Erick Hercules’ photography has inspired a generation of digital photographers to capture moments in the air without Photoshop, spearheading a new form of technique which is meant to bring back surrealism within reality. In less than a decade, Erick has managed to help redefine footwear and lifestyle photography and his images and angles choices have created trends that transcend digital media. His portfolio includes notable brands like Nike, Converse, HBO, Swatch, and Diesel, to name a few. In 2013, Erick began the “
#WeLevitate” movement, a global community of some of the best levitation photographers & dancers in the world.
Erick is Currently a Sony Alpha Ambassador, World of Dance contributor, and educator for the next generation of digital photographers. He currently leads his own agency called
Hercules New York and is the Chief Creative Officer and Co founder of
INCMMN, a new age B2B agency bridging the gap between creatives, agencies, and brands. As an advocate, Erick is also the Secretary General of the
Influencer Council Of America, where he leads creative-first conversation directly with digital platforms like Facebook, Instagram, Tik Tok, and Snapchat. He has spoken on leadership panels at American colleges and universities, the White House, and at various venues and events across the U.S.