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Review Summary
Pricing Photography, Fourth Edition The Complete Guide to Assignment and Stock Prices is a classic trade reference tool that provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, negotiating fair deals and much more. Chapters include practical information on the economics of photography, cutting-edge negotiation techniques and the specifics of pricing electronic media.
Over fifty pages of at-a-glance pricing charts help photographers tailor their pricing to suit any sales situation. Plus, readers will also find a complete "buyer's guide" for art directors and editors, a comprehensive glossary and dozens of ready-to-use worksheets and forms for even more instant help. It is a must-have addition to every photographer's bookshelf.