B + W 77mm Graduated Neutral Density 0.3 MRC 701M Filter, 1-Stop

Under challenging lighting conditions, the B+W 77mm Graduated Neutral Density 0.3 MRC 701M Filter emerges as an essential tool for photographers aiming to capture balanced exposures with precision. This high-quality filter features a neutral gray half that adeptly transmits 50% of incoming light, effectively reducing the brightness of specific areas by one f-stop without compromising the natural colors of the scene. It is particularly effective when photographing landscapes with an overly bright sky, ensuring that cloud details are preserved and the risk of over-exposure is minimized.

Crafted with exceptional optical glass, the filter boasts a Multi-Resistant Coating (MRC) by B+W. This advanced coating not only provides an effective barrier against multiple layers of potential damage but also exceeds the hardness of glass. This ensures that the filter remains resilient against scratches, even during routine cleaning. Moreover, the MRC makes the filter both water and dirt repellent, greatly simplifying maintenance and extending its lifespan.

The versatility of this filter is further enhanced by its standard B+W rotating F-Pro filter mount. The mount, constructed from durable brass, features a front accessory thread, allowing for additional attachments. The F-Pro mount has been meticulously designed to be thinner than its predecessors, enabling compatibility with wide-angle lenses, including most 24mm focal lengths on a full-frame body, without causing vignetting.

An additional benefit of the F-Pro mount is its modified retaining ring. Unlike older designs where the ring was threaded from the front, this updated version secures the filter glass from the back. This innovative approach ensures that when removing tightly screwed-on filters or lens hoods, the retaining ring remains firmly in place, preventing accidental loosening.

The B+W 77mm Graduated Neutral Density 0.3 MRC 701M Filter is a testament to the brand's commitment to producing versatile, durable, and effective photographic equipment. Its ease of use and ability to deliver consistent, professional results make it a top choice for photographers who demand the best from their gear.