{"id":94038,"date":"2023-04-20T00:02:39","date_gmt":"2023-04-20T04:02:39","guid":{"rendered":"https:\/\/www.adorama.com\/alc\/?p=94038"},"modified":"2023-04-19T16:49:55","modified_gmt":"2023-04-19T20:49:55","slug":"canon-100-300mm-lens","status":"publish","type":"post","link":"https:\/\/www.adorama.com\/alc\/canon-100-300mm-lens\/","title":{"rendered":"Canon Announces New RF 100-300mm f2.8 Lens"},"content":{"rendered":"\r\n<p><a href=\"https:\/\/www.adorama.com\/brands\/Canon\" target=\"_blank\" rel=\"noopener\">Canon<\/a> has just announced a brand new telephoto zoom lens for their full frame mirrorless cameras that will surely be highly sought after for almost any telephoto user. The <strong>Canon RF 100-300mm F2.8 L IS USM Lens<\/strong> is designed to fulfill the needs of professional filmmakers and photographers who demand beautiful bokeh and excellent low-light shooting. This lens is certainly built on the legacy of Canon\u2019s popular 300mm f2.8 lens.<\/p>\r\n<div id=\"CA100300\"  class=\"west_sku_post\" data=\"CA100300\"><\/div>\r\n\r\n\r\n\r\n<h2>Key Features of the Canon 100-300mm Lens<\/h2>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Focal range of 100mm to 300mm<\/li>\r\n\r\n\r\n\r\n<li>F2.8 aperture at all focal lengths<\/li>\r\n\r\n\r\n\r\n<li>5.5 stops of optical image stabilization<\/li>\r\n\r\n\r\n\r\n<li>5.8 lbs (the lightest F2.8 lens with a 300mm focal length on the market)<\/li>\r\n\r\n\r\n\r\n<li>9 circular aperture blades for bokeh<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2>What to Expect of the Canon 100-300mm Lens<\/h2>\r\n\r\n\r\n\r\n<h3>Beautiful Bokeh<\/h3>\r\n\r\n\r\n\r\n<p>Users can expect to see absolutely stunning <a href=\"https:\/\/www.adorama.com\/alc\/5-tips-for-capturing-bokeh\/\" target=\"_blank\" rel=\"noopener\">bokeh<\/a> from their images when shooting with the Canon RF 100-300mm F2.8 lens. It contains nine circular aperture blades and a maximum aperture of f2.8 that will ensure that your subject will pop from the background \u2014 even at a distance.\u00a0Best of all, the 100-300mm lens offers a mixed aperture of F2.8 at all focal lengths. This is something that isn\u2019t always the case on many telephoto zooms.\u00a0<\/p>\r\n\r\n\r\n\r\n\r\n\r\n<h3>Excellent Image Stabilization<\/h3>\r\n\r\n\r\n\r\n<p>Telephoto users know that creating tack sharp images on a telephoto lens without a tripod can be a challenge. The new RF 100-300mm features 5.5 stops of shake correction. This means you\u2019ll be able to better capture handheld images easily. When paired with a <a href=\"https:\/\/www.adorama.com\/l\/Photography\/Cameras\/Canon~Mirrorless-Cameras\" target=\"_blank\" rel=\"noopener\">Canon EOS R Series camera<\/a> featuring in-body image stabilization, you can expect six stops of coordinated IS.<\/p>\r\n\r\n\r\n\r\n\r\n\r\n<h3>Fantastic Image Quality<\/h3>\r\n\r\n\r\n\r\n<p>We\u2019ve come to expect the highest of image quality from Canon lenses, and this lens is no different. One fluorite lens, four ultra-low dispersion glass elements, fluorine coating, and Canon Super Spectra Coating are used to minimize ghosting and flare \u2014 ultimately giving you an excellent image quality.<\/p>\r\n\r\n\r\n\r\n<h3>Lightweight<\/h3>\r\n\r\n\r\n\r\n<p>Coming in as the lightest f2.8 lens with a 300mm focal length, this lens is one that can easily fit in a bag with other lenses. Its 5.8-lb weight \u2014 for a telephoto lens with an aperture of F2.8 \u2014 is incredible and something that any on-the-go photographer can appreciate. In addition to the light weight on your back, you\u2019ll find greater mobility when actually using the lens.<\/p>\r\n<figure id=\"attachment_94058\" aria-describedby=\"caption-attachment-94058\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-94058\" src=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2023\/04\/Untitled-design-3-1.jpg\" alt=\"Canon Announces New RF 100-300mm f2.8 Lens\" width=\"1200\" height=\"675\" srcset=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2023\/04\/Untitled-design-3-1.jpg 1200w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2023\/04\/Untitled-design-3-1-300x169.jpg 300w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2023\/04\/Untitled-design-3-1-1024x576.jpg 1024w, https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2023\/04\/Untitled-design-3-1-825x465.jpg 825w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-94058\" class=\"wp-caption-text\">Photo from Canon<\/figcaption><\/figure>\r\n\r\n\r\n\r\n<h2>Who Should Buy the Canon 100-300mm Lens?<\/h2>\r\n\r\n\r\n\r\n<h3>Professional Videographers<\/h3>\r\n\r\n\r\n\r\n<p>Having the 100 to 300mm range covered makes for <a href=\"https:\/\/www.adorama.com\/alc\/b-roll-video\/\" target=\"_blank\" rel=\"noopener\">perfect B-roll<\/a> and interview clips, or any other times where zooming in to your subject would be advantageous. The cherry on top for videographers, though, really is the f2.8 aperture. This will help your subject pop from its surroundings, delivering beautiful and professional quality bokeh.<\/p>\r\n\r\n\r\n\r\n<h3>Sports and Event Photographers<\/h3>\r\n\r\n\r\n\r\n<p>The Canon 300mm lens was already a staple of sports and <a href=\"https:\/\/www.adorama.com\/alc\/best-lenses-for-event-photography\/\" target=\"_blank\" rel=\"noopener\">event photography.<\/a>\u00a0This new 100-300mm f2.8 lens only gives you more versatility. With just a simple turn, you can go from 100mm to 300mm, allowing for great opportunities to capture photos at many different focal lengths.<\/p>\r\n\r\n\r\n\r\n<h3>Wildlife Photographers<\/h3>\r\n\r\n\r\n\r\n<p>Even though this lens only covers up to 300mm, <a href=\"https:\/\/www.adorama.com\/alc\/wildlife-photography-accessories\/\" target=\"_blank\" rel=\"noopener\">wildlife photographers<\/a>\u00a0who like to get up close to their subjects will love the beautiful bokeh offered by this lens. In addition, the maximum aperture of f2.8 ensures you\u2019ll continue to capture great images well before sunrise and well beyond sunset.<\/p>\r\n\r\n\r\n\r\n<h2>Cameras for the Canon 100-300mm Lens<\/h2>\r\n<div id=\"CAR5\"  class=\"west_sku_post\" data=\"CAR5\"><\/div>\r\n\r\n\r\n\r\n<p>The <a href=\"https:\/\/www.adorama.com\/car5.html\" target=\"_blank\" rel=\"noopener\">Canon EOS R5<\/a> is a perfect choice of camera to fit with the brand new 100-300mm lens. Offering 45 megapixels in a full-frame mirrorless body, you\u2019ll really be able to unlock the full potential of this lens. In addition, you\u2019ll also be able to utilize the increased image stabilization seen when pairing this new lens with EOS R cameras.<\/p>\r\n<div id=\"CAR6\"  class=\"west_sku_post\" data=\"CAR6\"><\/div>\r\n\r\n\r\n\r\n<p>For those who demand slightly less resolution from their camera, the 20 megapixel full-frame <a href=\"https:\/\/www.adorama.com\/car6.html\">Canon EOS R6<\/a> comes at a lower price point and still allows you to utilize the 6.0 stops of image stabilization.<\/p>\r\n\r\n\r\n\r\n<p>Don\u2019t overlook this brand new telephoto lens that is sure to be a very popular telephoto lens for years to come. Whether you\u2019re new to telephoto photography, or someone who shoots professionally, you can expect the new 100-300mm F2.8 lens to be your go-to for <a href=\"https:\/\/www.adorama.com\/alc\/telephoto-zoom-lens\/\" target=\"_blank\" rel=\"noopener\">all things telephoto<\/a>.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Canon has just announced a brand new telephoto zoom lens for their full frame mirrorless cameras that will surely be highly sought after for almost any telephoto user. The Canon RF 100-300mm F2.8 L IS USM Lens is designed to fulfill the needs of professional filmmakers and photographers who demand beautiful bokeh and excellent low-light [&hellip;]<\/p>\n","protected":false},"author":11111166,"featured_media":94057,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17775,17770,5,17822],"tags":[205,206,11875,2150,814],"class_list":["post-94038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lenses","category-photography","category-video","category-video-lenses","tag-canon-205","tag-photography-206","tag-telephoto-lens","tag-videography-2150","tag-zoom-lens-814"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Canon Announces New RF 100-300mm f2.8 Lens - 42West<\/title>\n<meta name=\"description\" content=\"The\u00a0Canon RF 100-300mm F2.8 L IS USM Lens is designed to fulfill the needs of filmmakers and photographers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adorama.com\/alc\/canon-100-300mm-lens\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Canon Announces New RF 100-300mm f2.8 Lens - 42West\" \/>\n<meta property=\"og:description\" content=\"The\u00a0Canon RF 100-300mm F2.8 L IS USM Lens is designed to fulfill the needs of filmmakers and photographers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adorama.com\/alc\/canon-100-300mm-lens\/\" \/>\n<meta property=\"og:site_name\" content=\"Adorama\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/adorama\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-20T04:02:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.adorama.com\/alc\/wp-content\/uploads\/2023\/04\/Untitled-design-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gabby Robles\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@adorama\" \/>\n<meta name=\"twitter:site\" content=\"@adorama\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gabby Robles\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/canon-100-300mm-lens\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/canon-100-300mm-lens\\\/\"},\"author\":{\"name\":\"Gabby Robles\",\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/#\\\/schema\\\/person\\\/0a677a3790e13c95724f16fc7cae3f0f\"},\"headline\":\"Canon Announces New RF 100-300mm f2.8 Lens\",\"datePublished\":\"2023-04-20T04:02:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/canon-100-300mm-lens\\\/\"},\"wordCount\":739,\"publisher\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/canon-100-300mm-lens\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/Untitled-design-3.jpg\",\"keywords\":[\"Canon\",\"Photography\",\"telephoto lens\",\"Videography\",\"zoom lens\"],\"articleSection\":[\"Lenses\",\"Photography\",\"Video\",\"Video Lenses\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/canon-100-300mm-lens\\\/\",\"url\":\"https:\\\/\\\/www.adorama.com\\\/alc\\\/canon-100-300mm-lens\\\/\",\"name\":\"Canon Announces New RF 100-300mm f2.8 Lens - 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