Name: Canon PowerShot SX740 HS Digital Camera, Silver
Brand: Canon
SKU: ICASX740S
Price: 549.95 USD
Availability: BackOrder
Rating: 4.1 (122 reviews)

Canon PowerShot SX740 HS Digital Camera, Silver

Canon PowerShot SX740 HS

Canon

Canon CarePAK PLUS

Order now, your card will not be charged until it is ready to ship.

On Backorder

Order now, your card will not be charged until it is ready to ship. Estimated to Ship: 09/2025.

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Photography

Cameras

Digital Point & Shoot Cameras

Canon Digital Point & Shoot Cameras

Canon PowerShot SX740 HS 

Capture stunning photos with the Canon PowerShot SX740 HS! 40x zoom, 20.3MP, 4K video. Compact & easy to use. Shop now and elevate your photography!

With the PowerShot SX740 HS digital camera in sleek silver, you can effortlessly capture life's most precious moments, whether you're at home or on the move. This compact, pocket-friendly camera boasts a powerful 40x Optical Zoom, bringing distant subjects into sharp, close-up view. The integrated Optical Image Stabilizer works to ensure your images are consistently sharp and steady, even when shooting at maximum zoom.Experience the thrill of 4K video recording, producing cinematic-quality movies with nearly four times the resolution of Full HD. The PowerShot SX740 HS doesn't just stop at high-resolution video; it also offers creative features such as 4K Time-lapse Movies and Food Mode, allowing you to explore your artistic side and add a unique touch to your captures.The camera's high-resolution 20-megapixel sensor ensures detailed images, perfect for sharing online or printing at sizes up to 4x6 inches. However, please note that the camera produces JPEG images and does not support RAW format. Also, while the camera's stylish design and color are sure to turn heads, it's important to note that it is not weatherproof.In summary, the Canon PowerShot SX740 HS is a versatile digital camera that combines powerful zoom capabilities with 4K video recording and a host of creative features, making it the perfect companion for your next event or adventure.

In love with this camera and with Adorama customer service and attentive communication since it had been out of stock for a while. Definitely recommend them they are the best!!!

In love with this camera and adorama

meyrowitz

it's never in stock or always out of stock the same day it restocks. Please work on that

ALWAYS OUT OF STOCK

Great camera with excellent features. Connects to wifi which is wonderful

Excellent camera

Restock the item that people want. Apple doesn't have this issue with their technology devices, so I do not understand how this is a hard ask.

Always out of stock.

Love the image quality and zoom capabilities of this compact. Also has awesome features for movie and web content.

Packed with convenience and features!

I had the SX720HS before it broke and loved it, so I bought the SX740HS...It definitely does not take as good of photos as the SX720. Hard to focus and has blurrier photos overall. Bummed at the downgrade.

Keep Your SC720HS

Loved it! Pictures are so dreamy. Would recommend for someone looking 2 take pictures.

Dreamy

For a little camera, it works great!  The zoom is amazing. I was in the 3rd tier at a baseball game and was able to zoom in on just the top half of the player, showing the bat and his torso and face only, and it was clear. Looking forward to playing a lot more with it!

Great little camera with powerful zoom!

I absolutely love this camera for how advanced and clear the photos come out. It is such a good price and better than any other camera that may be around or over this price. 100% worth it.

The best camera for the price

Bought it for my daughter who is a photography enthusiast.  Absolutely loves it.  Will see if it is as durable as expected.  Quality of photos are good.

So far so good

I absolutely love this camera. I was originally looking at the Canon G7X Mark II for a few specific reasons. I wanted a flip screen for selfies, flash, something light for travel, and of course takes good pictures. I picked this based on price and availability and I am so happy with my purchase. I have to play around with it more but even on auto the pictures are amazing.

Perfect for travel & daily life

I replaced a PowerShot A550 with the SX510 HS. When the SX510 started giving me trouble, I considered getting a $1000 phone with a great camera or a decent pocket camera for half the price. I opted for the SX740 HS and feel the image quality is a step down from the older Canons. Everything looks like AI assisted digital zoom. Whether wide, zoomed or in between, there's no detail. Focus is soft. Edges have an AI smooth, vague crispness like older cell phones. It's also less intuitive to use. 

Close up focus is sllllooooowww. I missed tons of shots waiting for the camera to focus. If you stop the lens in increments before you get to maximum zoom, it's more likely to eventually focus. If you zoom to the subject rapidly, the lens toggles between close blur and wide blur before settling on wide blur. The zoom range is phenomenal, but optics are not. There's no detail. Bricks, grass, hair, etc, become graduated color blobs. 

Pressing the shutter takes a bit more pressure than I'm accustomed to. It causes more shake than usual with slower shutter speeds. The first time I used it, I thought I was taking photos and video but hadn't pressed the shutter hard enough.

For the price, I expected better optics and user experience. I never expected this camera to be a replacement for my professional equipment, but I expected it to be as good as my older, defunct PowerShot pocket cameras. 

I was on the fence about sending it back so I re-shot a few scenes I'd done with my old powershots and took it on vacation, which is why I originally purchased it. The deal breaker wasn't the inferior sharpness, it was connectivity problems. Instead of simple transfer by cable, you have to pair the camera with your phone or computer every time you change networks. The camera disconnected frequently while I tried to transfer files. Restarting the camera helped the first few days of my vacation. By day 5, I couldn't get it to resume transfer of that day's photos no matter how many times i re-started. Transfer by cable isn't an option for this model and I didn't have a card reader with me. I thought is was just a network security problem that would be over once I got home, but it wasn't. I spent hours pairing, un-pairing, pairing again and looking for (non existent) information on how to transfer by cable. Eventually, I hooked up an old printer with a card reader and transferred the remaining files that way. 

If sharpness and cable connectivity isn't important to you, you might like the camera. However, it's a big deal to me so I returned the camera and I'm back on the market, looking for something sharp, fast and small. that way.

Underwhelmed

I replaced a PowerShot A550 with the SX510 HS. When the SX510 started giving me trouble, I considered getting a $1000 phone with a great camera or a decent pocket camera for half the price. I opted for the SX740 HS and feel the image quality is a step down from the older Canons. Everything looks like AI assisted digital zoom. Whether wide, zoomed or in between, there's no detail. Focus is soft. Edges have an AI smooth, vague crispness like older cell phones. It's also less intuitive to use. 

Close up focus is sllllooooowww. I missed tons of shots waiting for the camera to focus. If you stop the lens in increments before you get to maximum zoom, it's more likely to eventually focus. If you zoom to the subject rapidly, the lens toggles between close blur and wide blur before settling on wide blur. The zoom range is phenomenal, but optics are not. There's no detail. Bricks, grass, hair, etc, become graduated color blobs. 

Pressing the shutter takes a bit more pressure than I'm accustomed to. It causes more shake than usual with slower shutter speeds. The first time I used it, I thought I was taking photos and video but hadn't pressed the shutter hard enough.

For the price, I expected better optics and user experience. I never expected this camera to be a replacement for my professional equipment, but I expected it to be as good as my older, defunct PowerShot pocket cameras. 

I was on the fence about sending it back so I re-shot a few scenes I'd done with my old powershots and took it on vacation, which is why I originally purchased it. The deal breaker wasn't the inferior sharpness, it was connectivity problems. Instead of simple transfer by cable, you have to pair the camera with your phone or computer every time you change networks. The camera disconnected frequently while I tried to transfer files. Restarting the camera helped the first few days of my vacation. By day 5, I couldn't get it to resume transfer of that day's photos no matter how many times i re-started. Transfer by cable isn't an option for this model and I didn't have a card reader with me. I thought is was just a network security problem that would be over once I got home, but it wasn't. I spent hours pairing, un-pairing, pairing again and looking for (non existent) information on how to transfer by cable. Eventually, I hooked up an old printer with a card reader and transferred the remaining files that way. 

If sharpness and cable connectivity isn't important to you, you might like the camera. However, it's a big deal to me so I returned the camera and I'm back on the market, looking for something sharp, fast and small.

I have had three compact pocket cameras, the others being a Nikon Coolpix A300 and a Panasonic DC-ZS80. The Canon is definitely my favorite. I have purchased extra batteries batteries and a spare memory card in case of trouble. The Canon will be going with me on my upcoming trips to Italy and an Avalon Waterways river cruise on the Po River in Portugal. I think this camera will be with me for quite a while.

This is a dandy compact camera

Love it! Takes the best photos and videos

My best purchase this year

I am learning how to use it! Love the flip screen for selfies. I have a little time before I go on vacation!
Toni

New camera

I found the 740 quite an improvement over my 730.  I had over 1,000,000 pictures on the 730 and wanted to upgrade & update.  I was waiting for a newer version instead of one from 2018, but I'm really happpy with it.  I pretty much just leave it on auto, and haven't been disappointed yet.

740 much improved over the 730

Love the zoom capabilities,  fast accurate shots as long as your steady handed. Great at handling fast and medium burst shots.

Great camera to handle all your picture perfect shots.

I adore this camera sooo much. Im so impressed with the quality and how easy it is to maneuver, would definitely say its a close dupe to the g7 mark ii. Would highly recommend if you're trying to achieve stunning photos (especially for my social media girlies) I recommend putting the setting on "P" changing the IOS to 400, -1,2 exposure and do the force flash on the side!!

Swaggy Camera

looks nice, feels nice, exactly as described and great quality

Exactly as described as what was said, judging from reviews, it's nice

Just what I needed   The real test will be in May and the Safari to Kenya/Tanzania for
Large animal fotos.

Good instrument

We would have given it 5 stars except that Canon has not updated its software so we cannot use the Bluetooth or WiFi connection with the MacOS 14.3 we are using - I have no interest in sending pictures to my iPhone.  Now, as in the past, we just download to our iMac through a cable.  We love the camera, although it took a little time to get used to the differences from our earlier SX160 IS.  We have used Canon cameras since I bought an FTb in Tokyo in 1974, and still have that and my A1 and lots of lenses.  We went digital in 2012 when the SX160 IS was the last Canon camera that used AA batteries rather than expensive rechargeable ones.
So far, the quality of pictures has been the equal or better than on the SX160, and when I learn the added features on this camera, it will be wonderful.
For people wanting a great "pocket camera", this should be their choice.

It would be 5 stars but?..

This is the second camera of this style that I have purchased. My first one was stolen on a vacation. So glad they are so easy to use!

Canon SX740HS

This camera has such amazing quality and a ton of features such as fish eye lens which I didn't know and thought was so cool. I love this camera because of its portable size and quality in photos especially with the flash.

Amazing Quality

I really like the camera but am perplexed as to why it doesn't come with a memory card.  As expensive as it is, it should come with at least a small memory card.

Nice but no memory card, really?

I bought this camera for my birthaday, I really love this camera especially the extra zoom

Awesome Camera

Amazing, compact, and quality camera! Has many great features.

Great, compact, and quality camera!

The wireless transfer to my pc works. My first picture detail knocked me out.

Good value for the money. Very crisp pictures.

I ordered two cameras with the shallow promises of them arriving within the weeks so I'll have them for Christmas. That came and went until finally I ordered them from another retailer. 

They were delivered overnight after hearing about this direct Canon fiasco.

Two weeks go by, and I get a shipping notice for the original two.

Fast forward and week and a half, I never received them because FedEx REFUSED to change the delivery time to a time when I am actually home from work and can sign for them.

After back and forth between Canon trying to help and FedEx refusing to do so THREE times, I canceled that original order. 

Driving over 45 minutes to pick them up myself from the closest FedEx facility defeats the purpose of free, 2-day delivery and, out of principle, is allowing FedEx to cower away from their responsibilities.

Canon lost over a $1,000 order because their carrier was inflexible and unwilling to help.

I find it asinine that a billion-dollar, international shipping corporation cannot and will not adjust a delivery time for one of their customers and clients after a respectful, logical, and rational request. That is outright unprofessionalusm and immaturity.

If I were Canon, I'd reevaluate my business relationships with shipping carriers.

With that said, the cameras are great and perform  very well. Just don't order them direct from Canon if you have specific delivery needs.

Canon PowerShot SX740 HS Digital Camera, Silver

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Canon PowerShot SX740 HS Digital Camera, Silver

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