Sony Announces ZV-E10 Camera with Interchangeable Lens

Written by Gabby Robles
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Published on July 27, 2021
Gabby Robles
Adorama ALC

Sony is ready to take the vlogging world by storm. This morning, the company announced the release of its first Alpha series interchangeable lens vlog camera, the new ZV-E10. The camera is fully optimized with an array of features meant for photographers and videographers. The Sony ZV-E10 camera is prepared for any creative vision that may come your way.

Photo from Sony

Sony ZV-E10 Mirrorless Camera Body

Sony ZV-E10 Mirrorless Camera with 16-50mm Lens

Photo from Sony

Key Features of the Sony ZV-E10 camera

  • High-speed full HD recording at 120 fps
  • Vari-angle LCD Screen
  • Fast Hybrid AF and Real-time Eye AF for video with Real-time Tracking
  • Slow & Quick Motion video available
  • “Background Defocus” and Product Showcase Setting” modes for additional focusing
  • Internal Directional 3-Capsule Microphone
  • 24.2-megapixel APS-C Exmo CMOS sensor
  • BIONZ X image processing engine

Video

Videographers, or creatives learning how to start a YouTube channel,  will not be disappointed as the camera boasts some favorite features for capturing video content. It shoots high-speed full HD recordings at 120 fps and offers slow and quick motion. It also provides image stabilization with Active Mode so your videos alway look steady, even when shooting hand-held. The camera’s Fast Hybrid AF and Real-time eye AF will automatically focus on your subject so you don’t have to worry when working quickly.

The “Background Defocus” option can switch from a beautiful bokeh to a sharp background when needed. Additionally, the “Product Showcase Setting” mode allows you to automatically shift focus from the subject’s face to an object. This is perfect for influencers and content creators looking for the perfect mix between showcasing their personality and marketing a product.

Photo from Sony

Audio

The camera comes with an internal directional 3-capsule microphone and a supplied wind screen meant to capture high-quality audio with little wind noise. You can also connect external mics or headphones on the top of the camera. If you are live streaming, the ZV-E10 camera can connect to a PC or smartphone with no additional software needed.

Photo from Sony

Photo

The Sony ZV-E10 camera’s Vari-angle LCD Screen opens on the side of the product and can turn to selfie mode. It’s an interchangeable lens camera, so you can pick from Sony’s E-mount lens lineup to what best suits your needs.

It also features advanced imaging technology that will excite any photographer. With a 24.2-megapixel APS-C Exmo CMOS sensor and BIONZ X image processing engine, you’ll have no trouble capturing even the smallest details. Sony also offers its Imaging Edge Mobile app where users can transfer images and video files to an electronic device.

The Sony ZV-E10 camera paired with a Sony’s 16-50mm lens is available for preorder at Adorama tomorrow.

Gabby Robles is the former Managing Editor of Adorama's 42West blog. She has produced editorial content on topics including photography, videography, gaming, musical instruments, audio, and more.