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The Urth Satin Poly Cotton Archival Inkjet Canvas is unique due to its use of Breathing Color's 'Chromata White' technology. This technology is free from optical brightener additives and Fluorescent Whitening agents that can compromise color accuracy and longevity. It is also environmentally responsible, with a tree planted for every roll sold.
Metamerism is a phenomenon where a print appears identical under one light source but shows significant color differences when viewed under a different light source. The Urth Satin Poly Cotton Archival Inkjet Canvas is free from OBAs (Optical Brightening Agents), which are known to exacerbate this issue, ensuring consistent print appearance under varying lighting conditions.
'Pure' signifies that every product is manufactured free of harmful additives such as optical-brighteners. The 'G' stands for Breathing Color's Green initiative, a commitment to rebuilding forests by planting a tree for every single roll of a PureG product sold.
Yes, the Urth Satin Poly Cotton Archival Inkjet Canvas is specifically engineered for the high-end fine art and photography markets. It offers superior print quality and longevity, making it an ideal choice for professionals.
For every roll of Urth Satin Poly Cotton Archival Inkjet Canvas sold, a tree is planted. This is part of Breathing Color's Green initiative in partnership with American Forests, aiming to promote sustainable practices in the printing industry.
Review Summary
65% Polyester, 35% Cotton
450gsm
22 mil
98%
7
15 microns
..L* 93.10 a*=0.64 b*=-1.10
Oxford 2 over 1
Fine Art Trade Guild Approved
Yes
640901891842
Under the banner of Urth, the world's premier brand for solvent canvases, we present the Urth Satin Poly Cotton Archival Inkjet Canvas. This canvas, with a thickness of 21 mil and a weight of 450 gsm, is a white poly-cotton blend with a matte finish. It is specifically engineered for the discerning needs of the high-end fine art and photography markets.
The Urth Satin Poly Cotton Archival Inkjet Canvas is unique in its use of Breathing Color's revolutionary "Chromata White" technology. This technology is free from optical brightener additives and Fluorescent Whitening agents, which are known to compromise the attainment of true color and complicate profiling accuracy. Moreover, these agents are known to deteriorate and yellow over time, affecting the longevity of your prints.
The "Chromata White" technology ensures that your prints remain stable and free from metamerism issues or color shift problems that are common with other canvases. Metamerism refers to the phenomenon where a print appears identical under one light source but shows significant color differences when viewed under a different light source. By being OBA-free, the Urth Satin Poly Cotton Archival Inkjet Canvas guarantees consistent print appearance under varying lighting conditions.
The Urth brand is synonymous with environmental responsibility. The "Pure" in PureG signifies that every product is manufactured free of harmful additives such as optical-brighteners. The "G" stands for Breathing Color's Green initiative, a commitment to rebuilding forests by planting a tree for every single roll of a PureG product sold. In partnership with American Forests, Breathing Color is making a bold statement about their commitment to the environment and their customers: For every roll you buy, we plant a tree.
In summary, the Urth Satin Poly Cotton Archival Inkjet Canvas, measuring 44"x75', offers superior print quality, longevity, and environmental responsibility, making it the ideal choice for fine art and photography professionals.