Name: Sony Alpha a9 III Mirrorless Camera with FE 50mm f/1.4 GM Lens
Brand: Sony
SKU: ISOA9M3D
Price: 7796.00 USD
Availability: InStock
Rating: 4.6 (11 reviews)

Sony Alpha a9 III Mirrorless Camera with FE 50mm f/1.4 GM Lens

Sony Alpha a9 III

Sony

Sony Protect

Sony Protect Plus

<a rel="nofollow" class="promo-financing short trackEvent popup" data-track-data="financing apply,suggested minimum payment credit,pdp" data-callback-context="adrma"         data-callback-arguments='{"financeMonth":"12","financePrice":"650","TotalPrice":"7796","financeDateEnd":"12/31/9999"}' data-callback="renderFinancingPromoPopup"         data-href="/api/getContent?ContentName=CAFinancingPromo&Output=Desktop" data-popup-class="popup800 popupFinancing"><span class="promo-financing-rate promo-financing-rate-dollars"><span>$</span>650</span><span class="promo-financing-rate">/mo</span> suggested payments with 12&#8209;month special financing. <span class="promo-financing-learn-how">Learn&nbsp;how.</span></a>

In Stock

sony cashback

<a class="percent-off-everyday-promo popup promo-financing trackEvent" data-href="/api/getContent?ContentName=CAFinancingGenericPopup&amp;Output=Desktop" data-popup-class="popupFinancing popup800" rel="nofollow" data-track-data="financing apply,ways to save every day savings,pdp" 
		data-callback-context="adrma" data-callback-arguments="{&quot;financeMonth&quot;:&quot;{1}&quot;,&quot;financePrice&quot;:&quot;{0}&quot;,&quot;TotalPrice&quot;:&quot;{2}&quot;}" data-callback="renderFinancingPromoPopup"><img alt="edge-creditcard" src="/col/assets/edge-creditcard.png">
            <span class="month-term-promo"><h3>Save 5% Every Day<sup>†</sup></h3><p>with the Adorama Edge Credit Card.<span class="promoFinancing">Learn More</span></p></span></a>  

Adorama

Photography

Cameras

Mirrorless Cameras

Sony Mirrorless Cameras

Sony Alpha a9 III 

Capture stunning detail with the Sony Alpha a9 III & 50mm f/1.4 lens. 24.6MP, fast autofocus, & 120fps. Perfect for stills/video. Shop now!

- Alpha a9 III Camera -Enhance your creative potential with the Sony Alpha a9 III Mirrorless Camera, a trailblazer in imaging technology. This sophisticated device stands as the world's first camera to boast a full-frame stacked 24.6 MP CMOS image sensor with a global shutter system, setting a new standard for high-quality, distortion-free photography. The innovative global shutter captures every pixel simultaneously, ensuring that even the swiftest subjects are frozen in time without the slightest hint of rolling shutter distortion.With the Alpha a9 III, experience the pinnacle of performance with blackout-free, high-speed continuous shooting at an astonishing 120 fps, complete with full AF/AE tracking. This powerful feature allows for seamless viewing and precise subject capture, making it an ideal choice for professional photographers who demand accuracy and speed.The camera's maximum shutter speed of an unprecedented 1/80,000 second enables the capture of ultra-fast action with remarkable clarity. When paired with compatible Sony flash units, such as the HVL-F60RM2 or HVL-F46RM, the Alpha a9 III provides even illumination across the frame, enhancing your ability to shoot in diverse lighting conditions.At the heart of the Alpha a9 III lies the Exmor RS image sensor, a marvel of engineering with a stacked CMOS architecture and integral memory. This sensor not only delivers high resolution but also supports high-speed processing with minimal delay, ensuring that every detail is captured with precision.The BIONZ XR image processing engine amplifies the camera's capabilities, offering up to eight times the processing power of its predecessors. This engine efficiently handles the vast amount of data from the sensor, enabling real-time processing and significantly improving image quality across all shooting modes, including the ability to capture high-quality 14-bit RAW images.For those seeking to minimize noise, the Composite RAW Shooting feature is a game-changer. By merging multiple images using Sony's Imaging Edge Desktop software, photographers can achieve exceptionally high image quality with reduced noise, even at higher ISO settings.The Alpha a9 III's advanced optical 5-axis image stabilization ensures that camera shake is effectively countered, providing an 8.0-step stabilization advantage. This sophisticated system, along with compatible stabilized lenses, allows for sharp, blur-free images even when shooting handheld at telephoto focal lengths.Autofocus and tracking are taken to new heights with the camera's 759 phase-detection points, covering approximately 95.6% of the image area. The Fast Hybrid AF system combines phase-detection and contrast-detection AF for unparalleled precision, ensuring that rapidly moving and unpredictable subjects are captured with ease.Customizable focus areas, including new XS and XL sizes, allow for tailored focusing strategies, ensuring that your subject remains sharp regardless of the surrounding environment. Additionally, the camera's flash synchronization capabilities at up to 1/80,000 second shutter speed open up a world of creative lighting opportunities.The Alpha a9 III also addresses the challenges of artificial lighting with flicker-free shooting modes, ensuring consistent exposure and color when shooting under fluctuating lighting conditions. Moreover, the global shutter system eliminates the common issue of flash banding, providing a clear advantage in event photography.For videographers, the Alpha a9 III excels in 4K movie recording, free from rolling shutter effects, and offers both full-frame and Super 35mm format options. This powerful, advanced camera is designed to meet the rigorous demands of professional photography and videography, making it a top choice for those seeking to elevate their visual storytelling.- FE 50mm f/1.4 GM Lens -Let the FE 50mm f/1.4 GM Lens from Sony redefine your photography with its blend of high-quality craftsmanship and advanced optical technology. This premium G Master series standard prime lens is engineered for photographers who demand exceptional image quality and creative flexibility.Experience the pinnacle of Sony's lens innovation with the FE 50mm f/1.4 GM Lens, designed to deliver extraordinary resolution and stunning bokeh effects. The lens features two high-precision XA (extreme aspherical) elements that meticulously correct distortion and virtually all aberrations, ensuring your images are sharp and clear right to the edges. The inclusion of an ED (extra-low dispersion) glass element further suppresses chromatic aberration, providing images with pristine clarity and vibrant colors without any color bleeding.The innovative optical design of this lens, paired with an F1.4 maximum aperture, creates magnificent bokeh that makes your subjects pop against beautifully blurred backgrounds. The 11-blade circular aperture contributes to the lens's ability to produce smooth, creamy bokeh, free from the distractions of onion-ring effects, thanks to the careful optimization of spherical aberration during the design and manufacturing process.Sony's original Nano AR Coating II has been applied to the lens surfaces to significantly reduce internal reflections that can cause flare and ghosting, ensuring outstanding clarity and contrast even in challenging lighting conditions. This coating, along with the lens's ability to maintain high contrast and resolution even when shooting with strong light sources in the frame, makes it an indispensable tool for both professional and advanced amateur photographers.The FE 50mm f/1.4 GM Lens is not only a marvel in optical performance but also in its physical design. Despite its large-aperture and high-resolution capabilities, the lens remains remarkably compact and lightweight, measuring just 80.6 mm in diameter and 96.0 mm in length, and weighing a mere 516 grams (18.3 oz). This makes it an ideal choice for photographers on the go, whether you're capturing portraits, landscapes, or everyday snapshots.Autofocus performance is fast, precise, and whisper-quiet, courtesy of Sony's high-thrust XD (extreme dynamic) linear motors and an advanced control algorithm. This ensures smooth and responsive focus drive, which is especially beneficial when shooting stills or movies. The lens's focus group is driven with minimal noise and vibration, making it perfect for capturing movies at high frame rates or when discretion is required.For creators who prefer manual control, the Linear Response MF feature provides a manual focusing experience that rivals that of mechanical lenses. The focus ring responds directly and linearly to your touch, allowing for smooth rack focus transitions in video and precise adjustments in still photography. An iris lock switch, two customizable focus hold buttons, and an AF/MF focus mode switch add to the lens's versatility, giving photographers and videographers the flexibility to adapt to any shooting scenario.Built to withstand the rigors of professional use, the FE 50mm f/1.4 GM Lens features a dust- and moisture-resistant design, ensuring reliability in challenging outdoor environments. The front lens element is treated with a fluorine coating that repels water, oil, and other contaminants, making it easy to keep clean and clear.In summary, the FE 50mm f/1.4 GM Lens is a testament to Sony's commitment to excellence in imaging. With its advanced features, such as XA elements, ED glass, Nano AR Coating II, and XD Linear Motors, this lens stands out as a superior choice for photographers and videographers who require the best in image quality, performance, and versatility.

Implementing 120 photos per second, pre-capturing, AI tracking, all shutter speed flash sync, and flexibility to define function keys helped me to improve the successful rate for nature and macro photography. 
It was a lot of fun testing the ability to capture subtle moments of birds and using high shutter speed to take flower photos under windy situations with flash. The results were highly acceptable because I didn't do cropping.

Opportunities exploring flash & speedy photography

Amazing camera! Low light not a issue as I feared.

I shoot wildlife, travel and some sports. I bought this while my A1 was broken do to a drop. (It was eventually replaced by Extend) I shot a professional soccer match with it, and it performed superbly. Action was captured on the first try, colors were great and LED flicker was not problem at night. Best tool for this use, and also terrific with fill flash, since any shutter speed will work in the Global Shutter.

Now the reason why this will not be my Goto body. First, 24mp is just not enough resolution for songbirds, small animals and any other application where you need to crop. APS-C modes which work nicely on the A1 or A7R V are almost useless. The noise levels are also higher than you would expect with that resolution. It is nothing like the low-light capabilities of the 24mp A7III. 

Second, the continuous shutter is so fast that it takes some getting used to. Even limited in the settings, it is faster than anything you have ever held in your hands. It is very easy to blow through thousands, even tens of thousands of shots in a single shoot if you don't have a light touch on the shutter button and throttle back the high setting in the setup menu. Low continuous shooting is in the range of the fastest DSLR and with the High+, you are essentially taking a video in a slow motion setting. Pre-capture extends this even more. This can be a cool capability, but I never seem to come back from a shoot with less than 2,000 shots and from a sporting with less than 8,000. This means lots of time in post processing for not much difference in those frames.

All in all, it is an awesome tool, but it needs to be used with caution. I don't see it being the body I grab first for anything but sports. I am looking forward to an updated A1 with this focus system. It would be the ultimate birding/wildlife tool.

Terrific sports lens, but not selling the A1.

Good with its interested problem with the global shutter. Now comes the but? make the native iso 100.

Overall good but?

The 7 day Sony Loaner Program is what pushed me over the edge. I bought the camera over a month ago and have been enjoying the new features almost every day since.

My experience with the A9III

I got this camera to complement my A1 but ended up completely replacing the A1. The main reason for purchase is virtually unlimited x-sync that allows me to shoot all sorts of action with strobes in bright daylight. I can get 30 fps shot at 1/12800s fully synced with my Godox strobes (no HSS!) easily with this camera. If you think about it - 30 fps is basically a movie! This is just mind blowing.
Auto-focus is great, it's more reliable compared to the A1 thanks to the more advanced ML image recognition. 
Long time ago I started a petition for Sony to add a pre-shooting buffer to the A1, which of course was ignored but I'm happy to see this feature on the A9 III. It definitely helps to capture more cool moments while shooting sports.
Another thing where this camera shines is VIDEO. Thanks to GS, panning looks out of this world. 8 stop IBIS + digital produce footage comparable to Steadicam in smoothness.
Overall I'm very happy with this camera, and looking forward to seeing other GS powered cameras from Sony, hopefully with more megapixels for better details. Thanks!

Exceptional

This camera is unbelievable for sports/action. I got shots I never believed were possible. Whether you are a professional sports photographer or a passionate amateur who wants amazing photos of your kids playing sports, the 120 FPS really opens up possibilities that no other camera can compare to. I also really enjoy the pre-capture feature. It makes getting the right shots a breeze because you just have to wait for the action to happen and then start clicking--knowing you will be capturing all the action you need. Highly recommended and worth the money.

Sony a9iii Review

Im a disabled photography so I really love Sony cameras due to the customisable aspect. This camera body has a better shutter button position than my Sony A1.
The tracking is really fast and it catches the body or eye a lot quicker than the Sony A1
So far this came is perfect. You can still crop lots on your photos.
The A1 is the one to get if you enlarge your photos or mega crop, if not this camera will suit every need

Super camera,

I have only Owned this camera for a few weeks but in that short time it has revolutionised my photography. A game changer. Superb piece of craftsmanship from Sony.

Sony Alpha a9 III Mirrorless Camera with FE 50mm f/1.4 GM Lens

PACKAGE INCLUDES:

Key Features

Product Options

Add a Sony Protection Plan:

Sony Alpha a9 III Mirrorless Camera with FE 50mm f/1.4 GM Lens

Save 5% Every Day†

PACKAGE INCLUDES:

Key Features

Product Options

Add a Sony Protection Plan:

Save 5% Every Day^†