Frequently Asked Questions
I have questions about:
Joining VIP Rewards is easy! You can:
- Sign up when creating a new Adorama account (create your account now)
- Join through your existing online account
- Click “Join” while browsing product details or visit adorama.com/g/rewards
Prefer shopping in-store or by phone? Simply give your email to a sales representative and confirm to enroll.
When you join VIP Rewards, your email will automatically be subscribed to receive marketing communications. You can opt out at any time by updating your preferences in your online account profile.
Want even more perks? Upgrade to VIP Pro for just $49.99/year and enjoy exclusive member benefits. Click 'How to Become a VIP PRO' for further details.
Plus, your points now work across our family of brands such as Scuba.com and SunnySports, so you can earn and redeem rewards wherever you shop.
VIP Rewards is open to everyone 18 or older who is a legal resident of the United States. See ‘How Do I Join VIP Rewards’ for instructions on becoming a member.
Adorama Edge Credit Card and Adorama Financing (Concora™ Credit Account) cardholders are automatically enrolled in VIP Rewards.
Currently, verified Classroom Connect members cannot combine memberships with VIP Rewards or VIP PRO benefits. If you wish to participate in both programs, you must use a different email address to verify eligibility.
Please note that resellers are not eligible for VIP Rewards or VIP PRO. We reserve the right to cancel membership and any points earned for ineligible participants.
Currently, verified Classroom Connect members cannot combine their membership with VIP Rewards, VIP PRO, or Adorama Edge Credit Card programs. Likewise, if you are enrolled in any of these programs and want to join Classroom Connect, please use a different email address to verify eligibility.
Adorama Edge Cardmembers or those that have Adorama Financing (Concora™ Credit Account) are automatically enrolled in VIP Rewards and do not need to sign up separately.
You can also upgrade to VIP PRO at any time for even more exclusive member benefits. This option is available to you for just $49.99 per year. View 'How to Become a VIP PRO' for further details.
Ready to upgrade and get more out of your membership? Learn more about our VIP PRO program.
You can view your membership tier status and member-only offers on the VIP Rewards page. Member-only content and offers are visible when you are logged in.
You can also upgrade to VIP PRO at any time for $49.99 per year to enjoy additional exclusive benefits. Learn more about our VIP PRO program.
We would hate to see you go. If you no longer wish to be a VIP Rewards member you can 'opt-out' at any time from your online Adorama Account under 'My Profile'. Please note, that leaving the program will terminate all reward points you may have earned.
If you're a VIP PRO member within our VIP Rewards program, please contact 800-223-2500 to cancel your membership.
Earn points when you shop online, in-store, or by phone. For in-store or phone purchases, give your VIP Rewards email to the sales representative.
Points earned by membership tier:
- VIP Reward members: 1 point per $1 spent
- VIP Perks members: 1.25 points per $1 spent
- VIP PRO members: 2 points per $1 spent
Earning points on qualifying purchases is limited per member year: 50,000 points for VIP and VIP Perks, 100,000 points for VIP PRO. Your member year is based on your opt-in date. Starting January 1, 2026, the points limit on purchases for all tiers will follow the calendar year rather than the member year
There are many more ways to earn points outside of purchases! Visit VIP Rewards on Adorama.com and sign in to view more 'Ways to Earn' to earn points and also view exclusive member 'Offers' Here are just a few!
- 25 points just for becoming a VIP Rewards member!
- 25 points when you share your birthdate to celebrate you
- 50 points when you make your first purchase as a member across Adorama or our family of brands such as Scuba.com or SunnySports
- 5 points once a week by exploring and engaging with us on Instagram, X, Facebook, TikTok, and YouTube.
- 25 points when you sign up online to receive offers, product news and more via email
- 100 points when you make a 4th purchase in your member year (starting from the date of your first purchase); 250 points VIP Perks or VIP PRO members
- 1,000 points when you refer a friend to join VIP Rewards and make their first minimum purchase of $50.
- 1,000 points when you signup for the Adorama Edge Credit Card
- 1,000 points upon VIP Pro annual renewal
Plus, unlock even more ways to earn when you move up to VIP Perks or upgrade to VIP PRO.
Earning points on qualifying purchases is limited to 50,000 for VIP and VIP Perks and 100,000 for VIP PRO members per member year. Your member year will be based on the date you opted-in to the Adorama Rewards or the new VIP Rewards program.
It's easy. Just visit VIP Rewards on Adorama.com and sign in to view your current member status, your available and pending points balance and much more including:
- Current member status and benefits in My Membership
- Exclusive member deals, creators' content, early access offers under My Offers
- Additional ways to boost your available points balance in Ways to Earn
- An overview of your prior reward activity in My Activity
If an item is returned, any points you earned on that item will be deducted from your VIP Rewards balance.
Earned points from online purchases (including bonus points unless stated otherwise) will be posted to your reward account 35 days from the date the orders ships and/or within 35 days of in-store purchase. Points will become available within 2 business days of order shipment for VIP Pro members and/or within 2 business days from order invoice date for in-store.
Points earning outside of purchases may vary by the activity including:
- Points for joining VIP Rewards, providing birthdate, are posted immediately upon completion of qualifying action.
- Points for making first purchase as a member are available once your first qualifying order ships.
- Points for social connections (YouTube, Instagram, Facebook, and X in Ways to Earn) are typically awarded within two (2) calendar days.
- Points for making four (4) or more purchases will be available within four (4) calendar days of your fourth order shipping.
- Points for referring friends will be available within 30 days of your friend opening a new online Adorama account, joining the VIP Rewards program, and making a minimum purchase of $50. Your friend earns points when they join VIP Rewards.
- Bonus Points for leveling up to VIP Perks will be available upon you reaching the minimum spend within your member year and are upgraded to VIP Perks status.
- Bonus Points for upgrading to VIP PRO will be available within four (4) business days of becoming a Pro member.
- Bonus points for first trade-in for VIP PRO members are posted within two (2) business days of the completion of the trade, that is, when the VIP PRO Member receives a credit invoice for their trade.
- Bonus points for VIP PRO members annual membership renewal are posted within two (2) business days of Pro membership renewal.
One of three things may have happened:
- The program awards points for qualifying purchases. Taxes, shipping, discounts and promotional gifts don't earn points.
- You may not have signed into your Adorama account. You must be signed in at the time of purchase to earn Adorama Rewards points.
- Your points may not be ready to post. It takes 35 days from the time your order ships for points to post to your account. If you're a VIP PRO member, your points will post when your order ships.
If you believe there's a mistake, please call customer service at 800-223-2500 and we'll be happy to help. We're here Monday - Thursday 9:00am to 7:30pm and Friday 9:00am to 4:00pm.
Note: If you are a reseller, you are not eligible for VIP Rewards. We reserve the right to cancel your membership and any earned points.
Your friend must open a new online Adorama account to join VIP Rewards and make a minimum purchase of $50 from the referral invite for you to earn 1,000 points. They receive 1,000 points for opening a new Adorama online account and joining VIP Rewards. Note that if your friend is a current or returning customer, these rewards are not available.
All you have to do is log into your account before you make your purchase. When you go to check out, you'll find your available rewards under the "Offers and Rewards" section. Apply your reward toward your purchase at checkout. It's that simple.
For store/phone, provide your email address to the sales representation so they can look up your account information and apply available Reward points.
You can redeem with as little as 500 points, that's $5 value in reward points, all the way up to 20,000 points ($200 value in rewards). More points mean bigger rewards. Check back regularly to see what new rewards we may offer and how many points they require.
Only one reward can be applied at time of purchase.
Yes, we designed the program so you don't have to complete forms to redeem rewards. Simply purchase anything from our vast selection and redeem your available points under the payment method at checkout.
Not at the present time. To keep the program simple and user friendly, we designed VIP Rewards to give you discounts from the account where you earn them.
You won't lose your points if you make a purchase within 12 months of your last purchase. Be sure to log into your account when you make purchases.
Some bonus offers might have shorter expiration, please check the offer so you don't miss out on your reward!
Once you join the VIP Rewards program, spend $1,000 within 12 months of your member year to level up to VIP Perks. Your member year will be based on the date you first became a VIP rewards member. VIP Perks status is valid once you reach the qualifying $1,000 threshold within your member year and into the following member year. To maintain status as a VIP Perks Member, Members are required to spend at least $1,000 on Qualifying Purchases in each Annual Member Rewards Period.
Calendar-Year Change (effective January 1, 2026):
- If you are a VIP Perks member in 2025 and have spent $1,000 or more in 2025, you will retain VIP Perks status in 2026. To maintain that status in 2027, you will need to spend $1,000 during the 2026 calendar year.
- If you reach VIP Perks status during the 2026 calendar year, you will be in Perks status for the remainder of 2026 and will need to spend $1,000 during 2027 to retain Perks status for 2028.
Current members can verify their status by signing into their Adorama Online account at adorama.com/g/rewards.
Once you become a VIP Perks member, you'll earn 1.25 points per $1 spent on purchases online, in-store and by phone. You'll also unlock additional perks including:
- 100-point bonus just for reaching Perks status
- Earn 2 points per dollar spent on purchases on the first Tuesday of every month
- Get exclusive offers and early access to events and sales
You can upgrade and become a VIP PRO member at any time for $49.99 per year by signing up when you visit VIP Rewards on adorama.com, while reviewing product details as you shop or at checkout, just look for the VIP PRO icon and click on for member benefit details.
Add the VIP PRO membership to your cart and complete checkout to unlock even higher points earning, , free extended returns, one-year accidental damage coverage on all new items purchased while you're a member and more. Plus, earn 1,000 bonus points when you renew your VIP PRO membership. See terms here.
Please note, resellers are not eligible for VIP PRO. We reserve the right to cancel a PRO membership without a refund of the annual fee if membership benefits have already been used.
As a VIP PRO you unlock a world of member benefits. Upon becoming a Pro member you'll earn 2 per $1 spent and more benefits such as:
- Extended free returns
- Free 1 year drop & spill accidental damage coverage on products*
- 2,000 bonus points ($20 value) when you complete your first trade-in as a Pro member
- Earn 1,000 bonus points when you renew your VIP PRO membership.
- Earn 3 points per dollar spent on purchases the first Tuesday of every month /li>
- Exclusive member deals, content, and early access
- Enjoy a 10% Adorama Brands Sign-Up Offer (One time coupon code). Must be opted-in to email at time of sign up to receive coupon code
- And more! See 'My Benefits' to view all Pro benefits.
Limitation applies. Please see complete Terms and Conditions for full details.
VIP PRO membership includes free shipping on eligible products and deliver to you within two business days after order ships, simply look for the VIP PRO logo when you shop online.
2-Day Delivery is limited to the 48 contiguous United States. PO Boxes, APOs/FPOs/DPOs, Hawaii, Puerto Rico, Alaska and Guam are excluded. See full terms.
VIP PRO members have the option to return VIP PRO products for up to 60 days from purchase. Return shipping is also free. For a free shipping label please email us at vippro@adorama.com or call us at 212-741-0052.
Use your gear more. Worry less. While you're a VIP PRO member, the new products you buy from Adorama come with an automatic 1-year accidental damage protection plan, $19.99 value, is included with your membership.
The included protection is for new and open box products. Used products are not currently included in the VIP PRO 1 year protection plan, however, we do offer protection plans that are available for purchase on eligible used products. See terms here.
VIP PRO Members can earn a one-time 2,000 Point bonus when they make their first trade to Adorama as part of the Adorama Trade-In Program as a VIP PRO Member. Points will be awarded within two (2) business days upon the completion of the trade-in, that is, when the VIP PRO Member receives a credit invoice for their trade.
The one-time use 10% sign up coupon code can be used for online purchases of our Adorama Brands. See participating brands here. To receive the coupon code, you must become a new member of VIP PRO and must be opted-in for marketing emails during sign up. The coupon code will be emailed to the email address that was used to create the member account within 7 business days of becoming a PRO member.
VIP PRO and VIP Perk members will earn more points on purchases made the first Tuesday of every month from 12:01am EST to 11:59pm EST.
- VIP PRO will earn 3 bonus points per $1 spent
- VIP Perks will earn 2 bonus points per $1 spent
You can update your auto-renew preferences at any time by visiting "My Account" in your online Adorama profile or by contacting us at 800-223-2500. Once you opted-out from auto-renew, your membership will end on the date it expires.
We are sorry to see you go! You can cancel your VIP PRO membership at any time by calling us at 800-223-2500. You will still be part of our fee-free tiers (VIP or VIP Perks) and continue to enjoy earning points.
Get access to one-on-one support before or even after you've made your purchase by calling us at 888-583-9100, Monday through Thursday 9am-11pm EST, Fridays 9am to 6:30pm EST, Sunday 9:30 to 5pm EST.
a. Visit Printique.com to create an account with the same email that is associated with your Adorama VIP PROaccount. The discount will be automatically applied at the checkout for every purchase.
b. Once your account is created, log in and start shopping.
c. Discount will automatically be applied at checkout
Only VIP PRO members receive a 10% discount on Printique.com purchases (excluding gift cards). You can purchase a VIP PRO membership and unlock a world of perks. Learn more click here.
If you need assistance or have questions, please call Adorama Customer Service at 866-230-3428
If you need assistance or have questions, please call Printique.com customer service at 888-216-6400 or email at service@printique.com.
Please contact our Customer Service department at 800-223-2500. We're here for you Monday - Thursday 9:00am to 7:30pm EST and Friday 9:00am to 4:00pm EST.