Adobe MAX 2019: See the Biggest Announcements from Adobe, Including Photoshop for iPad & Photoshop Camera

Written by Suzee Skwiot
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Published on November 4, 2019
Suzee Skwiot
Adorama ALC

Adobe MAX 2019 has officially kicked off in Los Angeles, and with the start of the creativity conference, Adobe has released many new upgrades and software improvements to help creatives achieve their powerful visions. Among these announcements is the official release of Photoshop for iPad, Photoshop Camera, and much more. 

“We’re excited to push the frontiers of creativity to make everyone more productive and express their creative vision,” Scott Belsky, chief product officer and executive vice president, Creative Cloud, Adobe, says in an announcement. “Today’s announcements redefine the creative experience for everyone—not only seasoned professionals, but also the next generation of designers, photographers, filmmakers and illustrators.”

Here’s everything you need to know:

Image via Adobe

Adobe Photoshop on iPad:

We were first introduced to Photoshop for iPad at Adobe MAX 2018, and now it’s finally here. The new program, created with the tablet functions and controls in mind, includes complete PSD interoperability, and makes your image editing workflow entirely mobile. With the iPad’s touch interface in mind, the software is designed to be used on-the-go. Cloud document access is also supported, you can do multi-layered files, and is ideal for creatives looking for a mobile companion app. 

Image via Adobe

Adobe Photoshop Camera:

Your social media and mobile photography will soon get a boost. Shown for the first time at Adobe MAX 2019, Adobe Photoshop Camera is an mobile-based app that brings Photoshop Magic to your photos in seconds. With the use of Adobe Sensei, you can boost the quality of your images. In a partnership with influencers and artists — including Billie Eilish, who also spoke at Adobe MAX — users will have access to a collection of effects to enhance their images even further. 

Image via Adobe

Adobe Fresco on Microsoft Windows:

Following Adobe Fresco’s release for iPad just this fall, Adobe has announced it will also be making its way to Windows, and notably the Microsoft Surface Pro X and Wacom MobileStudio Pro. The intuitive, natural painting process that artists have developed is now going to be present on the Windows-based hardware, and with Adobe Sensei, will have real-life interaction of watercolor and oil painting formats. 

Adobe Creative Cloud enhancements:

Adobe Creative Cloud has also received a significant boost and new productivity features to fuel your creative endeavors. First up, Lightroom will now have in-app tutorials on the desktop version, and will have Content-Aware Fill technology coming to Panorama Fill Edges. On Premiere Pro, Auto Reframe will now be available to keep the main focal point of the video’s action in the frame, immediately identifying the subject of the photo and tracking it. 

In After Effects, speed and memory improvements were completed. InDesign now has greater connectivity and linking between the Adobe Experience Manager through the new Asset Link, and also supports SVG Imports, and Variable Fonts, as well as typeface preference updates. 

Adobe has also launched Creative Cloud Libraries, allowing work and assets to by synced across programs. As another enhancement, Adobe has allowed the same integration with Microsoft Word and PowerPoint, helping to build documents and presentations with the created designs. 

Stay tuned for more information on the new releases. 

Suzee Skwiot
Suzee Skwiot is a writer and editor, and the Editorial Director at Adorama where she produces content for 42West about photography, videography, gaming, musical instruments, audio, and more. She is always on the hunt for a good story (everyone has one to tell!), and her work has previously appeared in Glamour, Popular Science, and Teen Vogue, among others. Follow her on Instagram @SuzeeSkwiot.