Amphoto Book: The Fast Track Photographer Business Plan: Build a Successful Photography Venture from the Ground Up, By Dane Sanders and David DuChemin
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It's true that photography is a creative business, but it's also a business. Let authors and photographers Dane Sanders and David DuChemin teach you about the less glamorous side of professional photography with their book, The Fast Track Photographer Business Plan, from publisher Amphoto. Topics covered include the following: sales, marketing and customer service for the 21st century, how to make the Internet and digital work for you, how to lead your business successfully and how to hone your creative vision, among other essential subjects. This practical guide takes you out of the pack and sets you on course to run a solid photography business like a pro.