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The ALC Blog

The ALC Blog

News, Insights, and Opinions about the world of photography, video, and technology

Welcome to The ALC Blog!

What's going on in the world of photography? Get a first look at the latest new products as well as insights from our team of world-class photography experts on everything from gear to the business aspect of photography. Also, be sure to stop by frequently for announcements about cool events, contests, and other goings-on at Adorama!

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Meet a Pro: Hendrick Moy

Blog The ALC Blog - by Danielle Lawler, 10 hours ago

Hendrick Moy is a New York City based wedding photographer and specializes in a documentary style to help the newlyweds capture a unique vision of their special day. We sat down with Hendrick to learn more about his business....  > Read more
Adorama at NAB 2015
Adorama Showcases the Latest Broadcast and Video Equipment From Canon, Sony, Arri, Atomos, Litepanels and More at the 2015 NAB Show.

Blog The ALC Blog - by Adorama News Writer, 1 day ago

Visit Adorama at booth C1321 in the Central Hall, for an inside look at the hottest cameras, lenses, tripods, monitors, lighting, and video accessories; Enter Adorama’s NAB 2015 Great Giveaway Sweepstakes for a chance to win products from Sony and DJI....  > Read more

Tags: Specials Vegas video Win,  2015 Arri Atomos broadcast Camera Canon Convention Deals DJI drone event Gear Giveaway lighting Litepanels NAB pro Promo Rentals 

Meet a Pro: Andy To
Andy To is an Oakland, CA based landscape & wedding photographer.

Blog The ALC Blog - by Danielle Lawler, 8 days ago

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Meet a Pro: Angela Datre

Blog The ALC Blog - by Danielle Lawler, 15 days ago

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Angela Datre is an NYC based freelance photographer shooting portrait, music, sport & documentary projects. Learn more about her work. ...  > Read more
4 New Sony E-Mount Lenses Focused on Full Frame: First Look
Four Primes, one Zoom Lenses Optimized for 35mm Sensor MILCs

Blog The ALC Blog - by Mason Resnick, 24 days ago

To meet the growing demand of its A7 series camera owners, Sony today introduced three prime lenses and a zoom lenses optimized for 35mm Sensor E-Mount Cameras....  > Read more

Tags: sony,  prime lens,  lens,  35mm sensor,  Sony Alpha 7,  Sony Alpha 7R,  Sony a6000 

Nikon D7200 APS DSLR Boasts Performance Boosts: First Look
Also unveiled: Nikon Coolpix P900, 83x superzoom compact

Blog The ALC Blog - by Mason Resnick, 24 days ago

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Nikon today announced the D7200, is flagship APS DSLR, with improved performance, a wider ISO range, and built-in Wi-Fi, plus the Coolpix P900, with an 24-2000mm superzoom lens....  > Read more

Tags: DSLR,  digital SLR,  superzoom,  APS,  Nikon,  Nikon D7200 

Profoto Unveils the B2 AirTTL Flash System

Blog The ALC Blog - by Daniel Norton, 25 days ago

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Profoto has just announced the successor to their highly successful B1 Off Camera Flash system, the B2....  > Read more
LIVESTREAM: Photo Brigade LIVE Podcast with Joe McNally

Blog The ALC Blog - by Adorama Learning Center Editors, February 18, 2015

Join Joe McNally and Robert Caplin of The Photo Brigade for a special LIVE video podcast recording at Adorama's In-Store Event Space on Fri. Feb. 20th at 11:00am....  > Read more

Tags: lighting,  photography tips,  Joe McNally,  Nikon,  photography,  The Photo Brigade,  Robert Caplin 

Meet a Pro: Neal Santos
This week we're getting to know Neal Santos, a Philadelphia-based lifestyle & travel photographer.

Blog The ALC Blog - by Danielle Lawler, February 12, 2015

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Learn more about Neal, his work and his transition from photojournalism to lifestyle photography....  > Read more
Nikon Adds Astrophotography DSLR, Revamps Compact Digital Cameras: First Look
D810A Full Frame DSLR Specializes in Deep Space Imaging

Blog The ALC Blog - by Mason Resnick, February 10, 2015

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Nikon today announced a new full-frame DSLR that has been modified for deep space astrophotography and revamped its lineup of compact digital cameras with seven new models, plus two underwater compacts.....  > Read more

Tags: DSLR,  superzoom,  compact digital camera,  supertelephoto,  waterproof,  rugged,  astrophotography,  Astro-Imaging,  Nikon,  Nikon D810A 

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