. Magne Safe has also made the holding case more convenient for charging. The new <a href=\"https:\/\/www.adorama.com\/acmme73ama.html\" target=\"_blank\" rel=\"noopener\"><strong>AirPods<\/strong><\/a>\u00a0are available for preorder for $179.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74817 size-full\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_14-in_Space_Gray_PDP_Image_Position-2__en-US.jpg\" alt=\"apple macbook pro\" width=\"1000\" height=\"1000\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_14-in_Space_Gray_PDP_Image_Position-2__en-US.jpg 1000w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_14-in_Space_Gray_PDP_Image_Position-2__en-US-150x150.jpg 150w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_14-in_Space_Gray_PDP_Image_Position-2__en-US-300x300.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_14-in_Space_Gray_PDP_Image_Position-2__en-US-256x256.jpg 256w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><b>MacBook Pros and Silicon Chips<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The most exciting part of the event was the announcement of two new silicon chips and completely redesigned MacBook Pros that offer relentless power efficiency and ports. Instead of eliminating, Apple added just the right amount of ports that users want and need.<\/span><\/p>\n<p><b>Apple M1 Pro<\/b><span style=\"font-weight: 400;\"> chip has a 10-core CPU with eight high-performance cores and two efficiency cores along with up to 32GB of unified memory. You get 70% faster CPU performance versus the M1. There&#8217;s also a 16-core GPU (up from eight cores before), which delivers up to 2x graphics performance.\u00a0<\/span><\/p>\n<p><b>Apple M1 Max <\/b><span style=\"font-weight: 400;\">is the super chip with up to 400 GB\/s of memory bandwidth (vs 200 GB\/s for M1 Pro). You get up to 64GB of unified memory \u2014 double the M1Pro. There&#8217;s a 10-core CPU but even more powerful graphics with a 32-core GPU.<\/span><\/p>\n<p><b>Ports<\/b><\/p>\n<p><span style=\"font-weight: 400;\">On one side, you\u2019ll find an HDMI, thunderbolt 4, and an SD card slot. Meanwhile, on the other side, you\u2019ll get a headphone jack and two thunderbolts. The MagSafe charger is also back with MagSafe 3. For those who prefer, you can still charge with a thunderbolt. M1 Pro supports two external monitors while the Pro Max supports up to 3 XDR displays. This still leaves you with extra ports available and no need for extra adapters.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74819 size-full\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_16-in_Silver_PDP_Image_Position-1__en-US.jpg\" alt=\"apple macbook pro\" width=\"1000\" height=\"1000\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_16-in_Silver_PDP_Image_Position-1__en-US.jpg 1000w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_16-in_Silver_PDP_Image_Position-1__en-US-150x150.jpg 150w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_16-in_Silver_PDP_Image_Position-1__en-US-300x300.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2021\/10\/MacBook_Pro_16-in_Silver_PDP_Image_Position-1__en-US-256x256.jpg 256w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><b>Key\u00a0Features of the MacBook Pro:<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Available in 14\u201d and 16\u201d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">M1 Max or Pro Chipsets<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New chips keep cooling down so fans turn on less\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">16.8mm thick and 15.5mm thick<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New keyboard<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Retina Pro Motion Display, 120hz refresh rate<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Liquid Retina XDR with mini LED technology<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Faster SSD read speeds<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">1080 FaceTime Camera, bigger aperture, better low light performance<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">1M:1 Contrast ratio for increased detail, shadows, and deeper blacks<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">It seems Apple finally got rid of the touch bar and replaced the area with tactile keys. The keyboard is an anodized black color, backlit, and there\u2019s a force touch trackpad.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As rumors built this week, it appears the display also includes a notch while the bezels are slimmer. Apple showed some content where the notch ate into it while other times it did not. The ProMotion display has a 120Hz refresh rate and dynamically adjusts to the content you are watching. Creators of all types can set the refresh rate rather than have it automatically adjust.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The studio-quality mics also received an upgrade with a 60% lower noise floor. Larger tweeters offer clearer sound in the mids. Meanwhile, the increased woofer size allows for an increased range of motion and the ability to push more air for an approximate 80% increase in bass. Both models support spatial audio for theater-like performance when watching movies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are certainly the most powerful MacBooks ever created. They are extremely power-efficient whether plugged in or not. Battery life has improved to up to 21 hours. They are available in Silver and Space Grey. The <a href=\"https:\/\/www.adorama.com\/acmk183lla.html\" target=\"_blank\" rel=\"noopener\"><strong>16\u201d MacBook Pro<\/strong><\/a>\u00a0is available for preorder starting at $2,499 while the <a href=\"https:\/\/www.adorama.com\/acmkgp3lla.html\" target=\"_blank\" rel=\"noopener\"><strong> 14\u201d<\/strong> <\/a><strong>MacBook Pro\u00a0<\/strong>will start at $1,999.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today was huge for fans of the MacBook Pro. It seems that Apple is finally listening to some complaints from their users, namely power and ports in the MacBook Pro. Those were certainly addressed during today\u2019s announcements. To find more Apple products, visit <a href=\"https:\/\/www.adorama.com\/l\/?sel=brand_Apple\" target=\"_blank\" rel=\"noopener\">Adorama<\/a> today.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the tech industry, fall is the most exciting time of year \u2014 especially for Apple fans. Apple held its annual iPhone event last month, which introduced the latest lineup, Apple Watch Series 7 and ninth-generation iPad and iPad Mini. Although, the company still had a few products left to unveil in 2021. Apple\u2019s additional [&hellip;]<\/p>\n","protected":false},"author":11111166,"featured_media":75008,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17792,17793,21,17815,652],"tags":[16347,289,17836,11954,11253],"class_list":["post-74788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-computers","category-desktop-laptop","category-gear","category-news","category-gear-652","tag-airpods","tag-apple-289","tag-homepod","tag-macbook-pro","tag-tech"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Apple Unleashes New MacBook Pro, Homepod Mini, Airpods, and More - 42West<\/title>\n<meta name=\"description\" content=\"Apple\u2019s livestream event, which took place today, introduced products such as a redesigned MacBook Pro, HomePod, and 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