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The Sony BRAVIA 7 K65XR70 uses XR Triluminos Pro technology to reproduce over a billion vivid, real-world colors with subtle differences in saturation and hue for natural shades in every detail.
The TV features XR Motion Clarity, which analyzes movement across several frames and synchronizes the backlight with on-screen motion to provide clear, bright images, even during fast-moving action.
Yes, the TV can be controlled using voice commands with Google Assistant, allowing you to find movies, stream apps, play music, and control the TV with your voice.
The TV includes Acoustic Multi-Audio technology for synchronized on-screen sound, 3D Surround Upscaling, and support for Dolby Atmos and DTS:X for an immersive audio experience.
The TV is compatible with Apple AirPlay 2, Alexa, and Chromecast built-in, allowing seamless streaming and control from various smart devices.
Review Summary
2025-12-31T19:00:00
where do I begin my wife and I wanted a new tv it's been years since we got one for the living room and I had my old Vizio in the bed room and we needed a new one so I looked into new tvs that are good for watching movies and tv shows and to play my ps5 I'd looked into the Sony Bravia and I knew I wanted one from all the research I did for weeks and I got the Bravia 7 wanted the 8 for the oled because we looked at the 5 in person and my wife liked the 7 and 8 so I have to get what the wife wants lol. Long story short I got the 7 and she enjoyed every minute of it so much that I'm a fan for life and when the tv goes in the living I will only be getting a Bravia.
Azii

2025-12-27T19:00:00
Great pricing: I did some research from several sources using YouTube (and other internet sites) before buying this TV. Most reviews were positive (with only a few pros vs. cons). Most of the cons don't apply to me. For instance, the off-axis viewing angle(s) doesn't affect me one bit as I live in a very small apartment...Since I'm not a "gamer", the E/ARC port is all I need for my soundbar, so no issue with the port layout. This 65" replacement for my previous 55" XR-55 isn't that much bigger, so as to take up more space. This newer Bravia has a much better picture. The processor is the same one used in the Bravia 9 (which I could not afford). So, if you're thinking about getting a new Sony for a small apartment--this is THE ONE! I'm very happy with my purchase; I highly recommend this unit!!!
raceannouncer

2025-12-23T19:00:00
I have problems to use the function on this tv. Ask for demo but request was not given. I am 70+ an have problems in understanding the feature. Previously l bought a washing machine from Samsung and they offer a demo in my premises. Can help.
Paybs

2025-12-22T19:00:00
Have had this set for a couple of weeks. Really good picture. Yes it is a little reflective but better than our 10 year old 65 in this regard. Seems massive but already getting use to it. Non regrets not going for the Bravia 9.
BillBob27

2025-12-21T19:00:00
I bought this one month ago and was very happy with this purchase.
PSLee

2025-12-16T19:00:00
The order is placed in Nov 2025, but until today I still have not received the item. The long delivery delay has affected my warranty period, yet Sony refused my request for a discounted extended warranty, even though the delay was not my fault. Very disappointing experience with Sony's online store service.
mdling

2025-12-16T19:00:00
I love the mini lights. The tv is best. I really enjoy this Tv
Kevin010

2025-12-13T19:00:00
I bought this 85 in tv for the family. They love it ??
Assume

2025-12-08T19:00:00
A brilliant picture right out of the box, after running the Bravia 55xr7 for two weeks I just love the quality and the availability of adjustments to picture and sound for individual sources.
Telbrod

2025-12-05T19:00:00
Replaced 15-year-old smart TV. Was told this was the latest, greatest TV. This is our first Sony. Yes, it is an improvement from our old TV, but it wasn't a "wow" factor. It is super slow to start up. Slower than the old TV. Doesn't support Spectrum. We had to buy a Roku. It's a good TV. Just thought it would be way better than the old TV. Also, we spent the money for this TV as opposed to the $300-$400 TV's and I don't really see a difference. Stuck with it.
juliemn

2025-12-03T19:00:00
No idea, haven't used it yet but I expect you'll keep some with requests for a review until I write one, so this is it.
Hoping p.

2025-12-03T19:00:00
Fantastic picture when it's wright but it is over complicated and possibly to much for some people and so they will never see the very best from it.
atopman

2025-11-30T19:00:00
Bought at VivoCity best Denki, recommended by the sales person, good resolutions and pixels. Love it!
Menghan

2025-11-22T19:00:00
Bought this TV after my earlier TV stopped working. Happy with the natural colors it produces and it's quality.
BB1980

2025-11-20T19:00:00
The picture quality is great. I'm really happy with my purchase!
Anonymous738549

2025-11-18T19:00:00
I purchased this 65" TV for my Home-Theater less than 3 weeks ago. I am very satisfied with the service I received at the Sony Store, the Installers who wall mounted it in my home and most of all the Video quality & performance in my home over the past two weeks. Clearly this TV separates itself from the competition with Sony's superior XR Video Processing!! Bravo BRAVIA 7!! Well executed!!
Jeff M.

2025-11-17T19:00:00
Excellent my second Sony TV no regrets brilliant features
Tej57

2025-11-13T19:00:00
Had an LG OLED previously, so I thought I'm downgrading a bit, but to my surprise I was stunned!!! Quality of that Tv is amazing as well as brightness!! Awesome..!
rzeziol1

2025-11-09T19:00:00
Super mega picture and quality particularly when paired with a sound bar!
DJ73

2025-11-08T19:00:00
My tv has not been working properly since I bought it, a message appears on the screen USB DEVICE NOT FOUND. I am unable to fix it .
JB T.

2025-11-01T20:00:00
Been very pleased with the quality of this TV, until it broke after 12 months, and didn't power on anymore. I have tried all the basics fixes, changing the power cord changing the fuse everything.I used it very sparingly didn't leave it on when it didn't need to be as it was an expensive purchase for me. And my 1 year manufacturing warranty ran out the day after it broke, coincidence?
Mattyhoops

2025-10-30T20:00:00
Bought mine a year ago when first released. Had an issue and Sony replaced without issue. Other than that the TV has been flawless.
DanielQuirke

2025-10-27T20:00:00
The Picture is Amazing, using the apps is a breeze. Love the Google set up. TV is top end
Gmillz

2025-10-24T20:00:00
Excellent picture.. really good in a bright room and no problem with viewing angles.
TonyTheGeek

2025-10-23T20:00:00
Bought this to to replace my old Bravia, and perfection can be improved
Cliff 8.

2025-10-21T20:00:00
Extra ordinary image quality with stunning brightness
Vamsy

2025-10-06T20:00:00
I bought the 75" Bravia 7 to replace a 65" Hisense QLED TV, which failed after 2years. I have had the Bravia 7 for 2 weeks and I can say that I am very satisfied with the product, the picture (colour and definition) and general performance is excellent; I have no regrets changing to the Bravia 7.
DavBon54

2025-10-03T20:00:00
Bought the 85" Sony Bravia 7 a couple of weeks ago. I compared it in the shop for a whole afternoon to a Hisense u8q and the Sony just demolished it. (Also compared against TCL QM7) The Sony always kept the highlights and had accurate and balanced colour. The Sony also processed the image in a way that seemed to make the image seem more 'real' and more 3D. The U8Q could get eye bleedingly bright but it would blow out the highlights a lot even in its cinema mode. The Sony was just better. I actually intended to get the U8Q but decided on the Sony. My Dad got the Samsung QN90F which is an excellent screen with unmatched anti glare coating. But the Sony hands down beats it for colour accuracy across a range of content. If you want it to just look right no matter the content Sony just wins. I was also amazed to see in the YouTube FOMO review that side by side the Bravia 7 beat the superb Bravia 9 for all the actual movie and TV content. The Bravia 9 party piece was HDR demos mastered for 3000nits but no actual HDR movies are mastered at that high a brightness.
Whitedragon101

2025-09-30T20:00:00
My television has been a Sony for as long as I remember. This will definitely be the last Sony TV I will purchase. The sound from this television is so bad. I watched a Blu-ray using a Sony UBP-X700. The volume on the TV was turned up to 90 to properly hear the dialogue! This is not a rare occurrence with this TV. I have tried everything in the settings to try and improve the sound, without success, and in the end I had to purchase a soundbar to make the TV usable. Very disappointed at Sony, and looking at online comment on this particular TV, I'm not alone.
bmk1

2025-09-26T20:00:00
Bought this as replacement for Sony 75" full array led Tv. Much clearer and sharper picture. Colours more defined and deeper blacks! Great usual Sony features and easy to navigate menu!
Raggy88

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Browse our FAQ
Yes
Yes
Yes
Closed Caption
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
2ch
Down Firing + Side Back
Balance
Acoustic Multi-Audio
2x Full Range (Bass Reflex), 2x Tweeter
2x channel linear PCM: 48kHz 16bits, Dolby Audio, DTS
Dark silver
Seamless Edge
Dark Silver/Vibration finish
Underlay stand
4 way position(Outside/Inside/Outside for Soundbar/Inside for Soundbar)
LCD Mini LED
Full Array Local Dimming
65" (165.1cm)
65" (165.1cm) (diagonal, cm, integer or 1st decimal)
3840 x 2160
178 (89/89) degree
178 (89/89) degree
QFHD
16:9
Mini LED
Yes
Yes
Yes
Yes
Yes
Home Network Client, Home Network Renderer
Yes
a/b/g/n/ac/ax
2.4GHz/5GHz/6GHz
MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV,AVCHD):MPEG2,AVC/MP4(XAVC S):AVC,MPEG4,HEVC/AVI:Xvid,MotionJpeg/ASF(WMV):VC1/MOV:AVC,MPEG4,MotionJpeg/MKV:Xvid,AVC,MPEG4,VP8.HEVC/WEBM:VP8/3GPP:MPEG4,AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG,WEBM:VP9/AC4/ogg/AAC/ARW(Screen nail only)
Integrated
Yes
Yes
Yes
11.81 x 11.81" (300 x 300mm)
Light
M
VHF: 2-13/UHF: 14-69/CATV: 1-135
ATSC/ ATSC3.0(NEXTGEN TV / Available only when region/country is set to U.S.A.) * Only for the United States/Canada/Mexico models. Customers in other countries/regions, please refer to the specifications in the Reference Guide.
VHF: 2-13/UHF: 14-69(2-13/14-36 for ATSC3.0) (Digital Terrestrial)
Clear QAM
CATV: 1-135
1 (Digital/Analog)
NTSC
sRGB/BT709,BT2020,AdobeRGB,DCI
Google TV
32GB
Room & User Position Compensation
Yes
S-Master Digital Amplifier
Yes
DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X
S-Force Front Surround
Dolby Audio, Dolby Atmos
Voice Zoom 3 (Also available with compatible Sony Soundbar)
Yes (eARC/ARC)
Yes
Yes
7.1 channel linear PCM: 32/44.1/48/88.2/96/176.4/192kHz 16/20/24bits, Dolby Audio, Dolby Atmos, DTS, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X
2x channel linear PCM: 48kHz 16bits, Dolby Audio, Dolby Atmos, DTS
Yes (S-CENTER SPEAKER IN)
Yes (via Bluetooth)
Vertical Surround Engine
Sound Positioning Tweeter
Bluetooth A2DP Device
4096x2160p(24,60Hz), 3840x2160p(24,30,60,120Hz)*, 1080p(24,30,60,120Hz), 1080i(60Hz), 720p(24,30,60Hz), 480p* * 120Hz is supported by HDMI IN 3 and IN 4
4096x2160p(24,50,60Hz), 3840x2160p(24,25,30,50,60,100Hz*,120Hz*), 1080p(24,30,50,60,100,120Hz), 1080i(50,60Hz), 720p(24,30,50,60Hz), 576p, 480p
HDCP2.3 (for HDMI1/2/3/4)
Version 5.3,HID/HOGP/SPP/A2DP/AVRCP
HDMI IN1, IN2 ports for 4K(up to 18Gbps) signal, HDMI IN3, IN4 port for 4K(up to 48Gbps) signal
C8 INLET(REAR)
1 (Side) (Terrestrial/Cable)
4 (4Side)
1 (Side / Hybrid with S-Center Speaker Input)
2 (Side)
1 (Side)
1 (Side)
640x480(31.5kHz,60Hz), 800x600(37.9kHz,60Hz), 1024x768(48.4kHz,60Hz), 1280x1024(64.0kHz,60Hz), 1152x864(67.5kHz,75Hz), 1600x900(55.9kHz,60Hz), 1680x1050(65.3kHz,60Hz), 1920x1080(67.5kHz,60Hz)
AC 120V for UL cUL AC 110-240V for other
60Hz for UL cUL 50/60Hz for other
281W
0.5W
Vivid, Standard, Cinema, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision (Vivid/Bright/Dark/Game), FPS game, RTS game
Yes
Full/Vertical Fit/Horizontal Fit/Original, Full/Vertical Fit/Horizontal Fit/Original
XR Motion Clarity
Yes
Yes
Yes
XR Processor
Yes (HDR10,HLG,Dolby Vision)
120Hz
Yes
Yes
XR Contrast Booster 20
XR Triluminos Pro
HDR Tone Mapping: Yes
Genre Picture Mode: Yes
Yes
4K120/eARC/VRR/ALLM/SBTM(Source-Based Tone Mapping)
Yes
MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV,AVCHD):MPEG2,AVC/MP4(XAVC S):AVC,MPEG4,HEVC/AVI:Xvid,MotionJpeg/ASF(WMV):VC1/MOV:AVC,MPEG4,MotionJpeg/MKV:Xvid,AVC,MPEG4,VP8.HEVC/WEBM:VP8/3GPP:MPEG4,AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC,JPEG/HEIF/WEBM:VP9/AC4/ogg/AAC/ARW(Screen nail only)
ENG / FRA / GER / HEB / ITA / RUS / SPA / VIE / JPN
Yes
Yes (Google Play Store)
Yes
Analog & Digital
Yes (Digital&Analog)
Yes
Yes
Yes
Yes (Supported File System: FAT16/FAT32/exFAT/NTFS)
AFR,AMH,ARA,ASM,AZE,BEL,BUL,BEN,BOS,CAT,CZE,DAN,DEU,GRE,ENG,SPA,EST,BAQ,PER,FIN,FRA,GLG,GUJ,HIN,HRV,HUN,IND,ISL,ITA,HEB,JPN,KAZ,KAN,KOR,KIR,LAO,LIT,LAV,MAC,MAL,MON,MAR,MAY,BUR,NOB,NEP,NLD,ORI,PAN,POL,POR,RUM,RUS,SOL,SLV,ALB,SRP,SWE,SWA,TAM,TEL,THA,TGL,TUR,UKR,URD,UZB,VIE,zh_CN,zh_HK,zh_TW,ZUL
Yes
Yes
Yes (for HDMI3/4)
Yes (for HDMI1/2/3/4)
Yes (Center)
Yes
Yes
Prioritize HDMI content type information
Yes (for HDMI3/4)
Yes
Yes (Adaptive Calibrated Mode)
Yes
Closed Caption
Yes (e-POP only)
Google TV
Yes
Yes
5 credits/12 months
62.99" (1600mm)
Standard Position: 48" (1217mm)
Narrow Position: 19" (480mm)
Soundbar Position: 48" (1217mm)
Inside for Soundbar: 19" (480mm)
TV without Stand: 56.88 x 32.75 x 2.2-1.68" (1445 x 832 x 57-42.7mm)
TV with Stand (Standard position, Narrow position): 56.88 x 33.7 x 13.5" (1445 x 856 x 345mm)
TV with Stand (Soundbar position, Inside for Soundbar): 56.88 x 35.8 x 13.5" (1445 x 910 x 345mm)
TV without Stand: 59.7 lbs (27.1kg)
TV with Stand (Standard position, Narrow position, Soundbar position & Inside for Soundbar): 62.4 lbs (28.3kg)
027242930025
New Sony TV
By Rosiey
Bought this new TV yesterday. I wish setting it up was as easy as purchasing it. My husband has a hard time seeing and needed a brighter screen.
4K tv
By HeidiS
We've had this tv a couple of weeks. It's performance is great.
Make your entertainment experience extraordinary with the Sony BRAVIA 7 K65XR70 65" 16:9 Class 4K Ultra HD HDR Smart QLED Mini LED TV. This state-of-the-art television offers next-level brightness and stunningly beautiful colors, bringing out the depth and detail in every scene. With its extreme brightness and astonishing contrast, this TV delivers exhilarating visuals that captivate and delight.
Experience a new era in contrast with the XR Backlight Master Drive, which uses a unique local dimming algorithm to precisely control thousands of Mini LEDs, ensuring truly authentic contrast. The XR Triluminos Pro technology reproduces over a billion vivid, real-world colors, capturing the subtle differences in saturation and hue for natural shades in every detail.
Powered by the advanced XR Processor, this TV features a scene recognition system that detects and analyzes data with flawless accuracy, optimizing the picture for unmatched realism. Rediscover detail with XR Clear Image, which intelligently converts your favorite content to near 4K quality while minimizing noise through zone division and dynamic frame analysis. Even fast-moving action remains clear and blur-free, thanks to XR Motion Clarity, which synchronizes the backlight with on-screen motion for bright, sharp images.
Immerse yourself in cinematic sound with two powerful side-mounted speakers that deliver expansive, theater-like audio. The Acoustic Multi-Audio technology ensures that sound comes from the screen itself, perfectly matching the visuals for a cohesive experience. Voice Zoom 3 enhances dialogue clarity by using AI machine learning to amplify or reduce volume, ensuring every word is heard clearly.
The 3D Surround Upscaling feature creates virtual surround sound from above and the sides using just the TV speakers, while Dolby Atmos and DTS:X support provide unforgettable spatial sound. Pairing BRAVIA with BRAVIA Theater elevates your home entertainment to a cinematic level, with 360 Spatial Sound Mapping technology creating phantom speakers for a true movie theater experience at home.
Designed with elegance in mind, the Sony BRAVIA 7 K65XR70 blends seamlessly with your living space. The One Slate concept fuses screen and bezel into a single slate, minimizing distractions and maximizing your viewing experience. The Underlay Stand and multi-purpose stand offer flexibility in positioning, allowing you to integrate the TV with your home decor effortlessly.
Streamlined and smart, this TV offers access to over 700,000 movies and TV episodes from various streaming services, organized into topics and genres that interest you. With over 10,000 apps and games available, the entertainment possibilities are endless. Enjoy movies with SONY PICTURES CORE, and experience Netflix and Prime Video in studio-quality with adaptive calibrated modes.
The Sony BRAVIA 7 K65XR70 supports IMAX Enhanced, DTS:X, Dolby Vision, and Dolby Atmos, ensuring an unbelievably atmospheric and immersive viewing experience. With features like kids profiles and Apple Fitness+ integration, this TV caters to the whole family, providing a personalized and engaging experience for everyone.
Control your TV effortlessly with Google Assistant, Chromecast built-in, and compatibility with Apple AirPlay 2 and Alexa. The BRAVIA Cam enhances your viewing experience by adjusting brightness, sound balance, and volume based on your position, while Auto Power Saving Mode optimizes energy consumption.
Elevate your home entertainment with the Sony BRAVIA 7 K65XR70, where cutting-edge technology meets sophisticated design for an unparalleled viewing experience.
https://www.sony.com/electronics
800-942-7669