The WarmCards White Balance Reference System is a sophisticated set of white balance cards that make it easy to get a warmer (or cooler) white balance, and then to keep the modified white balance consistent throughout the shoot -- with precision. WarmCards are the fastest, easiest, and most consistent way of manipulating your camera's white balance.
WarmCards work with all professional TV/video cameras, all digital SLRs, all lenses, RAW or JPEG, SD or HD, and are as easy to use as an ordinary white card. With several different grades of warming to select from, plus two shades of CoolCards, WarmCards gives you precise control over the color balance of your camera. Once you've seen the difference WarmCards can make, you'll probably never use an ordinary white balance again.
WarmCards are used regularly on just about every network news magazine, nightly news program, and all the major cable channels. If you watch TV, you've seen the effects of WarmCards in action. Literally thousands of television cameraman, videographers, and digital photographers around the world use WarmCards.
Vortex Media's WarmCards have proven themselves to be an indispensable tool for high-end video production and digital photography. WarmCards are strong and durable. They won't get bent, folded, dirty, faded, or dog eared under rugged everyday use in the field. They are water resistant, easily wiped clean, and the matte finish reduces reflections while white balancing. Every set of WarmCards includes a carrying case.
WarmCards Complete 2.0 is the recommend product for TV and video production because it includes two sizes of cards in each of the eight shades. Why two cards? Because you need the large card for shooting interviews where the camera is usually situated outside the lighting, but the small card is more convenient to carry around in a pocket or on a lanyard. WarmCards SLR 2.0 for digital photography does NOT include the large cards.