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The ALC Blog

The ALC Blog

News, Insights, and Opinions about the world of photography, video, and technology

Welcome to The ALC Blog!

What's going on in the world of photography? Get a first look at the latest new products as well as insights from our team of world-class photography experts on everything from gear to the business aspect of photography. Also, be sure to stop by frequently for announcements about cool events, contests, and other goings-on at Adorama!

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Starting A Professional Photography Business
Start Me Up, Part 1!

Blog The ALC Blog - by Mason Resnick, 19 hours ago

After 3 decades of dreaming about it, I've started a photo studio business. Join me on this journey. Maybe you'd like to do the same?...  > Read more

Tags: professional,  pro,  photo business 

Lensbaby Circular Fisheye: First Look
A refreshing look at a funky optic

Blog The ALC Blog - by Mason Resnick, 13 days ago

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Meet the world's closest-focusing fisheye lens, and the first stand-alone Lensbaby....  > Read more

Tags: fisheye,  lens,  Lensbaby 

Nikon Coolpix S810c and 18-300mm Lens: First Look
Smart Camera enhancements, do-it-all zoom refinements

Blog The ALC Blog - by Mason Resnick, 13 days ago

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Nikon today announced two product updates, the Nikon Coolpix S810c, which is the second generation of its Android-run compact digital camera, and a long-range 18-300mm lens for APS sensor DSLRs....  > Read more

Tags: compact camera,  long-range zoom,  lens,  Android,  Smart Phone,  Smart Camera,  Nikon 

NAB Show 2014 News Day 2
See the latest from the NAB Show and what's happening at the Adorama Booth!

Blog The ALC Blog - by Adorama News Writer, 15 days ago

The 2014 NAB Show is going on now in Las Vegas and Adorama is right in the middle of the action!...  > Read more
NAB Show 2014 Day 1 News
The 2014 NAB Show is in full swing in Las Vegas and Adorama is there to bring you the latest news.

Blog The ALC Blog - by Adorama News Writer, 16 days ago

NAB, the huge broadcast tradeshow, is taking over Las Vegas with the latest in broadcasting technology....  > Read more
Sony α7S Full-Frame 4K Camera Announced
Sony introduces the full-frame a7S 4K camera.

Blog The ALC Blog - by Adorama News Writer, 17 days ago

Sony today announced the 4K a7S, joining the α7 and α7R family of the world’s smallest full-frame interchangeable lens cameras....  > Read more
Panasonic 15mm f/1.7 Super-Fast Wide-Angle Lens Announced
Fastest 15mm lens

Blog The ALC Blog - by Mason Resnick, 27 days ago

Panasonic today introduced a wide-angle lens with a super-wide aperture for candids and low-light photography....  > Read more

Tags: Olympus,  Panasonic,  Leica,  wide angle,  micro four thirds,  lens 

Tokina Launches First Cine Lenses
11-16mm and 16-28mm are Tokina's First Designed for Digital Cinema

Blog The ALC Blog - by Mason Resnick, 28 days ago

Tokina has announced its first two lenses designed for the needs of digital cinematographers using full-frame, APS and Micro Four Thirds cameras....  > Read more

Tags: canon,  Panasonic,  tokina,  micro four thirds,  APS,  MILC 

Samsung NX Mini: First Look
Samsung releases the Samsung NX Mini mirrorless compact 20 megapixel sensor camera.

Blog The ALC Blog - by Adorama News Writer, March 18, 2014

Samsung announced today the release of the Samsung NX Mini camera....  > Read more
Nikon 1 V3: First Look
Super-fast MILC sports coupe

Blog The ALC Blog - by Mason Resnick, March 13, 2014

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Nikon today announced the flagship of its growing line of mirrorless interchenageble-lens cameras, the Nikon 1 V3, as well as two new CX-mount lenses....  > Read more

Tags: system compact,  MILC,  Mirrorless Interchangeable Lens Compact,  Nikon 1,  Nikon 1 V3 

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